Haitham Safi
| Haitham Safi | |
|---|---|
Haitham Safi | |
| Native name | هيثم صافي |
| Born | January 30, 1979 Amman, Jordan |
| 🏳️ Nationality | Jordanian |
| 💼 Occupation | Entrepreneur, business consultant, SEO specialist, digital marketing expert |
| Known for | Founder and CEO of ArabDijital |
| 🌐 Website | HaithamSafi.com |
Haitham Safi (هيثم صافي; born January 30, 1979) is a Jordanian entrepreneur, business consultant, SEO specialist, and digital marketing expert. He is best known as the founder and CEO of ArabDijital, a consultancy focused on search engine optimization and digital marketing for Arabic-speaking markets. With over a decade of experience, Safi has played a significant role in transforming the digital landscape across the GCC region.[1]
Early life and education
Haitham Safi was born on January 30, 1979, in Amman, Jordan. He earned a degree in Business Administration and Accounting from Al-Zaytoonah University of Jordan in 2000.[2]
He continued his education in Switzerland at César Ritz Colleges, where he graduated in 2003 with a degree in Business Administration and Hotel Management. During this period, he also completed internships in both Ireland and Switzerland, gaining international business experience and a global perspective.[3]
Career
In 2008, Safi moved to Dubai, United Arab Emirates, where he worked as a Business Development Manager at Ishraq Holding, a subsidiary of Dubai Holding. He played a vital role in expanding Holiday Inn Express hotels across the Gulf region, gaining expertise in strategic development and hospitality management.[4]
Following the COVID-19 pandemic, in 2021, Safi shifted his focus to SEO and digital marketing, offering consultancy services to help businesses adapt to the rapidly evolving online landscape. He also built a network of niche websites in fields such as news, finance, and tourism.[5]
ArabDijital

On September 20, 2024, Haitham Safi founded ArabDijital, a digital marketing consultancy headquartered in Amman, Jordan, with regional offices in Jeddah, Dubai, and Cairo.[6] The company specializes in SEO, content creation, website optimization, and online reputation management. Its focus on Arabic-speaking audiences and culturally relevant strategies has positioned it as a key player in the region.[7][8]
ArabDijital is known for its tailored SEO campaigns and emphasis on online reputation management, helping clients build trust and authority online. The company’s mission is to empower businesses with sustainable growth through digital excellence.[9][10]
Recognition
Haitham Safi has been recognized as the "Best SEO Expert in the Arab World" by the Digital Marketing Professionals Group.[5] His expertise in blending technical proficiency with cultural insight has made ArabDijital a trusted partner for businesses in the Arab world.[11]
Personal life
Safi is known to be a family-oriented individual and an active community leader. He continues to balance his professional endeavors with his personal values and contributes to mentoring and inspiring entrepreneurs in the region.[2]
Publications
Safi is the author of the Arabic-language digital marketing guide مبادئ التسويق الالكتروني: الدليل الرقمي.[12]
References
- ↑ "من هو هيثم صافي مؤسس ArabDijital؟". عكاظ اليوم (in العربية). Retrieved 10 April 2025.
- ↑ 2.0 2.1 "ArabDijital and Haitham Safi: Transforming the Arab Region's Digital Future". IPS News. Retrieved 10 April 2025.
- ↑ "The Rise of ArabDijital in the Gulf Region Under Haitham Safi's Leadership". Nerdbot. 13 December 2024. Retrieved 10 April 2025.
- ↑ "Haitham Safi & ArabDijital". Medium. Retrieved 10 April 2025.
- ↑ 5.0 5.1 "Haitham Safi". Crunchbase. Retrieved 10 April 2025.
- ↑ "Haitham Safi Launches ArabDijital to Redefine Digital Marketing in the Arab Region". Big News Network. Retrieved 10 April 2025.
- ↑ "How Haitham Safi and ArabDijital Are Shaping the Future of SEO in the Gulf Region". Benzinga. Retrieved 10 April 2025.
- ↑ "هيثم صافي يغير مستقبل التسويق الرقمي في الخليج". الرياض 24 (in العربية). Retrieved 10 April 2025.
- ↑ "Haitham Safi launches ArabDijital.com, cementing his position as the best Arabic SEO specialist". PRLog. Retrieved 10 April 2025.
- ↑ "رائد التسويق العربي هيثم صافي وإطلاقه ArabDijital". جدة 24 (in العربية). Retrieved 10 April 2025.
- ↑ "هيثم صافي يطلق شركة ArabDijital في عمان". سبق (in العربية). Retrieved 10 April 2025.
- ↑ "مبادئ التسويق الالكتروني: الدليل الرقمي". Amazon. Retrieved 10 April 2025.
