Brightline Interactive
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| File:Brightline Logo 2.png | |
Type of site | Limited liability company |
|---|---|
| Founded | 2004 |
| Headquarters | Alexandria, VA |
| Key people | Erik Muendel (Founder, CEO, COO), Joe DePreta (CMO) |
| Industry | Digital marketing |
| Services | Experiential marketing, Brand activation |
| Website | http://www.brightlineinteractive.com/ |
Brightline Interactive is an American digital services agency specializing in engagement marketing and brand activation. It has created interactive digital installations for the NFL, Verizon, Geico, the NCAA, Toyota and Marvel. [1]
Campaigns
- Chevrolet: For the 2013 World Series at Busch Stadium in St. Louis, Brightline Interactive created a virtual hitting game for sponsor Chevrolet. [2]
- PepsiCo: For the 2013 NFL Experience at the Super Bowl in New Orleans, Brightline created a video karaoke booth for sponsor PepsiCo. [2]
- Marvel:In 2014, Brightline partnered with Victory Hill Exhibitions to create Marvel Avengers S.T.A.T.I.O.N., an interactive exhibit space at Discovery Center Times Square exploring the science behind the Avengers. [3]
- Toyota: In 2015, Brightline Interactive designed a virtual reality installation incorporating the Oculus Rift Headset to promote Toyota's Teen Drive 365 initiative. [4]
References
- ↑ http://dcinno.streetwise.co/2015/04/14/what-oculus-rift-and-virtual-reality-means-for-brands-corporations
- ↑ 2.0 2.1 http://dcinno.streetwise.co/channels/brightline-interactive-social-digital-experience-gurus
- ↑ http://www.mediapost.com/publications/article/228059/avengers-land-in-times-square-with-marvel-exhibit.html
- ↑ http://dcinno.streetwise.co/2015/04/13/brightline-toyota-teen-drive-365-virtual-reality-driving-launched
External Links
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