Colored Brain Communication Inventory
Colored Brain Communication Inventory (CBCI), also spelled Coloured Brain Communication Inventory, is a communication profiling instrument associated with Directive Communication psychology and developed by Arthur F. Carmazzi.[1][2][3] The model classifies communication and information-processing preferences into four colour-coded categories: green, red, purple, and blue. In published descriptions, CBCI is presented as a measure of brain processing and communication style rather than as a conventional personality test.[4]
The model is presented as a framework for understanding how individuals seek clarity when faced with uncertainty, a process Carmazzi refers to as Ambiguity Relief. In this framework, communication problems are described as arising when people use different clarity-seeking processes to gather information, structure meaning, make decisions, and take action.[5][6]
The Colored Brain model has been discussed in studies on education, foreign-language learning, blended learning, workplace communication, and group interaction.[7][8][9][4]
See also
References
- ↑ "Game On: Reinventing Organizational Culture Through Gamification". Amazon. Retrieved 2026-05-18.
- ↑ "Colored Brain Communications". CultureForte. Retrieved 2026-05-18.
- ↑ "Understanding Colored Brain and Effective Communication". Multimedia University. 18 October 2024. Retrieved 2026-05-18.
- ↑ 4.0 4.1 Sittiprapaporn, Phakkharawat; Carmazzi, Arthur F. (2019). "Classification of brain processing indicators in financial officers". Asian Journal of Medical Sciences. 10 (5): 55–62. doi:10.3126/ajms.v10i5.25029.
- ↑ Carmazzi, Arthur F. (2017). "Observation and Genetic Foundations of the Brain's "Ambiguity Relief" Processes". International Journal of Advanced Research. 5 (9): 1129–1140. doi:10.21474/IJAR01/5430 (inactive 18 May 2026).
- ↑ Carmazzi, Arthur (25 September 2020). Game On: Reinventing Organizational Culture Through Gamification. ISBN 979-8-6901-7973-1. Retrieved 2026-05-18. Search this book on
- ↑ Chin, F. C. J.; Ooi, M. L.; Yip, M. W. (2016). "The Effects of Colored Brain Communication and Brain Processing Interpretation on the Academic Performance of Students: A Literature Review". International Journal of Information and Education Technology. 6 (12): 945–948. doi:10.7763/IJIET.2016.V6.822.
- ↑ Milad, Marine (2018). "Incorporating Brain Colour into the Multiple Intelligences to Create a Blended Learning Context: Homogeneous and Heterogeneous Groups" (PDF). IAFOR Journal of Language Learning. 4 (1): 41–55.
- ↑ Sulaiman, Tajularipin; Wei, Hui-Suan; Abdullah, Farihan (2015). "The Influence of Learning Styles and Colored Brain Communication on Foreign Language Academic Achievement". Advanced Science Letters. 21 (7): 2378–2381. doi:10.1166/asl.2015.6281.
Category:Communication Category:Educational psychology Category:Organizational psychology Category:Psychometrics
References
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