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AFT Learning Model

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The AFT (action, feedback, trigger) model was designed to solve the problems associated with e-learning. When used correctly, the model can increase engagement and completion rates as well as knowledge retention.

The AFT model is made up of three factors:

(A) Action – Transforming Lessons Into Activities According to the AFT model, the first step of an effective learning experience is to make sure students take action. Rather than just delivering knowledge through videos or written texts, it's important to encourage students to take action and experiment with what they have learned. Breaking down the content into micro-actions allows learners to easily digest information and internalize the skills they acquire. Through experience-based learning, students can establish lasting behavior change and develop new habits.

(F) Feedback – Letting Students Know How They Did After an action is taken, it’s crucial to give the student feedback. When feedback is given immediately after showing proof of learning, the student responds positively and remembers the experience about what is being learned in a confident manner. The absence of feedback can lead to frustration, lack of engagement, and depleted motivation.

(T) Trigger – Making Students Take the Next Step After giving students feedback, the next step should be triggered to keep learners engaged throughout the entire learning process. Using triggers such as reminders, messages, and notifications motivates and encourages the students to make progress. The more triggers are used, the more automatic the process will become for the participants, and the less dependent they’ll be on those triggers to move forward.

Once a cycle of action-feedback-trigger is completed, a new cycle begins as the student is triggered to complete the next action. The momentum students create going through the AFT loop builds more inertia that propels them towards success.

Results of Using the AFT Model The AFT model was designed based on hundreds of learning programs delivered through myQuest. The results are astounding:

  • Completion rates are 5X higher compared to regular online courses.
  • Students interact with other learners and with their instructor 30-60 times throughout the course (an increase of 89%).
  • Learners are 10X more likely to retain the knowledge they’ve gained during the course.

The AFT Learning Model[edit]


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