Dean's of Huntly.
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| Private | |
| ISIN | 🆔 |
| Industry | Baked goods |
| Founded 📆 | 1975 in Huntly, Scotland |
| Founder 👔 | Helen Dean |
| Headquarters 🏙️ | Huntly, Scotland |
Area served 🗺️ | UK |
| Products 📟 | Shortbread, biscuits, cookies and crackers |
| Members | |
Number of employees | |
| 🌐 Website | www |
| 📇 Address | |
| 📞 telephone | |
Dean's of Huntly is a Scottish manufacturer of shortbread, biscuits, cookies and crackers. The company's shortbread is made using a family recipe, and was orginally baked in Helen Dean's family kitchen. In 1992 the company relocated to a purpose built factory, opened by HRH Prince Charles. The company has been based in the Aberdeenshire town of Huntly since 1975.[1] The Dean's of Huntly location includes a cafe, bistro and gift shop, and has become a popular tourist attraction among visitors to the North of Scotland.[2]
Since the company introduced their first shortbread tin in 1992[1] the company have collaborated with artist Steven Brown, photographer Villager Jim, lifestyle brand Herdy and stop-motion comedy franchise Wallace & Gromit to create a range of decorative shortbread tins and other gifts.[1]
History[edit]
The business was founded by Helen Dean in the town of Huntly, Aberdeenshire, in 1975.[1] She originally baked shortbread to raise funds for her husband William's bagpipe band.[citation needed]
In 1992, Dean's moved to a purpose built factory in Huntly. Previously, they were based in a converted grocer's shop since 1985. Before that, Dean's shortbread was made in Helen Dean's kitchen. Production at the factory is now overseen by Helen Dean's son Bill.[3]{{
In 1993, HRH Prince Charles officially opened the factory. In 1999, the gift shop was expanded to deal with increased tourist numbers. The company's first TV advert also ran in 1993.[citation needed]
In 2014, Dean's of Huntly began work with Scottish Chinese Mauritian artist Gayle Chong Kwan, on a project to loot at how waste can be reduced in domestic and commercial food production.[4][better source needed] This was part of Deveron Projects, which aims to connect artists with communities and businesses in Huntly.[citation needed]
Dean's have also worked with other businesses in the North-East to Scotland, to show how carrying out energy audits and improving energy efficiency can save businesses money.[5]
In 2015, Dean's introduced a gluten free range of shortbread. This was also the company's 40th anniversary.[citation needed]
Since 2018, Dean's have been collaborating with artists and lifestyle brands on a range of shortbread tins. This started with Steven Brown Art in 2018, Peak District based photographer Villager Jim in 2020, animation franchise Wallace & Gromit in 2021 and lifestyle brand Herdy in 2022.[citation needed]
Trade magazine Scottish Grocer named Dean's of Huntly as one of the Top 50 food and drink brands in Scotland in 2021, based on sales.[6]
Locations[edit]
Dean's of Huntly have their headquarters in Huntly, in the North East of Scotland, which includes a factory and distribution centre, a gift shop, cafe and bistro.[citation needed]
See also[edit]
References[edit]
- ↑ 1.0 1.1 1.2 1.3 "About". deans.co.uk. Retrieved 13 June 2022.
- ↑ "Visit Aberdeenshire - Dean's of Huntly". Visit Aberdeenshire. 13 June 2022. Retrieved 13 June 2022.
- ↑ "Shoppers can't get enough of the world famous Scottish shortbread available on Aldi shelves". Daily Record. 14 September 2020. Retrieved 20 June 2022.
- ↑ "Wandering Waste". Deveron Projects. 13 May 2013. Retrieved 20 June 2022.
- ↑ "North East businesses create 56 Green Champions during Sustainable Business Week". Zero Waste Scotland. 19 December 2017. Retrieved 20 June 2022.
- ↑ "Top 50 Scottish Brands 2021: Pandemic winds continue to blow". Scottish Grocer. 20 June 2022. Retrieved 20 June 2022.
External links[edit]
References[edit]
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