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International Franchise in Pakistan

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Number of international franchise are operating in Pakistan. Size of Pakistani Market (22 million people- 2018 census) and young generation make it very lucrative market. Major investment is in fast food business which is the second largest in Pakistan. Pakistan holds the world’s eighth largest market when it comes to fast food and food related business. [1]KFC was the first to enter Pakistani market in 1997[2]. List of major franchise is as follows:

Name of Franchise Industry Local Partner
KFC[3] Fast Food Delicious Holdings (UAE)[4]
McDonald[5] Fast Food Lakson Group[6]
Subway[7] Fast Food
Hardees[8] Fast Food MDS Foods (Pvt) Limited Associated Company of of Super Asia Group
Burger King[9] Fast Food
PizzaHut[10] Pizza
Dominos Pizza
Nando's[11] Fast Food
Dunkin Donuts[12] Fast Food
Gloria Jeans[13] Coffee Shop
Fat Burger[14] Fast Food
Manolo Gelato[15] Premium ice cream
Interwood[16] Home Furnishing

Major Incidents/Issues Involving Franchise in Pakistan

KFC: On 31 2005, six people were been killed after a KFC restaurant was set on fire by a mob protesting over a suicide attack on a Shia mosque in Karachi, Pakistan.[17]

McDonald: Questions have been raised on number of occasions regarding serving of Halal chicken in the restaurants. [18]

References/ Official Website

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