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Holiday Extras

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Travel surveys[edit | edit source]

Holiday Extras operates in the UK travel and leisure market selling ancillary travel services to outbound travellers and selling packages to customers taking UK based short stay breaks. It provides its customers with the ability to book and compare products via its own desktop and mobile web platforms as well as via travel agents' and tour operators' systems. It has offices in Kent and Munich in Germany.

Since its beginning in 1983, Holiday Extras has always communicated with its customers to ensure that their needs are identified and satisfied. Technological progress has made this even easier and the Company regularly seeks its customers' opinions on various and diverse subjects.

Many of these have been taken up by the national and travel trade press and been used by business study students as valuable source material for dissertations etc.

Some of their uses in articles etc can be found at:

Would you be put off travelling to the USA because of Trump's travel ban?[1] [2]

Would you reconsider a flight if you had to check your electronic device into the hold?[3] [4]

Should overweight passengers pay more for their flights?[5]

Would tighter border controls for the EU actively put you off travelling there?[6]

Which websites, if any, did you use to research your destination?[edit | edit source]

This is a fundamental question that informs any travel company how their consumer approaches overseas travel. With new sources being created constantly in this fast moving technological age it will be updated on a regular basis so do revisit this site.


Other available data concerning participants:

Male: 49%; female: 51%

Age: 25-34 years (20%); 18-24 years (15%); 45-54 years (22%); 35-44 years (24%); 55-64 years (19%)

Home Region: Scotland (8%); South West (9%); North East (5%); East of England (9%); North West (12%); Wales (5%); South East (13%); West Midlands (9%); Yorkshire & Humber (9%); London (13%); East Midlands (8%)

Survey conducted: 2018

Would stringent EU border controls put you off travelling within the EU?[edit | edit source]

It would appear that travellers are realistic about the need for strict border controls in the contemporary world.

a. No, I would just get to the airport earlier 40%

b. No, queuing does not bother me 6%

c. No, stringent border controls are crucial for security 34%

d. Yes, I absolutely hate queuing 9%

e. Yes, I might as well travel further abroad if I have to queue 9%

f. Yes, I would prefer to holiday in the UK 2%

You can see this survey being used in news form here.[7]

Would you leave your mobile phone at home when you go on holiday?[edit | edit source]

Some research is carried out to try and understand how the modern world influence traveller behaviour.

a No, I do not like to be away from my phone 17%

b No, I have apps that I depend on while I am away 9%

c No, I need to be contactable in case of emergencies 44%

d No, I store all of my holiday booking information on my phone 21%

e Yes, because I do not want to incur extra charges 1%

f Yes, I like to completely switch off when I go on holiday 6%

g Yes, you do not need it on holiday 2%

Other available data concerning participants:

Male: 52%; female: 48%

Survey carried out: 2018

Do you feel that you need a digital detox?[edit | edit source]

Holiday Extras is wary of becoming too personal in its questions but following the question on mobile phones and the responses received, this question seemed a logical progression

a Maybe, it might reduce my stress levels! 9%

b No, I do not think I need to have a break from my phone etc 41%

c No, I do not think that there would be any benefit 30%

d Yes, I spend far too much time on my devices 5%

e Yes, I think it's healthy to give digital devices a break sometimes 15%

Other available data concerning participants:

Male: 52%; female: 48%

Survey carried out: 2018

Would you pay extra to go on an eco-friendly holiday?[edit | edit source]

The travel industry often notices the difference between survey responses and how people actually act. This survey is probably very reflective of the reality.

a No - I am not concerned about sustainability 5%

b No - I would usually choose a holiday that is good value instead 50%

c Yes - Holidays should not have negative consequences 16%

d Yes - It is important to support the environment and the communities at travel destinations 20%

e Yes- Price does not influence my choice of holiday all that much 9%

Other available data concerning participants:

Male: 59%; female: 41%

Survey carried out: 2018

Do you think travel firms should focus on responsible tourism?[edit | edit source]

Another interesting survey where intellectual choice and actions often contradict each other.

a No - Companies should be offering more affordable holidays 9%

b No - The types of holidays they offer is entirely up to them 16%

c Yes - They should be giving back to the local areas 24%

d Yes - They should be leading the way for responsible tourism 32%

e Yes - To encourage everyone to travel in an environmentally friendly way 19%

Other available data concerning participants:

Male: 59%; female: 41%

Survey carried out: 2018

Would you buy an electric car?[edit | edit source]

Although most surveys are out bound travel orientated, the opportunity is often taken to seek views about travel in its broadest sense.

a No, I would not know where to buy one 3%

b No, there are not enough places to charge them in the UK 28%

c No, they are far too expensive at present 39%

d Yes, for short journeys and round town drives 10%

e Yes, it is beneficial for the environment 9%

f Yes, the economic benefits outweigh a petrol or diesel car 5%

Other available data concerning participants:

Male: 58%; female: 42%

Survey carried out: 2018

What daily travel hassles would you MOST like to avoid?[edit | edit source]

Once again a broader based survey.

a Airport queues 31%

b Cyclists 2%

c Drivers 1% d Outdated/unsafe transport 2%

e Overcrowding on public transport 4%

f Pollution 1%

g Rising ticket prices 8%

h Rush hour traffic 43%

I Timetables that don't suit me 4%

j Train/tube/bus delays 4%

Other available data concerning participants:

Male: 58%; female: 42%

Age range of participants: 18-30 3.12%; 31-49 17.52%; 50-65 49.53%; 66+ 29.83

Survey carried out: 2018

References[edit | edit source]

  1. "Taking off: what's new in the world". The Sunday Times. 2017-02-05. ISSN 0956-1382. Retrieved 2018-10-04.
  2. "Brits rethink over Trump travel order". The Weather Channel. 2017-02-05. ISSN 0956-1382. Retrieved 2018-10-04.
  3. "Third of holidaymakers to reconsider flights if laptop ban goes global". Travek Weekly. 2017-05-16. ISSN 0956-1382. Retrieved 2018-10-04.
  4. "This is how the laptop ban will affect the travel industry". The Independent. Retrieved 2018-10-04.
  5. "'Fat tax' for overweight fliers welcomed by majority of men". Telegraph. 2017-02-05. ISSN 0956-1382. Retrieved 2018-10-04.
  6. Godfrey, Kara (2017-08-10). "We don't need Europe! One in five Britons admit THIS would stop them travelling to the EU". Express.co.uk. Retrieved 2018-10-04.
  7. Godfrey, Kara (2017-08-10). "We don't need Europe! One in five Britons admit THIS would stop them travelling to the EU". Express.co.uk. Retrieved 2018-10-04.

[[:Category:Companies based in Kent]] [[:Category:Travel and holiday companies of the United Kingdom]] [[:Category:British companies established in 1983]] [[:Category:Service companies of England]] [[:Category:Privately held companies of England]] [[:Category:Family businesses of the United Kingdom]]




This article "Holiday Extras" is from Wikipedia. The list of its authors can be seen in its historical and/or the page Edithistory:Holiday Extras. Articles copied from Draft Namespace on Wikipedia could be seen on the Draft Namespace of Wikipedia and not main one.


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