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BelkaCar

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BelkaCar
BelkaCar transparent logo.png
Industrycarsharing
Founded 📆2016
Founder 👔Ekaterina Makarova
Loriana Sardar
Elena Muradova
Headquarters 🏙️,
Moscow
,
Russia
Area served 🗺️
Moscow, Sochi, Anapa, Gelendzhik, Novorossiysk
Members
Number of employees
200 (2019)
Websitebelkacar.ru
address
telephone

BelkaCar is a Russian company that provides free-floating carsharing via mobile app in Moscow, Sochi, Anapa, Gelendzhik and in Novorossiysk.

History[edit]

The idea to create a free-floating carsharing service originated in October 2013[1]. Inspired by the convenience of a free-floating carsharing in Milan, Ekaterina Makarova, Loriana Sardar and Elena Muradova decided to start-up a similar service in Moscow...[1][2]

Before launching, the co-founders carried out a thorough analysis of the carsharing market and traffic situation in Moscow. They also invited Julian Espiritu, co-founder of the world's largest free-floating carsharing service Zipcar, to support the start up as a consultant[3]

Co-founders financed the project with their own funds[1]. Later, the company raised several million euro investment from the Swiss fund Bryanston. In total, it took three years to prepare the service for launch.

In October 2016, with the support of the Moscow City Transport Department, 100 BelkaCar's Kia Rio appeared in the streets of Moscow[4]. In February the same year, BelkaCar parking area became available at Domodedovo Airport[5]. Over the next six months, the company brought 600 more cars to the Moscow market. In May 2017, the service launched a pilot parking project on the premises of Skolkovo Innovation Center[6]. In June 2017, a special BelkaCar parking area was arranged at Sheremetyevo Airport. In August 2017, the company announced the launch of BelkaBlack, the first business class carsharing in Russia. 100 Mercedes-Benz CLA Urban cars became available for rent, increasing the total fleet to 950 vehicles. In March 2018, the company became the largest free-floating carsharing service in Moscow[7]. The total fleet reached 1925 vehicles, including new Kia Rio X-Line and Mercedes-Benz GLA models[8]. In July 2018, BelkaCar launched its operations in Sochi, introducing Mercedes-Benz GLA fleet at the start[9][10]. In December 2018, the company extended its model range with Volkswagen Polo, and the total number of vehicles reached 4,050. In early February 2019, Kia Rio X-Line became available in Sochi, extending the variety of BelkaCar offer in the city. Car sharing became available in the coastal districts of Anapa, Gelendzhik, and Novorossiysk in June 2020 with 100 KIA Rio X-Line[11]

City Fleet KIA Rio X-Line KIA Rio Mercedes-Benz СLA Mercedes-Benz GLA Volkswagen Polo Launch
Moscow 4 650 October 2016
Sochi 800 July 2018
Anapa 35 July 2020
Gelendzhik 35 July 2020
Novorossiysk 30 July 2020

Vehicles[edit]

BelkaCar fleet includes the following models: Kia Rio, Kia Rio X-Line, Mercedes-Benz CLA, Mercedes-Benz GLA and Volkswagen Polo. All cars are equipped with automatic transmission. BelkaCar driving area covers the entire Moscow region and some areas within the A-108 road. Parking and booking are available within the Moscow Ring Road, in Domodedovo and Sheremetyevo airports, as well as in Khimki, Mitino, North и South Butovo, Solntsevo, Kommunarka and other municipalities and large residential areas. In Sochi, BelkaCar users can drive around the city, in the mountain resort cluster and along the entire coastline up to Tuapse.

App[edit]

Users can book, lock and unlock the car via the BelkaCar app. The app also offers an autosearch functionality. In case there are no vacant cars nearby, you can set a timer to search for an available car. Refueling at the gas station is also done via the app. In the app, users can check information about the car in advance, including the cost of the rent, the fuel level, the location and the car model[12]

References[edit]

  1. 1.0 1.1 1.2 Катерина Березина (December 30, 2016). "Женщины рулят: Как три подруги запустили в Москве каршеринг BelkaCar" (in русский). Секрет фирмы. Retrieved September 23, 2017.
  2. Житкова, Валерия. "BelkaCar: как три девушки развивают сервис каршеринга, борются с угонщиками (и выбивают льготы у правительства)" (in русский). Retrieved September 23, 2017.
  3. "В Москве запустился новый сервис поминутной аренды автомобиля BelkaCar" (in русский). Cosmopolitan. October 25, 2016. Retrieved September 23, 2017.
  4. "Инвесторы приручили BelkaCar". Коммерсантъ. Retrieved 2020-07-13.
  5. правды», Алиса ТИТКО | Сайт «Комсомольской (2017-02-13). "Каршеринг теперь в "Домодедово"". KP.RU - сайт «Комсомольской правды» (in русский). Retrieved 2020-07-13.
  6. "Клиенты каршеринга смогут арендовать электрокар в «Сколково»". Рамблер/авто (in русский). Retrieved 2020-07-13.
  7. "На московском рынке каршеринга сменился лидер". Ведомости (in русский). Retrieved 2020-07-13.
  8. "Vehicle fleet of a Moscow carsharing company has reached 3000 automobiles". RusAutoNews.Com. 2018-10-05. Retrieved 2020-07-13.
  9. "Столичный сервис каршеринга BelkaCar запустится в Сочи". РБК (in русский). Retrieved 2020-07-13.
  10. "Комфорт тот же, а цены ниже: компания каршеринга в Сочи тестирует новый ценовой сегмент". Вести Сочи (in русский). Retrieved 2020-07-13.
  11. "Image": "https://Truesharing.ru/Wp-Content/Uploads/2017/11/Yanap-Profile-Min.jpg"; Поддубчак", "name": "Яна; ТШ", "jobTitle": "Автор; "name": "Трушеринг" }; "addressLocality": "Москва; Россия"; Сыромятническая, "streetAddress": "Нижняя; 10; Стр. 2 (2020-07-11). "Каршеринг BelkaCar возобновил работу в Сочи и открыл новые города". Трушеринг (in русский). Retrieved 2020-07-13.
  12. "Как пользоваться каршерингом и чем отличаются сервисы". The Village. 2017-10-13. Retrieved 2020-07-13.

External links[edit]

Category:Carsharing Category:Service companies of Russia Category:Companies based in Moscow


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