Grind & Co.
Private limited company | |
ISIN | 🆔 |
Industry | Restaurants |
Founded 📆 | 2011 |
Founder 👔 | David Abrahamovitch and Kaz James |
Headquarters 🏙️ | UK, London |
Number of locations | 10 |
Area served 🗺️ | |
Products 📟 | Coffee |
Members | |
Number of employees | 200 |
🌐 Website | www |
📇 Address | |
📞 telephone | |
Grind & Co Ltd, trading as Grind, is a British café and restaurant chain offering a casual dining environment with a focus on coffee, cocktails, and all-day dining. The chain was founded in Shoreditch in 2011 by David Abrahamovitch, who is the CEO. The company operates cafe's, restaurants and cocktail bars as well as a coffee roastery and a recording studio.[1] The company is headquartered in Shoreditch and employs over 200 people.
History[edit]
The chain was founded in London in 2011 by David Abrahamovitch, when he inherited his father's mobile phone business and decided to turn it into a coffee shop.[2] David enlisted Kaz James, an Australian DJ to help with the project, and Kaz added a recording studio upstairs. After investment from John Ayton MBE,[3] and two rounds of crowdfunding,[4] the business has grown to incorporate eleven locations and a coffee roastery in Shoreditch.[5]
Locations[edit]
The chain is based in London, and as of July 2018 operates 11 locations; in Shoreditch, Soho, London Bridge, Clerkenwell, Exmouth Market, Royal Exchange, Covent Garden and Greenwich; in Whitechapel and Hatton Garden through a partnership with Derwent London; and in the Facebook offices in Euston Square.[6]
Products[edit]
Grind roasts its own coffee, and is also well known for its Espresso Martini's, which are often referenced in the media. [7] [8]
Franchise[edit]
In November 2017 the company signed an agreement with SSP to open franchised locations in airports and train stations in the UK and Europe.[9] [10]
In June 2018 it was announced that the first franchise location would be London Bridge Station.[11]
Fundraising[edit]
The company has raised funds twice via crowdfunding. In 2015 it raised £1.3m from 471 Investors with Crowdcube under the 'Grind Bond'[10]. In 2017 it offered shares in the company to the crowd, again with Crowdcube, closing the raise six days after opening to the public having reached it's £2m funding cap. This funding round valued the business at £20.1m.[12]
Instagram[edit]
The company was included in a BBC article about 'Instagrammable' brands[13] and focuses heavily on it's use of the social media platform, where it has over 110,000 followers as of July 2018.[14]
Awards & Recognitions[edit]
In 2017 the company won the Restaurant and Bar Design Award for best Standalone Restaurant design for it's location in Clerkenwell.[15]. The same year it also won a Gold award at the Melbourne Design Awards for the same location. [16].
In 2017 Grind was runner up 'Coffee Shop of the Year' at the London Lifestyle Awards.[17].
Grind has twice been a finalist as best emerging concept at the Retailers Retailer of the Year Awards.[18]
In 2018 Grind was shortlisted as a 'Breakthrough Brand' at the CGA Peach Hero & Icon Awards [19]
In November 2018 Grind was enrolled onto the Elite Program with the London Stock Exchange [1]
In December 2018 Grind was also shortlisted in the 'Ones to Watch' Sunday Times Fast Track 100
References[edit]
- ↑ "One of London's trendiest coffee chains wants customers to give it £1.5 million".
- ↑ "Entrepreneurs: The London coffee chain blending cool and high quality".
- ↑ "John Ayton MBE - Walpole 100 - Walpole 100". Walpole 100.
- ↑ Key, Alys (2017-11-23). "Coffee chain Grind has smashed its crowdfunding target on day one". Retrieved 2018-08-07.
- ↑ "Grind". Grind. Retrieved 2018-08-07.
- ↑ "Grind". Grind. Retrieved 2018-08-07.
- ↑ "The best espresso martinis in London".
- ↑ Howell, Madeleine (8 August 2017). "Where to find the best espresso martinis in London" – via www.telegraph.co.uk.
- ↑ "SSP partners with Grind to open new café-bar outlets at UK travel locations - SSP Group plc". 23 November 2017.
- ↑ 10.0 10.1 Key, Alys (23 November 2017). "Coffee chain Grind has smashed its crowdfunding target on day one".
- ↑ "SSP to open four units at London Bridge station - SSP Group plc". 25 June 2018.
- ↑ "Grind raising £750,000 investment on Crowdcube. Capital At Risk". www.crowdcube.com.
- ↑ Lee, Sarah (29 December 2017). "Picture perfect? How Instagram changed the food we eat" – via www.bbc.co.uk.
- ↑ "Grind (@grind) • Instagram photos and videos". www.instagram.com.
- ↑ "Archive winners list and images from 2014/15 - Restaurant & Bar Design Awards". restaurantandbardesignawards.com.
- ↑ DRIVENxDESIGN. "Clerkenwell Grind". DRIVENxDESIGN.
- ↑ "London Lifestyle Awards - 2017". London Lifestyle Awards.
- ↑ "Finalists - The Retailers' Retailer Awards".
- ↑ "CGA reveals shortlists for 2018 Hero & Icon Awards - CGA". CGA. 2018-10-18. Retrieved 2018-11-30.
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