Appointment Trader
| Private | |
| ISIN | 🆔 |
| Industry | Reservation Exchange |
| Founded 📆 | 2021 in Las Vegas, Nevada, United States |
| Founder 👔 | Jonas Frey |
Area served 🗺️ | Worldwide |
Key people | Jonas Frey (founder) |
| Members | |
Number of employees | |
| 🌐 Website | https://appointmenttrader.com/ |
| 📇 Address | |
| 📞 telephone | |
Appointment Trader is a platform enabling individuals to exchange reservations for restaurants, hotels, bars, and some government agencies through an online marketplace.[1] Founded by Jonas Frey in 2021, the company initially focused on swapping appointments at the Department of Motor Vehicles in Las Vegas during the pandemic.[1][2]
Overview
Founded by Jonas Frey in 2021, Appointment Trader initially facilitated the swapping of appointments at the Department of Motor Vehicles in Las Vegas.[1][2] The platform expanded to include reservations for restaurants, hotels, bars, clubs, and theme parks.[1][3] Between 2021 and 2022, it facilitated approximately $1.2 million in reservations, with this figure rising to $2.4 million by April 2023.[4][1]
Business Model
Appointment Trader caters to clients willing to pay for typically hard-to-get reservations that are usually free.[5] The platform uses an algorithm developed by Jonas Frey to evaluate reservation popularity and assign bid values.[1][3] It operates in numerous cities globally, with significant traffic from New York City.[1][6]
Controversies
Concerns have been raised about the similarity of Appointment Trader's model to scalping, which is illegal for sports and entertainment tickets in many states.[1] Some users have criticized the platform's customer service, prompting Frey to plan improvements.[1] In October 2022, Bern's Steak House announced that OpenTable was investigating Appointment Trader for prohibited reservation resales.[3][7]
References
- ↑ 1.0 1.1 1.2 1.3 1.4 1.5 1.6 1.7 1.8 Morales, Christina (2023-04-12). "This Website Promises the Hot Reservation (If You're Willing to Pay)". The New York Times. ISSN 0362-4331.
- ↑ 2.0 2.1 Rejas, Miguel Ayuso (2023-04-13). ""Los ricos van a pagar lo que sea". El negocio de la reventa llega a la reserva de restaurantes". DAP Viajes (in español).
- ↑ 3.0 3.1 3.2 Freund, Helen (2022-11-04). "Why is it harder to get a restaurant reservation in Tampa Bay right now?". Tampa Bay Times.
- ↑ Kadvany, Elena (2022-11-29). "This obscure website resells Michelin-starred restaurant reservations — here's how much they can go for". San Francisco Chronicle.
- ↑ Latham, Tori (2023-04-13). "This Site Lets You Buy (and Sell) Reservations to the World's Most Exclusive Restaurants". Robb Report.
- ↑ Nysted, Jennie (2023-04-14). "Sajten som tjänar miljoner på lyxkrogar". Dagens PS (in svenska).
- ↑ "Tampa Steak House Launches Investigation Into Website Buying And Selling Reservations". WiLD 94.1. 2022-10-25.
External links
- Official website
- Appointment Trader on Apple App Store
- Appointment Trader on Google Play Store
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