Bloom & Wild
| Private | |
| ISIN | 🆔 |
| Industry | Online floristry |
| Founded 📆 | 2013 |
| Founders 👔 | Aron Gelbard; Ben Stanway |
Area served 🗺️ | Europe |
| Members | |
Number of employees | |
| 🌐 Website | [Lua error in Module:WikidataIB at line 665: attempt to index field 'wikibase' (a nil value). ] |
| 📇 Address | |
| 📞 telephone | |
Bloom & Wild is a British online flower delivery company founded in 2013 by Aron Gelbard and Ben Stanway.[1] The company is known for its "letterbox flowers" and has been described by the Financial Times as pioneering bouquets designed to fit through a letterbox.[2]
The company operates in the United Kingdom and across Europe. In 2021, it acquired the Dutch flower subscription company Bloomon, expanding its presence in continental Europe.[2]
In addition to flowers, the company has expanded its offering to include a broader range of gifting products, such as plants and other complementary items, as well as subscription services.[3] Bloom & Wild experienced increased demand during the COVID-19 pandemic, reflecting wider growth in online retail and delivery services.[3][4]
History
Bloom & Wild was founded in 2013 by Aron Gelbard and Ben Stanway.[1] The company developed a delivery model based on packaging flowers to fit through standard letterboxes.[1]
In 2021, it acquired the Dutch flower subscription company Bloomon, expanding its operations across Europe.[2]
References
- ↑ 1.0 1.1 1.2 "My First Million: Aron Gelbard". Financial Times. 2021. Retrieved 2026-05-06.
- ↑ 2.0 2.1 2.2 "UK's Bloom & Wild buys Dutch rival Bloomon". Financial Times. 2021. Retrieved 2026-05-06.
- ↑ 3.0 3.1 "Bloom & Wild on building brand confidence". Marketing Week. 2023.
- ↑ "Losses grow at Bloom & Wild as consumer confidence wilts". The Times. 2023.
This article "Bloom & Wild" is from Wikipedia. The list of its authors can be seen in its historical and/or the page Edithistory:Bloom & Wild. Articles copied from Draft Namespace on Wikipedia could be seen on the Draft Namespace of Wikipedia and not main one.
