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Barragán (fashion designer)

From EverybodyWiki Bios & Wiki


Barragán Clothing is a fashion brand founded by the Mexican-born designer Victor Barragán.[1] Barragán was a finalist for the prestigious CFDA/Vogue Fashion Fund Award in 2019.[2][3] The self-taught designer is known for their distinct pop culture references from 1990s and early 2000s youth subculture, Mexican brujerías aesthetics, and over-emphasized structural garments as well as lingerie.[4] Barragán is based between Mexico City and New York and alternate showcasing new clothing between the two cities.[5]

Artistic Background and Runway History[edit]

Barragán is known as an experimental brand that intertwines art direction, photography and performance.[6] The clothing brand started as a small-scale T-shirt brand in 2010.[7] Their signature style includes oversized t-shirts, acid washed and leather garments, and knee-length shorts.

In the Fall/Winter 2017 collection, Barragán collaborated with Belgian vegan footwear label Rombaut. The show was inspired by Mexican folkloric ideas surrounding the erotic.[8]

For their Spring/Summer 21 collection, "Humildad," Barragán embraced the theme of cultural humility. Toe show was captured as a digital runway show in a temporarily closed West Village sushi restaurant. The clothing was inspired by geometric patterns that recall Mexican pyramids in Teotihuacan and large stars centered on various garments referring to the American portion of Barragán’s identity.[9] The clothing mixed bouncy, pleated skirts into a lineup of fierce cutout garments, celebrating both skin and curves.[10]

Lourdes “Lola” Leon starred in a summer 2021 fashion campaign. Barragán and photographer and director Mayan Toledano were inspired by 2000s music videos like Foxy Brown’s “I Can’t” and Jennifer Lopez’sIf You Had My Love” as well as Mexican television shows.[11] Vogue notes that the campaign highlights the designer's arch flirtation with both irony and voyeurism.[12]

Reference[edit]

  1. "Barragán Puts Mexico on the Fashion Month Map". PAPER. 2020-02-28. Retrieved 2021-06-17.
  2. "CFDA". cfda.com. Retrieved 2021-06-17.
  3. Ramzi, Lilah. "All the Photos From Inside the 2019 CFDA/Vogue Fashion Fund Awards Dinner". Vogue. Retrieved 2021-06-17.
  4. Navas, Jacqueline (2021-05-05). "Six Rising Mexican Fashion Designers to Know". CR Fashion Book. Retrieved 2021-06-17.
  5. Navas, Jacqueline (2021-05-05). "Six Rising Mexican Fashion Designers to Know". CR Fashion Book. Retrieved 2021-06-17.
  6. "Víctor Barragán | Metal Magazine". metalmagazine.eu. Retrieved 2021-06-17.
  7. "Barragán clothing for Women | SSENSE". www.ssense.com. Retrieved 2021-06-17.
  8. "Víctor Barragán | Metal Magazine". metalmagazine.eu. Retrieved 2021-06-17.
  9. "Barragán SS21". Office Magazine. 2020-10-31. Retrieved 2021-06-17.
  10. Browchuk, Eliseé. "Barragán Spring 2021 Ready-to-Wear Collection". Vogue. Retrieved 2021-06-17.
  11. "Lourdes Leon stars in Mexican designer Victor Barragán's latest lookbook". HOLA! USA. 2021-05-27. Retrieved 2021-06-17.
  12. Satenstein, Liana. "Lourdes Leon Stars in Barragán's Erotic-Thriller Lookbook". Vogue. Retrieved 2021-06-17.



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