Henning Pauly

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--He meets at least "musician" criteria 1 and 5 and "others" 1 and 2! --2003:DC:6746:2B22:D1E5:65D5:F018:32F2 (talk) 18:35, 16 July 2020 (UTC)

Henning Pauly, also known as EytschPi42 or HP42, (born July 25, 1975 in Hirschhausen) is a German musician, music producer, guitarist and youtuber who runs the most successful German guitar channel on YouTube despite its English-language videos. It has over 119,000 subscribers and 35 million clicks on over 2400 uploaded content.

biography

He became known as a musician with the band Frameshift and other co-productions (for example on the album Babysteps) with the singer James LaBrie (Dream Theater). James LaBrie took over the vocals on the first album. Sebastian Bach sings on the second album, An Absence of Empathy.

He has also released several albums with various bands and has also worked with other well-known artists such as Michael Sadler from Saga.

His work has been reviewed by multiple magazines around the world.

After completing arranging and music synthesis at Berklee College of Music in Boston in May 2000 and ten years as a musician, advertising jingle producer and prog rock producer in Los Angeles, he returned to Germany after the death of his father and bought a house in his hometown to set up the 42 studio there.

The YouTube channel

In 2013 he made a series of demonstration videos of Harley Benton effect pedals for the Thomann music store.

At a time when such videos were often presented on YouTube with modest means, he used high image and sound quality right from the start.

He set standards in his niche, so that more and more manufacturers sent him their guitars and devices for checking and demonstrating videos.

For some of his videos, he is paid by manufacturers, emphasizing that he is paid for his working hours but not for his opinion. This is also evident in his keen criticism of devices and guitars that do not meet his expectations. Pauly's criticism was several times the reason for a manufacturer to make improvements to the product. An example of this is the elimination of white elements such as the nut of a guitar on an otherwise black instrument on a popular entry-level guitar, which is now completely black.

He was also involved in the development of devices and their naming, for example in the banTamp amplifier series from the Chinese manufacturer Joyo.

Pauly has borrowed and purchased many guitars and amps, exposing manufacturers or guitar makers. Pauly records his studio videos in a live setup with 10 cameras.

The cameras are operated by his girlfriend Leslie or a guest from a control room.

The videos are usually very detailed, often well over half an hour with up to an hour (if it is a large device or a whole series of effects pedals).

By default, almost all of his videos end with the comment "Animals at the end" (sometimes spoken by a guest). Then a clip with animals and his own music is started. This comment also refers to what he thought was YouTube's original purpose, namely: pet home videos.

In addition to demonstrations and reviews, he also makes videos at music fairs where he humorously interviews manufacturers' representatives about their new products (often without explaining the product).

There are also occasional performances by artists in his studio, which are then broadcast live on the Internet. During these performances, Henning suggests using a different guitar or amplifier for a particular song.

In addition to guitars and related devices, Pauly occasionally demonstrates and reviews video and recording devices or something he is very enthusiastic about. It sometimes happens that a representative or designer of a brand comes to his studio to give additional explanations about a product.

In 2019, Pauly invited some artists to play a live streaming performance in his studio.

He also worked on the production of an album by the German band Campaign Like Clockwork, with which he had previously worked. The entire recording process was broadcast live.

In 2020, he launched a weekly podcast called Animals at the end with two friends from YouTube, discussing developments in the guitar industry.

Harley Benton HP42

Pauly was the first musician to get his own signature guitar from the Thomann own brand Harley Benton. The long-term development of these has been documented extensively with videos. Pauly and the Harley Benton team had made this guitar a reality since 2015 and had a lot of trouble with manufacturers who couldn't deliver on their promises.

Thomann's house brand Harley Benton, which had gained popularity thanks in part to Pauly's videos, released a Henning Pauly signature guitar in a limited edition of 42 pieces in 2019. To buy this guitar, which was of great interest, interested parties had to register, there were almost 700 registrations. The limited edition was sold for 442 euros and came in a case with Pauly's CDs.

Features of the guitar are:

Fixed bridge Humbucker pickup on the bridge and a P-90 on the neck. Roasted maple neck Push-push switch for coil split Colored in the green and purple tones of the HP42 logo A paw print of one of Pauly's dogs is printed on the back of the head. The guitar has the new Harley Benton logo.

A gray, limited edition version of 60 was sold as the HP42 Oupsie. Thomann had ordered a mahogany neck guitar as a prototype for series production, but was accidentally supplied with 60 copies. In addition to the color and wood for the neck, it differs in that it contains a different type of nut. Because of the mahogany neck, this guitar (in Pauly's words) sounds a bit fuller / rounder and a little less clear.

In November 2019, Thomann released a series version in which the only differences are that the elements are black instead of purple, the inlaid mother-of-pearl HP42 logo has disappeared in the twelfth fret, and position points have been applied to the fingerboard (the limited edition had only position points on the side of the neck).

The development of this guitar with Pauly's help was extremely important to Thomann and the incentive to develop a similar new series of guitars (Harley Benton Fusion) that first entered higher price ranges.

Events

Since 2017, Pauly has hosted several multi-day events for YouTube guitarists and guitar brands.

In September 2017 he organized the GuitCon together with Framus / Warwick.

Well-known YouTube guitarists from all over the world gathered in the factory of the guitar / bass guitar manufacturer Framus / Warwick, which also included representatives of various brands.

After disagreement about his role in the event, Pauly withdrew from GuitCon and in 2018 hosted a similar event with Thomann called Thomann Gearhead University (TGU). He was not involved in the TGU2019.

Since Pauly preferred not to be an organizing mediator for such an event, he organized a YouTube guitarist event called 42 Gearstreet One in September 2019. For this purpose, his mother's house and the neighbor's house were converted into temporary studios.

Trivia

- What is striking about the videos is a series of running gags and a generally idiosyncratic, sometimes suggestive humor (usually with the comment "That's what she said!") anjd a large amount of self-irony. In addition, the videos are technically always of high quality, but are surprisingly authentic due to playing errors on the instruments that have not been cut out.

- Pauly hates when high-quality guitars are delivered in a cardboard box without a gigbag or case - not because that is unsafe, but because the unpacking experience, in his opinion, does not correspond to the high investment in money.

- He has a penchant for extravagant tops (T-shirts and sweaters).

- The position points on the guitar neck should always be centered, otherwise there is hail of criticism.

- Again and again pets (dogs and cats) come into the picture, which distract the viewer as well as Pauly and his guests from the content and amuse.

Discography (excerpt)

with frameshift

Unweaving the Rainbow (ProgRock Records, 2003) An Absence of Empathy (ProgRock Records, 2005)

as Henning Pauly

Credit Where Credit Is Due (ProgRock Records, 2005) Baby steps (ProgRock Records, 2006) 13 days (ProgRock Records)

with Roswell Six

Terra Incognita: A Line in the Sand (ProgRock Records, 2010)

with chain (guitar, producer)

Reconstruct (2003) Chain.exe (2004)

with Shadow´s Mignon

Midnight Sky Masquerade (2009)

for Knockdown Industries (producer)

EP from Hell (EP) (2008)

for project creation (mastering)

Floating world (2005)

for Virus IV (mastering)

Dark Sun (2008)

for Campaign Like Clockwork (producer)

Neon for no one (2010) The Winter Sessions (2016)

Web links

Henning Pauly at Discogs http://www.henningpauly.com/bio.htm

references included, including a rejection comment

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