3D Marketing
3D Marketing uses 3D scanning, 3D design and digital production techniques like 3D printers to create new tangible marketing materials. These marketing materials interact with customers in new ways that were not possible with classical mass-production technologies.
Companies like Coca-Cola started using 3D marketing in Israel in 2013, to create personalized mini figures to enhance their personalized bottles campaign.[1] Also the movie industry is exploring new ways to customize and 3D print movie products, like the spaceships from Ender's Game.[2]
References
- ↑ "Coca-Cola Israel's Mini-Bottles and 3D Printed Mini-Me's - 3D Printing Industry". 3dprintingindustry.com. Retrieved 2014-08-01.
- ↑ "3ders.org - Customize and 3D print your own spaceships from Ender's Game | 3D Printer News & 3D Printing News". 3ders.org. Retrieved 2014-08-01.
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