Atelier Paulin
| Private (SAS) | |
| ISIN | 🆔 |
| Industry | Jewellery, Luxury goods |
| Founded 📆 | 2014 |
| Founder 👔 | Matthias Lavaux Anne-Sophie Baillet |
Area served 🗺️ | |
Key people | Matthias Lavaux (President) |
| Products 📟 | Personalized jewelry, Wire art |
| Members | |
Number of employees | |
| 🌐 Website | atelierpaulin |
| 📇 Address | |
| 📞 telephone | |
Atelier Paulin is a French jewellery company founded in 2014 and based in Paris. The brand is known for handcrafted jewelry made from a single piece of precious metal wire, shaped into words or names without soldering.
Led by entrepreneur Matthias Lavaux, the company is noted for its "nomadic workshop" retail model and has expanded internationally with a presence in the United States and Asia.
History
Foundation and Concept
The company was established in 2014 with the aim of reviving an ancestral wire-shaping technique. The concept focuses on personalized jewelry made from 18-karat gold, sterling silver, or gold-filled wire. The brand gained early recognition after being stocked by the Parisian concept store Colette.[1]
International Expansion
Under the direction of Matthias Lavaux, Atelier Paulin expanded into the US market. In 2016, the brand was selected to represent French craftsmanship at the LOOT exhibition at the Museum of Arts and Design in New York City.
In December 2018, the company opened its first standalone boutique in New York’s West Village. This expansion was covered by industry media such as Women's Wear Daily (WWD)[2] and highlighted in The New York Times style section.[3]
In 2025, the Commercial Court of Paris approved the company’s business continuation plan, validating its restructuring and ongoing operations.[4]
Craftsmanship and Retail Model
Atelier Paulin utilizes a specific manual technique where artisans shape wire into lettering or designs using pliers, without the use of molds or casting.
The company operates a "nomadic workshop" model, installing artisans directly within point-of-sales to create pieces on-demand. The brand has established retail presence in major luxury department stores worldwide, including:
- **France:** Le Bon Marché (Paris)
- **United States:** Bergdorf Goodman (New York)
- **United Kingdom:** Selfridges (London)
- **Japan:** Isetan (Tokyo)
- **Greater China:** DFS (Macau)
Collaborations
The brand has partnered with several heritage and luxury houses:
- **Chanel (Maison Causse):** A collaboration with the glove-maker Causse to create leather gloves featuring gold wire writing.[5][not in citation given]
- **Lancôme & Sephora:** In 2019, the brand designed a limited edition bottle for the perfume La Vie est Belle, distributed globally.[6]
- **Jean Cocteau Committee:** A collection adapting the drawings and signature of Jean Cocteau into jewelry.[7]
References
- ↑ "Atelier Paulin: le bijou s'est imposé comme une évidence" (in français). L'Officiel. 2017-12-08.
- ↑ "Atelier Paulin to Open New York Boutique". Women's Wear Daily. 2018-12-12.
- ↑ "A Guide to the Best Personalized Jewelry". The New York Times. 2020-02-10.
- ↑ "Atelier Paulin: feu vert du tribunal pour son plan de continuation" (in français). FashionNetwork. 2025.
- ↑ "Des gants bijoux signés Causse Gantier x Atelier Paulin" (in français). Marie Claire. 2017-05-26.
- ↑ "Lancôme x Atelier Paulin" (in français). Vogue France. 2019-04-01.
- ↑ "Jean Cocteau : le bijou Atelier Paulin". The French Jewelry Post. 2018.
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