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Apna (company)

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Apna
Type of site
Job search engine
Available inEnglish and other vernacular languages
Founded2019
Area servedIndia
Founder(s)Nirmit Parikh
IndustryInternet
ServicesOnline employment
RegistrationRequired
Current statusActive

Apna.co is an Indian jobs and professional networking platform that is dedicated to blue- and grey-collar workers.[1] Apna operates through a mobile application and has different communities of skilled professionals, such as painters, carpenters, field sales agents, telecallers, delivery personnel and more.[2] The app also supports in acquiring skills and finding gig opportunities.[3] After an individual comes to the platform, they are asked to enter their personal details which is converted to a virtual business card.[4] The users are also allowed to connect with peers to clarify doubts..[5] The name Apna (meaning mine/ours) is derived from the bollywood film Gully Boy's song Apna Time Ayega (Mine/our time will come).[6] As reported in 2020, the company was a pre-revenue company and the monetization efforts were not started. Apna was available in 11 languages including English, Hindi and other local languages.[7][6]

History[edit]

The company was founded in 2019 by Nirmit Parikh and is based in Bangalore.[3] The founder worked at a factory in Ahmedabad as an electrician to speak with fellow workers and gather insight before finding the company.[7]

Competition[edit]

It is being speculated if Apna will become a competitor to other established job portals like Naukri.com. Naukri currently is not deep into blue and grey collar workers and Apna is currently not catering to white-collar jobs. Reema Tendulkar at CNBC mentioned that while there is no competition for now, the possibility of the two companies stepping into each other's domain can not be eliminated.[5]

References[edit]

  1. Mittal, Apoorva; Mishra, Digbijay. "Apna becomes youngest startup to enter unicorn club in 21 months". The Economic Times. Retrieved 2022-02-22.
  2. "Forbes India - How Apna Is Trying To Bring Out Champions From The Blue-collar World". Forbes India. Retrieved 2022-03-05.
  3. 3.0 3.1 Abrar, Peerzada (2021-11-22). "Global leaders join unicorn Apna to build world's largest job platform". Business Standard India. Retrieved 2022-02-22.
  4. "Apna targets the double helix of blue collar jobs and learning in India". The Ken. 2022-03-01. Retrieved 2022-03-17.
  5. 5.0 5.1 "Explained: Is Apna a threat to Naukri?". cnbctv18.com. 2021-09-20. Retrieved 2022-02-22.
  6. 6.0 6.1 Ananya Bhattacharya, qz com. "This Indian startup became a unicorn in less than two years. Here's how". Scroll.in. Retrieved 2022-02-22.
  7. 7.0 7.1 Rai, Saritha (2020). "Apple Alum Builds App to Help Millions in Indian Slums Find Jobs". www.bloomberg.com. Retrieved 2022-02-23.



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