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The Canadian Playing Card Company

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The Canadian Playing Card Company
Private
ISIN🆔
IndustryPlaying card manufacturer
FateAbsorbed by the International Playing Card Company
Founded 📆1923; 101 years ago (1923)
Founder 👔
Defunct1939; 85 years ago (1939)
Headquarters 🏙️, ,
Area served 🗺️
Products 📟 Playing cards
Members
Number of employees
DivisionsDominion Playing Card Company
🌐 Website[Lua error in Module:WikidataIB at line 665: attempt to index field 'wikibase' (a nil value). ] 
📇 Address
📞 telephone

The Canadian Playing Card Company, or CPCC, was a Canadian playing card manufacturer and distributor based out of Montreal, Quebec. Established in 1923 as a direct competitor to other playing card manufacturers in Canada, it ran until 1939[1] when it was sold to the International Playing Card Company, the Canadian branch of the United States Playing Card Company.

History[edit]

The CPCC was incorporated on April 10th, 1921,[2] and marketed playing cards to the Canadian market, which was only served by the International Playing Card Company. Competition with the International Playing Card Company was fierce, with the CPCC releasing several playing card brands as direct competition against those of the International Playing Card Company. In 1939, the United States Playing Card Company, through the International Playing Card Company, purchased and acquired the CPCC and associated trademarks.[1] Printing operations were moved to the International Playing Card Company factory in Windsor with the purchase of the CPCC, and some of the original CPCC brands were printed by the International Playing Card Company. The CPCC operated as a division of the International Playing Card Company until the Windsor factory was completely closed down in 1989. A few CPCC brands were printed until the early 1960s, when the printing operations at the Windsor factory ceased. Even though the CPCC itself is defunct and hasn't been used for branding playing cards in many years, the trademarks of products and the CPCC name are still held by the United States Playing Card Company.

Former products[edit]

The CPCC printed many lines of playing cards during the 16 years it was in operation. Many of the CPCC designs featured Canadian motifs and themes, such as maple leaves, deer, beavers, and Canadian landmarks. Due to the short time period that the CPCC existed and operated on its own, CPCC branded playing cards printed in Montreal are rare and sought after by vintage playing card collectors.

Souvenir[edit]

Souvenir playing cards were a high-end brand of playing cards, and one of the initial lines of playing cards printed by the CPCC. Souvenir cards were manufactured with gilded edges and sold in an ornate slip-case or felt lined boxes, as opposed to the standard cardboard tuck box of lower-end brands. Souvenir playing cards were primarily produced and sold for advertising purposes by Canadian companies, such as the Canadian Pacific Railway News Service and the Canada Steamship Lines. Souvenir cards were also produced to advertise specific provinces of Canada. The card backs frequently featured full-color designs and metallic inks, which was extremely unusual for the time period. The faces of Souvenir cards featured photographs of Canada, with unique joker and advertisement cards relating to the sponsor.

Stag[edit]

Stag branded playing cards

Stag was a low-end brand of playing cards that was produced likely from the inception of the CPCC. Stag branded playing cards were only printed in bridge size, featuring a simplistic tuck box with the image of a stag white-tailed deer leaping. The original back design features bunchberry flowers and plants. The original ace of spades featured maple leaves, and the original joker featured a marching clown with a bass drum. A noticeable feature is that the court cards were only printed with 2 colors, as opposed to three. When the International Playing Card Company acquired the CPCC, Stag was one of the few brands that was kept in print until manufacture of playing cards stopped. Later Stag branded cards featured standard International Playing Card Company bridge card designs, such as those shared with Caravan branded cards.

Notes[edit]

  1. 1.0 1.1 Letourneau Heritage Consulting Inc. (October 2017). Ontario Heritage Act and Site Plan Applications—Supplemental Heritage Information 1123 MERCER STREET WINDSOR, ONTARIO (PDF) (Report). Retrieved October 12, 2021.
  2. "Canadian Playing Card Company, Limited". OPENGOVCA: Open government data in Canada. OPENGOVCA. Retrieved October 12, 2021.



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