Joel Makower
| Joel Makower | |
|---|---|
 Joel Makower by Gage Skidmore.jpg Makower in 2017 | |
| Born | February 19, 1952 Oakland, California, U.S. |
| 💼 Occupation | Entrepreneur |
Joel Makower (born 19 February 1952 in Oakland, California) is an American entrepreneur, writer and strategist on sustainable business, clean technology, and green marketing. He is chair and co-founder of Trellis Group (formerly GreenBiz Group), a media and events company focused at the intersection of business, technology and sustainability. His work has focused on three principal topics: how companies of all sizes and sectors are integrating sustainability into their operations in a way that creates business value and innovation and mitigates risk; the creation of new companies and markets for clean energy, clean water, advanced materials, and other technologies; and the strategies and tactics that companies use to communicate and market their sustainability efforts and leadership.[1]
Makower has written more than a dozen books, including The New Grand Strategy, Strategies for the Green Economy, The Green Consumer, The E-Factor: The Bottom Line Approach to Environmentally Responsible Business and Beyond the Bottom Line: Putting Social Responsibility to Work for Your Business and the World.[2][3] In 2010, Makower was awarded the Hutchens Medal by the American Society for Quality.[4] In 2014, he was formally admitted into the Hall of Fame of the International Society of Sustainability Professionals.[5]
See also
References
- ↑ Joel Makower: Business. The Environment. The Bottom Line. Archived 2007-10-11 at the Wayback Machine
- ↑ "Why Joel Makower Is Optimistic About The Future Of Green Business". Forbes. Archived from the original on 2022-04-10. Unknown parameter
|url-status=ignored (help) - ↑ Kerry Hannon (2008-12-18). "How does a company adapt in a world gone green?". USA Today.
- ↑ Hutchens Medalists
- ↑ ISSP Sustainability Hall of Fame
External links
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