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Stey

From EverybodyWiki Bios & Wiki



Stey
Stey brand
Private
ISIN🆔
Founded 📆2017; 7 years ago (2017)
Founder 👔
Headquarters 🏙️Guomao, ,
Area served 🗺️
Products 📟 Community based service apartments that congregate like minded individuals.
ServicesFlexible Living Spaces and service apartment related services
Members
Number of employees
🌐 Websitestey.com
📇 Address
📞 telephone

Stey (Chinese:享趣) is Chinese company which provides digitally integrated and community-based serviced apartments to provide a flexible solution to urban living. Stey is geared towards entrepreneurs, freelancers, startups, small businesses and large enterprises. It aims to make long term renting much more flexible by giving long-term tenants the option to re-rent in their absence. A mobile application also facilitates networking within the premises and enhances the sense of community. Stey is a subsidiary of the Swedish fund manager and developer White Peak Real Estate Investment, which is based in China.

Concept[edit]

Stey's model uses a combination of ideas from cohousing with those of long-term tenancy and short-term hotel accommodation. It also emphasizes the use of technology to facilitate the lives of its residents, and so in this way uses a range of smart home features.

The primary customers, referred to as Steyers, are long-term tenants. If these tenants leave the premises for any number of days, for example for work or for holiday, then they are given the option to re-rent their apartment. By doing so, their rooms are converted into hotel rooms by the in-house staff for guests who will then occupy them in the short-term. When the tenants return, their apartments will have been reset to the 'tenancy mode'. This model operates on a rewards scheme, so that tenants who re-rent their apartments can earn benefits. For instance, they can reduce their monthly rent in correlation to the number of nights spent away.

A second key aspect of Stey is the influence from traditional cohousing initiatives in creating a sense of community. This is managed in a number of different ways. First, there are a range of services that are shared among the residents, to which all have access. These include a gym, a laundry, shared kitchens, conference rooms, and other public spaces. In addition to these, there are further amenities which are also open to the general public, such as restaurants and bars. To encourage and support the development of a strong community, there is a regular schedule of formal and informal activities that the residents may participate in. The structure and design is also such that it encourages frequent interactions between the residents, in order to support the development of relationships within the community. This is achieved through design features as well as through the choosing of tenants. Sustainability is also a concern for Stey, a philosophy which also has its origins in current cohousing schemes. For instance, energy consumption is monitored, and where possible, the materials used in construction and design are all sustainable


Locations[edit]

The first Stey property is located in the Dongcheng district of central Beijing, China. This flagship project, Stey-Wangfujing, will open in October 2018. This site's location is approximately 3 minutes' walk from the nearest subway, Dengshikou station on Line 5. It is also situated next to Wangfujing, one of the most famous shopping streets in Beijing.

Internet of Things[edit]

Living within one of Stey's property is facilitated by a mobile application.

This app is fully integrated with the property and the community, by providing a number of different functions. These concern three main areas: the residents' private space, the residents' use of the public spaces, and the residents' interaction with the community. The first of these involves IoT such as controlling the door locks, lights, air conditioning, and air purification in the apartments; the second includes a heat-map to improve the visibility of the public spaces, as well as facilities for bookings and reservations; and the third involves a feed updating users on upcoming events, as well as a chat wherein users can communicate with each other. Other aspects of living such as bill payments, organizing re-rent, and monitoring energy consumption are also managed through the application.


External Links[edit]

Official website

References[edit]

McCamant, Kathryn (1994). Cohousing : a contemporary approach to housing ourselves. Berkeley, Calif: Ten Speed Press. ISBN 9780898155396. OCLC 27935922.

Williams, J. (2005). Designing Neighbourhoods for Social Interaction: The Case of Cohousing. Journal of Urban Design, 10, 195–227. https://doi.org/10.1080/13574800500086998

McMillan, D.W., & Chavis, D.M. (1986). Sense of community: A definition and theory. Journal of Community Psychology, 14(1), 6-23.

Waber, Magnolfi, Lindsay. ‘WORKSPACES THAT MOVE PEOPLE’, in Harvard Business Review, October 2014

Alex “Sandy” Pentland. THE NEW SCIENCE OF BUILDING GREAT TEAMS, in Harvard Business Review. April 2012


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