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Waterbomb (festival)

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Waterbomb
GenreMusic Festival, K-pop, Hip-Hop, EDM
Location(s)Flagship:
Seoul
Current:
Busan
Incheon
Daegu
Gwangju
Daejeon
Years active2015–present
WebsiteOfficial website

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Waterbomb is a Korean music festival which has water as its main theme. It is held in Jamsil Sports Complex located in Seoul in every July. Starting with the expansion to Busan in 2018, it was finally expanded to a total of six major cities in Korea, adding 4 more cities in 2019. It is one of the representative festivals in Korea having more than 100,000 attendees every year in total of the six cities. In addition, it is planning a world tour from 2021.

Its artist line-up is heavy weighted with K-pop artists. A lot of K-pop artists such as Jay Park, Sunmi, Winner (band), and Chungha perform along with many other rappers and DJs.

Artist line-up is announced in two teams, and audiences also have choose their own team while they book their tickets. The team name is differed by colors (Ex. Red Team vs Blue Team) Different colors are selected depending on the cities being held and the team name is released in advance every year. Also, a team towel is provided to everyone at the entry gate.

Various elements themed to the ‘Water-Fighting' concept stand out. An extra-large water cannon in front of the stage, water-guns installed for the artists, and other special water effects on the stage are the Waterbomb’s unique features compared to the other festivals, and almost all the audiences also bring their own water guns to join the ‘Water-Fighting.’

History[edit]

Waterbomb was held for the first time in 2015, and has been held for a total of 5 times until now. It was held just for one day until 2017. But after the sellout in 2018, it has been expanded to two days.

In 2016, Jay Park was rushed to perform right before the event due to a visa problem of the previous headliner. However, the sexy performance represented by his song ‘Mommae’ and the concept of Waterbomb were well matched. He became a symbolic artist of Waterbomb after participating as a headliner also in 2018 & 2019.

In 2017, Sprite (drink) participated as a main sponsor of the festival. The advertising model of the Sprite (drink) Korea, Yook Sung-jae from a Korean idol group BtoB (band) appeared for the ‘Sprite Time’ performance on main stage.

In 2018, a worldwide K-pop artist, Blackpink which was casted as a new model for Sprite (drink) Korea also appeared on the stage. Since they were not easily seen at festivals, audiences’ reaction to their performance was extraordinary.

Since even an artist cannot avoid their body getting wet due to a harsh water-fighting, the performances of the artists with sexy concepts have become hot clips after the festival. The live clips of Hyuna taking off her high heels during her performance in 2017, Sunmi’s performance in 2018, and Chungha in 2019 received a huge attention from 1M views to 8M on YouTube and other channels.

Tour[edit]

Domestic[edit]

In 2018, Waterbomb was held in Busan for the first time outside of Seoul, and it was held a week after Waterbomb Seoul. A number of fresh artists, including DPR Live, Keith Ape, and DJ SODA, who had no previous appearance in Waterbomb Seoul, joined. A sub-stage was also added unlike Seoul.

In 2019, the tour was expanded to six cities adding Incheon, Daegu, Daejeon, and Gwangju. It was the first national tour to be attempted among the Korean festivals. It was held between every 1-2 weeks for each city, and it was successfully completed.

Worldwide[edit]

On February 22, 2020, a facebook page called "Waterbomb Thailand" uploaded an event poster for the first time. There has been no update since then, but the post shows that it will be held in Bangkok.

References[edit]

1. ^ "Waterbomb to debut in Bangkok this Songkran." Feb 21, 2020.

2. ^ "Water Bomb Festival Busan 2019 Taking Place July 13" July 4, 2019.

3. ^ "Waterbomb Korea Design Project by KBK Visuals" July 30, 2018.

4. ^ "Waterbomb Festival 2018 getting cooler than ever!" July 16, 2018.

5. ^ "Korea's water bomb festivals in August" July 30, 2019.

6. ^ "BLACKPINK's JENNIE Turned Into a 'Human Sprite' At Waterbomb Festival 2018?" July 23, 2018.

7. ^ "BLACKPINK at Sprite Waterbomb Festival 2018, See Photos and Videos" July 21, 2018


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