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Beer52

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Beer52
Founded2013; 6 years ago (2013)
HeadquartersEdinburgh, Scotland, United Kingdom
Key peopleJames Brown (Founder)
Fraser Doherty (Co-Founder)
IndustryFood distribution
ProductsSubscription boxes
Websitebeer52.com
Current statusActive

Beer52 is a UK based craft beer club[1] delivering monthly subscription boxes started by Young Entrepreneur of the Year 2014,[2] James Brown and his business partner Fraser Doherty MBE in 2013. James was inspired by a motorcycle road trip around Belgium with his Dad that sparked his love of craft beer. He then realised that there was a gap in the market to bring together craft beer lovers and small breweries who made high quality beers but lacked the ability to scale and compete with big brands for space on supermarket shelves. After a sprint in Edinburgh accelerator of Entrepreneurial Spark, the company went on to crowdfund £100k in just 38 days via the Angels Den crowdfunding platform. Further investment arrived in 2016 from backers such as Skyscanner co-founder Gareth Wilians, Andrew Brendon of Secret Escapes and Alex Carlton of Funkin Cocktails.

Subscription[edit | edit source]

Beer52 runs a monthly beer subscription service[3] and each month members receive 8-10 craft beers, a snack and an issue of FERMENT magazine. They have been highly reviewed in many well known publications such as the Independent, and the Evening Standard.

FERMENT Magazine[edit | edit source]

Starting as an A5 booklet sent to members in their monthly boxes, Beer52 now produces the 100 page FERMENT magazine that aims to educate readers about the beer they're drinking, the breweries it came from, the industry as a whole and the team's adventures around the world. The magazine was taken on by WHSmith in May 2016 and added to 2,000 of their stores.[4] You can also read FERMENT magazines online[5] and watch the team's travels round the world on their YouTube channel[6].

References[edit | edit source]

  1. "Join Beer52". www.beer52.com. Retrieved 2016-08-23.
  2. "Young Entrepreneur of the Year 2014 - Startups Awards by Startups.co.uk: Start up a successful business". 2014-12-10. Retrieved 2016-08-23.
  3. "Beer52 - Discover the Best Craft Beer Delivered to Your Door". www.beer52.com. Retrieved 2016-08-23.
  4. http://www.fraserdoherty.com/blogs/news/ferment-magazine-launches-in-whsmith
  5. "Ferment Magazine". www.beer52.com. Retrieved 2018-09-26.
  6. "Beer52". YouTube. Retrieved 2018-09-26.


This article "Beer52" is from Wikipedia. The list of its authors can be seen in its historical and/or its subpage Beer52/edithistory. Articles copied from Draft Namespace on Wikipedia could be seen on the Draft Namespace of Wikipedia and not main one.