Krista Whitley-Castellarin
Krista Whitley-Castellarin is a former pet store chain owner and the current owner of the Las Vegas firm EGO: Entertainment and Growth Opportunities.
Career
In 2007, Whitley-Castellarin founded Fabulous Furballs in Sherwood Park, Alberta using her retirement savings, after relocating from Las Vegas to Edmonton.[1] She got the idea when trying to find a cashmere sweater for her pet dog, who had been moved from a hotter climate into the colder winters of Alberta.[2]
She was featured on the reality television show Groomer Has It in 2009, and lasted for four episodes of the competition.[2][3] Fabulous Furballs sold a pet spa product line through third-party vendors and its franchise of pet stores. It also founded a pet grooming school called The Fur Institute. Fabulous Furballs became the ninth fastest growing company in Canada. By 2010, the company had $1.1 million in revenues. During a 2011 appearance on the reality television show Dragons' Den she was offered $200,000 in exchange for a 10% future option on the company by investor Bruce Croxon. In 2011, Slice TV aired a pilot for a show produced by Whitely-Castellarin eponymously entitled ‘’Fabulous Furballs’’ that focused on The Fur Institute. A year following the appearance on Dragons' Den she sold the company.[4][5][2][6][7] Before the sale, each of the four franchises disassociated themselves from the parent company, making them independent. One of the franchises filed a lawsuit against Whitely-Castellerin, in addition to a former marketing firm.[8]
Whitley-Castellarin was then the founder and CEO of Mean Girls, a company located in Las Vegas and Los Angeles,[9] before becoming the founder and CEO of EGO: Entertainment and Growth Opportunities in late 2013. The company has helped to produce television pilots and worked with musical artists in acquiring recording contracts.[5] In February 2014, she was named by ‘’Vegas Inc.’’ as one of the 2014 “women to watch” because of her work with EGO.[10]
Personal life
Whitley-Castellarin was born in Yakima, Washington.[2] She is married to her husband Dwayne,[4] with whom she has two daughters.[5]
References
- ↑ Kevin MacLeod (January 23, 2012). "Krista Castellarin turned a fabulous idea into one of Alberta's fastest-growing businesses". ’’Alberta Venture’’. Retrieved March 25, 2014.
- ↑ 2.0 2.1 2.2 2.3 Joe Schoenmann (January 1, 2014). "Dreams and Dreamers". ’’Las Vegas Sun’’. Retrieved March 25, 2014.
- ↑ Adriana Janovich (April 6, 2009). "Yakima native hopes to be top dog ... groomer". ’’Yakima Herald-Republic’’. Archived from the original on June 11, 2014. Retrieved March 25, 2014.
- ↑ 4.0 4.1 Steve MacLeod (February 20, 2012). "Interest in Fabulous Furballs heats up after TV appearance". ’’Alberta Venture’’. Retrieved March 25, 2014.
- ↑ 5.0 5.1 5.2 Kristy Totten (November 18, 2013). "Q&A with Krista Whitley-Castellarin, CEO of EGO: Entertainment and Growth Opportunities". ’’Law Vegas Review Journal’’. Retrieved March 25, 2014.
- ↑ Jamie Hall (August 25, 2011). "Reality TV a new leash on life for pet empire". ’’Edmonton Journal’’. Retrieved March 25, 2014.
- ↑ "Fabulous Furballs Ltd #44". ’’Profit Guide’’. 2011. Retrieved March 25, 2014.
- ↑ http://www.sherwoodparknews.com/2012/03/05/fabulous-furball-turmoil-continues
- ↑ Dan Catchpole (January 6, 2013). "Beware the Banner Ban ; City of Yakima Cracks Down on Banners Strung over Streets, but Some Wonder If It's the Right Move". ’’Yakimi Herald Republic’’. Retrieved March 25, 2014.
- ↑ "VEGAS INC Honors 'Women to Watch' Recipients During Annual Event in Hyde Bellagio". ’’Vegas News’’. February 7, 2014. Retrieved March 25, 2014.
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