Odyssey of the Dragon
(中文：龍行天下) (TV Series 2016...Current) Odyssey of the Dragon is a documentary TV series created by Phoenix Satellite Television and launched in 2016. It is one of Phoenix Television’s most significant weekly programs focusing on China’s “Going Global” and “Belt & Road” economic strategies and China’s efforts to promote sustainable development. The running time is 38 minutes per episode and a new episode is aired every Sunday evening at 7:45pm.
The show was created with the intention to look at the current state of the Chinese economy; in a time of profound global changes, how do China’s “Going Global” and “Belt & Road” economic strategies effect the flow of Chinese capital overseas? What are the achievements China has made and what are the challenges it faces? Is there a difference between the rise of Chinese capital and that of other country’s capital? How can governments, corporations and stake holders work together to create truly sustainable development?
Program[edit]
Over the past 2 and a half years, Odyssey of the Dragon has visited over 60 countries and filmed over 200 corporate cases. It chronicles the stories of Chinese enterprises and individuals striving overseas to build, develop or win new markets. At the same time, it looks at how key industries from China have evolved over the 40 years of China’s own “Reform and Opening” policy, and how they’re now connecting with China’s “Going Global” and “Belt & Road” strategies to impact global markets. While Odyssey of the Dragon explores these larger global development trends, it also looks at the effects Chinese ventures are having on local stakeholders and their communities, and the social and environmental costs.
Companies Featured[edit]
Odyssey of the Dragon has featured many leading public and private Chinese companies, filming their overseas projects onsite and interviewing leaders, decision makers, local stakeholders and thought-leaders from all sides. State-owned enterprises featured number over 140 and include CRRC, CNPC, PetroChina Oriental Geophysical Exploration, Sinopec National Exploration, China Railway Construction, NORINCO, Fuxing Fund, China Communications Group, Sinotrans, China Merchants, China Harbor, COSCO International, AVIC International, China Overseas, China Southern Power Grid, Shenyang Machine Tool, Shanghai Port, BOC Hong Kong, China National Hydro Power, Zhongdian Jianfa, COFCO, Longping High-Tech and Zhongce Rubber. Private enterprises number over 50 and include Wanda Group, Wanxiang Group, Sany Heavy Industry, Zhengtai Group, BYD Auto, Haier Group, Foshan Textile, Hunan Human Resources Group and Weizhijie Security Group.
Mini-Series Odyssey of the Dragon Season 1,[edit]
airing in 2016, consisted of seven ‘mini-series’: 1.) The Awakening Capital – Focused on the transformation of capital awareness at every level of society and across all industries in the process of China’s “Reform & Opening” movement
2.) Color of Resources – Examining the problems and obstacles Chinese state-owned enterprises, private companies and individual entrepreneurs experience as they transition from the domestic to overseas markets.
3.) Blade of Resources – Looks at the struggles and efforts of Chinese enterprises as they face a shortage of resources at home and increased access to resources abroad.
4.) Who’s Benefit?[1] – The interaction and sometimes conflict between Chinese values and the existing international value system and institutions
5.) Wings of Politics[2] – How governments can protect their own companies business efforts overseas. How to gather information and conduct risk assessments.
6.) Staff of Standards [3]– How the differences between Chinese and international values and standards are effecting China’s foreign policy and international political and economic engagement.
7.) Review 2016 – Concentrated review of 2016’s programs and cases.
For the 2017 season,[edit]
Odyssey of the Dragon focused on certain regions and nations. It looked at the problems encountered and the lessons learned by Chinese capital and Chinese companies operating in the same region.
1.) South Seas Commerce – Examines the experience of Chinese companies in the ASEAN nations and focuses on everything from agriculture to industrialization
2.) Danger Zone – Explores opportunities for Chinese capital in troubled regions in South Asia and the Middle East
3.) Europe Calling – Looks at points of entry and the limitations on Chinese capital for the developed markets of Western Europe.
4.) In Africa[4]– Follows threads of industrial parks, infrastructure construction and corporate social responsibility to explore the feasibility of China’s development concepts for Africa.
5.) “2017 China Overseas Sustainable Development Report” video version – In May 2017, Odyssey of the Dragon cooperated with China’s “Belt & Road Forum” and launched the “2017 China Overseas Sustainable Development Report” together with the Ministry of Commerce, SASAC and UNDP.
6.) Review 2017 – Following the lines of multinational corporations, looks at the main cases of 2017
Work w/International Organizations[edit]
As international organizations have become increasingly active in the discussion on the “Going Global” and “Sustainable Development” strategies of Chinese enterprises, Phoenix Television and Odyssey of the Dragon have taken a lead role as a media facilitator. In 2016, the United Nation’s United Nations Development Program (UNDP), China’s Ministry of Commerce and the State-owned Assets Supervision and Administration Commission jointly established the China Overseas Sustainable Development Platform.
As the exclusive media partner, Phoenix Satellite Television jointly prepared the 2017 China Overseas Sustainable Development Report. At the Belt & Road Forum held in mid-May 2017, the 2017 China Overseas Sustainable Development Report was the only official report issued by the Department of Cooperation of the Ministry of Commerce. The Development Goals Framework was produced as a video version and was also broadcast during the May 2017 program. The quartet will hold four global forums in 2018 located in Beijing, at the UN headquarters in New York, at the EU headquarters in Brussels and the African Union headquarters in Addis Ababa. They will also hold four regional forums in Myanmar, Pakistan, Germany and the United States to promote and discuss model cases and best practices of Chinese companies overseas sustainable development.
References[edit]
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