Digicodes (India)
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Digicodes is a gaming retailer in India[1][2]; and was founded in August 2017, by Varun Avasthi[3][4]. The brand is owned and operated by Indiweb Holdings Pvt. Ltd. which also owns and operates MyOpenAcademy.com, as well as others such as iVoucher and Indiacompute in India[5][6].
Video gaming in India is an emerging market. As investments continue to rise, the video game market is expected to grow rapidly in India.[7] India is one of the top five mobile gaming markets in the world in terms of number of users. In FY 2019, online gaming in India was estimated at ₹6,200 crore (US$870 million) market with an estimated 300 million gamers[8].
India recorded about 365 million online gamers in financial year 2020. This number was estimated to reach 510 million by fiscal year 2022. Overall, India ranked the highest in terms of the growth in online game downloads on app stores with a growth rate of 165 percent between 2016 to 2018[9]. The Indian video games market is very varied. While there are a section of hardcore gamers, there are still many gamers playing cartridge games on TV and handheld devices. This has led to the proliferation of pirated, second hand and knock-offs to meet the needs of a diverse range of consumers with different access to money and information.
With a piracy rate of software and consoles of over 80% and a penetration rate of PC still low, India's video game market has long lagged behind the rest of world, publishers and distributors of video games are struggling to find their place. This delay is also explained by the fact that the country has traditionally never had a real culture of gaming. However, this situation is changing due to the increase in the average income of Indians and the increasing interest in internet and entertainment.
References
This article "Digicodes (India)" is from Simple English Wikipedia. The list of its authors can be seen in its historical and/or the page Edithistory:Digicodes (India).
- ↑ "Digicodes is a new face of digital gaming in India". www.msn.com. Retrieved 2020-12-25.
- ↑ "Digicodes is emerging as a popular digital gaming and e-goods store". The Statesman. 2020-12-06. Retrieved 2020-12-25.
- ↑ "List of video game publishers". Simple English Wikipedia, the free encyclopedia. 2020-12-01.
- ↑ "Digicodes is a new face of digital gaming in India". Zee News. 2020-12-22. Retrieved 2020-12-25.
- ↑ Desk, I. B. T. (2020-11-30). "The Future of Indian Gaming is Digital Era". www.ibtimes.co.in. Retrieved 2020-12-25.
- ↑ "Have You Heard About India's Largest Digital Gaming Store? - News Patrolling". Dailyhunt. Retrieved 2020-12-25.
- ↑ "Digicodes is a new face of digital gaming in India - News Kari English". Dailyhunt. Retrieved 2020-12-25.
- ↑ MENAFN. "The Future Of Gaming Is Digital". menafn.com. Retrieved 2020-12-25.
- ↑ "India - number of online gamers 2018-2022". Statista. Retrieved 2020-12-25.
