Boyer Coe

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Boyer Coe is an American businessman, inventor, philanthropist and former professional bodybuilder.

File:Boyer Coe 1.jpg
Boyer Coe in March 2015

Born Milton Boyer Coe August 18, 1946 (age 73) Lake Charles, Louisiana, United States

Height 5 ft 9 in

Parents Preston Coe (father) Audrey Coe (mother)

Residence Huntington Beach, California, U.S.

Alma mater University Lafayette, Louisiana

Biography[edit]

Coe began lifting weights at the age of 13. He started weight training at the Lake Charles Athletic Club under his mentor and lifelong friend, Red Lerille who achieved the prestigious title of Mr. America in 1960. As a boy, Coe would inform anyone who would listen that some day, he would win the coveted title of "Mr. America." At the age of 17, Coe bench pressed 420 pounds.


Coe won his first bodybuilding competition in 1964. The Mr. New Orleans contest was held the opening day at Pontchartrain Beach, Louisiana before 10,000 spectators. Coe won this competition four days before graduating high school. Coe would later successfully win the titles, Mr. Texas, Mr. Oklahoma, Teen Mr. America, Junior Mr. USA and Junior Mr. America.

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Bernie Zelhof and Boyer Coe in 1988

In June 1968, Coe would win the coveted title, Mr. America. That same year, Coe would graduate from University of Lafayette, Louisiana earning a Bachelor of Science degree in Management and, open his first business. Boyer Coe's Health Foods which he expanded throughout Lafayette and Lake Charles Louisiana. He would then subsequently win, Mr. Universe, Mr. International, Mr. World and, the Grand Prix.


Coe always found time to bring his fitness philosophy to others who could not come to him. In 1969, Coe started a training program at the Angola State Penitentiary in addition to, Louisiana's State School for The Deaf. Coe credits his parents with instilling in him the basic value of hard work and perseverance. At home, Coe learned by example, not only the value of self discipline but how to set and meet personal goals. Setting goals continues to be central in Coe's philosophy of living. "If you believe you will be a champion of whatever endeavor you set your sites on, then, you have the battle half won". My father would always remind me, you have got to do things for yourself first. Meaning, although he fully supported my desire to excel in bodybuilding and attended many of my early regional contests, my father's primary focus was on my education."

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Boyer Coe in 2018

In 1970, Coe would collaborate with inventor, exercise pioneer and founder of Nautilus Inc. and MedX Inc., Arthur Jones. Jones' idea was to move the public's notion of strength training exercise away from the conventional methods of training which involved hours in the gym using free weights to, high intensity training (H.I.T.). H.I.T. involves short single sets with each set taken to the point of complete muscular failure with a frequency of once or at most, twice a week with the intention to maximize muscular hypertrophy and strength increases. Coe would later open his own health club and exercise equipment company.

In 1977, Coe opened his first health club, Boyer Coe's BodyMasters. That same year, Coe would form the commercial exercise equipment company, BodyMasters Sports Industries with co-founder, Mike Luquette.


Coe would appear on over 100 covers of strength, fitness and industry magazines such as, Sport & Fitness, Muscle Digest, Iron Man, Body Building, Muscle & Fitness, FLEX, Fitness Trade Journal and Get Flexed Magazine.

In 1994, Coe arose from a 10-year retirement from professional bodybuilding to compete in Joe Weider's, Masters Olympia. Coe's comeback to the professional stage was captured in the 1996 release of the film documentary, Stand Tall. Directed and edited by Mark Nalley, Stand Tall is a docudrama about professional bodybuilding and centers on the competition between Boyer Coe and one his primary competitors for the title, Lou Ferrigno. Coe is said to be in the best condition of his professional bodybuilding career during his preparation and on-stage performance of the 1994 Masters Olympia. During filming of Stand Tall, Coe is quoted, "If you want to talk about the best bodybuilders in the world, I will probably be in one instance, go down in history as the best bodybuilder in the world. Because of one reason, I will outlast everyone!"

Coe has since focused on his business venture with inventor, engineer and exercise product designer, Mark Nalley. Coe is a partner of Raptor Inc. Based in California, Raptor Inc. is known for having developed and marketed the strength related technology trademarked as, "lock-n-load" for commercial and consumer health and fitness products. Lock-n-load is a drive train for many commercial and consumer strength products such as, conventional strength weight stacks, hybrid, "flexbell" and of recent, an all encompassing electronic and social media-based technology, "flexdrive".

"The thing I value the most of all my years experience in bodybuilding are the many lasting friendships that I have managed to make. This I cherish far and above any contest I have won." - Coe.

Controversy[edit]

The 1980 Mr. Olympia contest was an IFBB professional bodybuilding competition held on October 4, 1980. The event was one of the most debated competitions in bodybuilding history. While training for his role in the 1982 film release of Conan the Barbarian, Arnold Schwarzenegger stunned the bodybuilding community by unexpectedly entering the Mr. Olympia contest one day prior to the event. Favorites going in to the 1980 competition were Mike Mentzer and Coe. Mentzer and Coe were in remarkable conditioning making the 1980 event one of the most competitive Mr. Olympia contests in over ten years.[1]

After final judging, Schwarzenegger was declared the winner of the contest. A decision highly criticized by attendees, competitors and, the bodybuilding community. Audience members booed as the results were handed down. Mentzer was outspoken in his belief that he was a victim of politics and conspiracy.


In the aftermath of the competition, many of the competitors to include, Frank Zane, Chris Dickerson and Coe vowed to boycott the 1981 Mr. Olympia. CBS Television attended and filmed the 1980 contest but decided not to air the contest on broadcast television as planned. It would be the last time the Mr. Olympia contest was filmed by an American broadcast television network.</ref>

  1. "Mr. Olympia". Unknown parameter |url-status= ignored (help)

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  1. "Stand Tall (film)", Wikipedia, 2018-03-09, retrieved 2019-11-11