The Best of British Show
The Best of British Show[1] is a live event dedicated to British brands, products, and services that takes place annually in Shanghai, China. Spotlighting a collection of British consumables, including food, drink, fashion, design, lifestyle, education and innovation, the show partners with the British Consulate-General Shanghai, the Department of International Trade and the GREAT Campaign. The four-day live event highlighting British lifestyle, innovation, and excellence and will take place at the Shanghai Exhibition Centre in 2018.
Staged over four days in the historic Shanghai Exhibition Centre, the show reaches over high-end consumers and trade contacts from across China. The event features a number of sections, including Home & Interior, Food & Drink, Lifestyle, Fashion, Travel & Tourism, and Innovation & Technology, as well as a series of cool, contemporary, and inspirational on-site activities, including The Plough at Cadsden[2] Pub, the Quintessential Catwalk, Bespoke Britain Private Members Club, Taste of Britain, the Village Green, and the Cream Tea Pavilion.
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