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Heatle

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Heatle
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Notes
Designed by Lana Lutz

Search Heatle on Amazon.

The Heatle is a kitchen appliance made by the Berlin-based start-up BrandBrandNew. It is an immersion heater based on induction and is designed to heat a wide variety of liquids in non-ferrous vessels to the desired temperature.

Name

The name comes from the combination of "heat" and "simple" and "sustainable" and, since one of the founders, David Riding, is an Englishman, serves as a reference to The Beatles for their global popularity and unique style.

History

In 1997, the German industrial group E.G.O. applied for a patent (DE 197 29 661 A 1) for an immersive induction heater..[1].

In the year 2015, a design project named "Miito" became popular in the start-up community when it achieved financial success on Kickstarter and won several design awards, including the Dutch national James Dyson Award[2]. In an attempt to patent the concept[3], the application was rejected in 2016 due to lack of differentiation from the original E.G.O. patent, the only tangible differentiation being the length of the immersion stick.

Despite its media success, Miito, founded by two design students, struggled with building the actual technology behind the pitched design. David Riding, a British electrical engineer who moved to Berlin, joined the company to lead the engineering process, but left shortly after he realized that it was impossible to deliver a certified and working product, as advertised, to thousands of customers around the world within a few months. In a BBC Click interview on BBC News, the technological challenges were exposed, such as insufficient power transfer as well as centering issues of the heating disc.

After Miito went bankrupt in 2017[4], David Riding began experimenting with induction technology in an attempt to build the world's first working prototype of an inductive immersion heater. Large corporations such as the Groupe SEB attempted the same[5] but eventually failed to achieve technical and commercial success.

In early 2019, David Riding met entrepreneur Wachtang Budagaschwili and both co-founded the project to create the first viable and sustainable alternative to the wasteful[6] electric kettles.

Heatle became a registered trademark in 2020[7]. As of September 2020, the Heatle project is officially supported by Bosch and its start-up program Startup Harbour[8].

Features

File:Heatle at The Latest Store.jpg
Heatle prototype running in The Latest Store in Berlin

The Heatle differs from ordinary heating devices in having a high energy efficiency due to the combination of immersion and induction. The hot element is immersed in the liquid and heats it first, whereas cooktops or kettles heat the vessel first which then heats the liquid inside. The company claims energy efficiency values of up to 95% for single servings and that kettles waste between 37% and 56% of energy while heating single cups.

Energy and water saving occurs because the consumer can heat just the required amount of the liquid, like with regular immersion heaters. Unlike them, however, the Heatle features integrated temperature sensors in the "magic wand" which wirelessly transmit the temperature inside the liquid to the base in order to shut off quickly, as opposed to electric kettles which tend to overboil before the switch is triggered by the steam.

By allowing the use of common vessels made of any non-ferrous material, such as glass, ceramic, paper, plastic or porcelain, the hot liquid only touches the vessel’s material and the stainless steel wand.

By being able to replace multiple regular appliances used for liquid heating, Heatle claims to tackle the huge problem of e-waste recycling where 80% of electric household appliances make its way to the landfill[9]

Marketing and distribution

According to the company's website[10], crowdfunding campaign for Heatle is scheduled to launch in early 2021.

Awards and reviews

In August 2020, Heatle won the 1st Prize at BPW2020[11], Berlin's traditional businessplan competition B, and additionally the Special Sustainability Award in the same competition.

In September 2020, Heatle won the EMC (Energy and Mobility Connect) Award, sponsored by Siemens, InnoEnergy and Wista.

Also in September 2020, Heatle exhibited at IFA2020, the largest consumer electronics trade show hosted by Berlin, and reached international notice by media outlets including Süddeutsche Zeitung[12], 3Sat, Techradar[13], South China Morning Post[14], Computer BILD[15] and Season 32 Episode 4 of the British The Gadget Show hosted by Jon Bentley who tested the Heatle by himself.

In November 2020, it was announced that Heatle is 2020's finalist in the annual Innovation Award competition of Berlin and Brandenburg[16].

References

  1. "DPMAregister | Patente - Registerauskunft". register.dpma.de. Retrieved 2020-12-09.
  2. "MIITO". James Dyson Award (in Deutsch). Retrieved 2020-12-09.
  3. "DPMAregister | Patente - Registerauskunft". register.dpma.de. Retrieved 2020-12-09.
  4. Mrz 2017, Niklas Wirminghaus 17 (2017-03-17). "Die größte Kickstarter-Pleite Deutschlands ist ein Design-Wasserkocher". Business Insider (in Deutsch). Retrieved 2020-12-09.
  5. "Just My Mug Crowdfunding | Groupe SEB". www.groupeseb.com. Retrieved 2020-12-09.
  6. Correspondent, Andrew Ellson, Consumer Affairs. "Tea drinkers waste energy by filling kettles with twice as much water as they need". ISSN 0140-0460. Retrieved 2020-12-09.
  7. "DPMAregister | Marken - Registerauskunft". register.dpma.de. Retrieved 2020-12-09.
  8. "Get to know the teams and their solutions". www.startup-harbour.com. Retrieved 2020-12-09.
  9. Vaute, Vianney. "Recycling Is Not The Answer To The E-Waste Crisis". Forbes. Retrieved 2020-12-09.
  10. "Heatle | smart heater for water & milk". Heatle. Retrieved 2020-12-09.
  11. "Preisträger". BPW (in Deutsch). Retrieved 2020-12-09.
  12. "F.A.Z.-Archiv: Genios - Dokumente". fazarchiv.faz.net. Retrieved 2020-12-09.
  13. September 2020, Jamie Carter 05. "IFA 2020 Special Edition: 10 insane innovations from the back rooms in Berlin". TechRadar. Retrieved 2020-12-09.
  14. "Cat exercise wheel, a TV with camera: trendy tech at IFA 2020". South China Morning Post. 2020-09-04. Retrieved 2020-12-09.
  15. "IFA 2020: Heatle – der smarte Wasserkocher". computerbild.de (in Deutsch). Retrieved 2020-12-09.
  16. "Start-up Heatle – Innovationspreis Berlin Brandenburg" (in Deutsch). Retrieved 2020-12-09.


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