GrokStyle
GrokStyle was founded in Ithaca, NY..[1] by Sean Bell and Kavita Bala in 2015[2], building on their work together researching visual search at Cornell University[3][4][5][6]. Shortly after, the company moved to San Francisco. In May of 2016, Bell and GrokStyle won the LDV Vision Summit Entrepreneurial Computer Vision Challenge[7]. In January of 2017, the company had been named one of the 100 most promising startups in AI by CB Insights[8].
GrokStyle announced a $1.76 million seed round of funding from sources including Amino Capital, Canaan Partners, Neuron.VC, Red Bear Angels, and several ex-Googlers in April of 2017[9]. Later that year, the company won a second grant from the National Science Foundation, for total of more than $950,000 received from NSF[10][11]. In March of 2018, GrokStyle was announced as the visual search technology used by IKEA’s Place augmented reality app[12]. Kavita Bala continues to be a professor at Cornell[13]
Platform[edit]
Through GrokStyle’s platform, shoppers use images from their phones, the internet or other sources to[14] identify visually similar items and related products from a retailer’s catalog.[15]
Applications[edit]
Retailers such as IKEA are implementing the GrokStyle platform in their apps[16] to assist users and site visitors in selecting items from a particular collection or suggesting add-on/similar items.[17]
Sidebar:[edit]
GrokStyle[edit]
| Type | Private |
| Industry | Computer vision and AI technology |
| Founders | Sean Bell, Kavita Bala[18] |
| Headquarters | San Francisco, CA |
| Area Served | International |
| Key people | Mitra Morgan |
| Products | GrokStyle Platform |
| Website | grokstyle.com |
References[edit]
- ↑ "GROKSTYLE". Company Profiles. Pitchbook. Retrieved 10 May 2018.
- ↑ "Company Overview of GrokStyle Inc". Bloomberg. Retrieved 10 May 2018.
- ↑ "Learning visual similarity for product design with convolutional neural networks". ACM Digital Library. Association for Computing Machinery. Retrieved 10 May 2018.
- ↑ "Intrinsic images in the wild". ACM Digital Library. Association for Computing Machinery. Retrieved 10 May 2018.
- ↑ "Learning visual similarity for product design with convolutional neural networks". ACM Digital Library. Association for Computing Machinery. Retrieved 10 May 2018.
- ↑ Irving, Michael. "Shazam for furniture has an eye for style". New Atlas. GIZMAG PTY LTD. Retrieved 10 May 2018.
- ↑ Nisselson, Evan. "Grokstyle wins LDV Vision Summit 2016 Entrepreneurial Computer Vision Challenge". LDV.co. LDV Capital. Retrieved 10 May 2018.
- ↑ "CB Insights Reveals the AI 100 List At The Innovation Summit". BusinessWire. CB Insights. Retrieved 10 May 2018.
- ↑ "GrokStyle". Angel.co. AngelList. Retrieved 10 May 2018.
- ↑ "SBIR Phase II: Innovative visual search and similarity for decor, apparel, and style". Award Abstract #1738489. National Science Foundation. Retrieved 10 May 2018.
- ↑ "SBIR Phase I: Innovative visual search and similarity for decor, apparel, and style". Award Abstract #1621828. National Science Foundation. Retrieved 10 May 2018.
- ↑ Coldewey, Devin. "GrokStyle's visual search tech makes it into IKEA's Place AR app". TechCrunch. Oath Tech Network. Retrieved 10 May 2018.
- ↑ "Kavita Bala". www.cs.cornell.edu. Retrieved 2018-05-14.
- ↑ Coldeway, Devin. "GrokStyle is putting computer vision to work on home decor with $2M in funding". TechCrunch. Oath Tech Network. Retrieved 10 May 2018.
- ↑ Hulfish, Garrett. "GrokStyle makes finding the perfect furniture as easy as taking a picture". Digital Trends. Designtechnica Corporation. Retrieved 10 May 2018.
- ↑ "IKEA Place App". Wikipedia. 2018-05-21.
- ↑ "IKEA Place app launches on Android, allowing millions of people to reimagine home furnishings using AR". IKEA. Inter IKEA Systems B.V. Retrieved 10 May 2018.
- ↑ "Kavita Bala". www.cs.cornell.edu. Retrieved 2018-05-25.
GrokStyle[edit]
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