Allegra Marketing Print Mail
| Franchise | |
| ISIN | 🆔 |
| Industry | Marketing, Printing, Direct Mail |
| Founded 📆 | 1976 |
| Founder 👔 | |
| Headquarters 🏙️ | Plymouth, Michigan, United States |
Area served 🗺️ | United States, Canada |
| Members | |
Number of employees | |
| Parent | Alliance Franchise Brands |
| 🌐 Website | allegramarketingprint.com |
| 📇 Address | |
| 📞 telephone | |
Allegra Marketing Print Mail, commonly referred to as Allegra, is a North American franchise network offering full-service marketing communications, including printing, direct mail, signage, promotional products and digital marketing solutions. Allegra serves small to mid-sized businesses, nonprofits and local institutions through independently owned Centers. It operates as part of the Alliance Franchise Brands Marketing & Print division.
History
Allegra was founded in 1976 as American Speedy Printing Centers in Michigan and began franchising in the late 1970s. In 2001, it was restructured under Allegra Network LLC following the acquisition of Insty-Prints, and later became a central brand within Alliance Franchise Brands’ Marketing & Print Group.[1]
Services
Allegra Centers offer a broad portfolio of services, including:[2]
- Digital and offset printing
- Graphic design and branding
- Direct mail and Every Door Direct Mail (EDDM)
- Signage and large-format printing
- Web, email and digital marketing campaigns
- Promotional products, apparel and tradeshow displays
- Mailing services and list management
Each Center acts as a one-stop marketing resource for local businesses, providing strategic consulting in addition to production services.
Franchise Model
Allegra operates under a franchise model with approximately 200 locations in the United States and Canada.<re>"Allegra Franchise Profile". Retrieved 2025-07-18. </ref>
Franchise models include:
- New Center development
- Conversions of independent print/sign businesses
- Resale of existing Centers
Franchisees receive full training, technology integration (including Pressero eCommerce), field support and ongoing marketing services through the AFB Marketing Resource Center. Veterans are eligible for a 25% discount on franchise fees.[3]
Corporate Structure
Allegra is one of several brands operated by Alliance Franchise Brands, a U.S.-based franchisor with over 450 locations. Sister brands include:
- Image360 – visual communications and signage
- True Install – sign and graphics installation
Alliance Franchise Brands is headquartered in Plymouth, Michigan, and supports franchisees with centralized marketing, IT infrastructure, training, and supplier relations.
Recognition
Allegra has been featured in Entrepreneur magazine's Franchise 500 and was named one of the top franchises for veterans by the International Franchise Association.[4]
In recent years, Allegra has been spotlighted for helping businesses recover post-COVID by delivering signage, mail campaigns and public health messaging.[5]
See also
- Alliance Franchise Brands
- Image360
- True Install
- Insty-Prints
- KKP (Canada)
- American Speedy Printing Centers
- Signs Now
- Signs By Tomorrow
- RSVP Direct Mail
External links
References
- ↑ "Allegra Franchise Overview". Retrieved 2025-07-18.
- ↑ "Allegra Services". Retrieved 2025-07-18.
- ↑ "Franchise Information for Veterans". Retrieved 2025-07-18.
- ↑ "Top Franchises for Veterans". Retrieved 2025-07-18.
- ↑ "Allegra Helps Communities Reopen". Retrieved 2025-07-18.
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