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Marieli Fröhlich

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Bild zeigt Marieli Fröhlich
Marieli Fröhlich (2020)

Marieli Fröhlich (* 26. August 1959 in Vienna) is an Austrian filmmaker, artist and screenwriter.

Life[edit]

Marieli Fröhlich was born in Vienna into a family of artists, her father is the filmmaker Peter Kubelka and her mother is the artist Gertie Fröhlich. Parallel to her biological parents she grew up in a foster family in Vienna and attended the Lycée Français de Vienne.[1]

From 1976 to 1982 she appeared in Austrian and international films as an actress under the direction of Claude Chabrol, Peter Patzak, John Cook, Elisabeth Cannon and André Heller.

In 1981 she lived in New York, where she worked with Jonas Mekas for the Anthology Film Archives, starred in various independent films and studied at the Lee Strasberg Theater and Film Institute.

In 1982 she returned to Vienna to work as an art director and stylist for international fashion magazines and photographers such as Rudi Molacek, Elfie Semotan, Gerhard Heller and Günther Parth. During this time she also designed the stage outfit for Falco and band for their world tour.

In 1992 she won the Young Talents Award at the Cannes Lions International Festival for Creativity with her first directorial work for the campaign Gloria, Agentur Wirz Zurich, silver at the ADC Art (Directors Club Switzerland) and got accepted into the Lürzer's Archive. Since then she has directed over 200 commercials, music videos and TV trailers for international and national clients.[2]

Since 2005 she lives and works in Paris and Vienna and produces short and experimental films, scripts and artistic works.[1]

2022-2023 she curated in creative collaboration with Kathrin Pokorny-Nagel, the retrospective of the artist Gertie Fröhlich at the MAK in Vienna.[3][4]

During the exhibition a documentary film by Marieli fröhlich, WHAT'S HAPPENING? Art in the life of Gertie Fröhlich (2023) is showing.

The director interviews over 20 artists, friends, former collaborators and art historians whose recollections unveil the themes and the controversy surrounding Gertie Fröhlich‘s status as an artist, amonsgst them Peter Kubelka, Rudolf Polanszky, Elisabeth Samsonov, Barbara Steffen, Peter Pakesch, Julia Jarrett, Steven Pollock, Barbara Coudenhove Kalerghi und John Sailer, uncovering her influence on the Post-War Vienna Avant-Garde starting in her early 20s. As the film unfolds, these contradictions come to a head: Is the existence of the most important Austrian post-war gallery, Galerie (nächst) St. Stephan, indebted to Gertie Fröhlich, or was she merely the good spirit and secretary? Was her retelling of Greek myths an analogy for her vision of a refreshed matriarchal psyche - a position of equal significance to manifestations and deterritorialization of the body by Austria’s feminist artists?[5]

In 2022 Marieli Fröhlich founded the Estate Gertie Fröhlich.[6]

Exhibitions[edit]

  • 2020: Pollock Fine Art, No More Poetry, London
  • 2020: Evelyn Drewes Galerie, FSK ab 18 Fotografie an der Grenze zwischen Erotik und Pornografie, Hamburg
  • 2021: Ruttkowski;68, The Dream of the Fisherman’s Wife, kuratiert von Steven Pollock, Paris[7]
  • 2022: Pop-up Gallery Berlin, Rosa sehen statt untergehen, kuratiert von Mari Otberg, Berlin[8][9]

Awards[edit]

The ongoing film project Stop ran in 2019 at the Cannes Short Film Festival, This Human World Film Festival Vienna, New Jersey International Film Festival, WorldFest-Houston International Film Festival, was nominated 16 times and awarded seven times in the category of best experimental film.

Her commercials and music videos have been screened at the Cannes Lions International Advertising Festival, Cresta International Advertising Awards, New York Festivals, Moebius Awards, Hollywood Film Festival and Clio Award.

She won several gold, silver and platinum EFFIEs, the silver Venus at the Creativ Club Austria, bronze and silver at the Art Directors Club Switzerland, a Cannes Lions National Award and a Mobius Award.[2]

Marieli Fröhlich is represented in the Lürzer’s Archive, was Vice-President and is an honorary member of the Creativ Club Austria and has given lectures in Austria, France and Switzerland.

Filmography[edit]

  • 1992–2019: over 200 commercials, musicvideos und TV-trailers[10]
  • 2012: Anders Eliasson (documentary)
  • 2010–2019: Stop (experimental film)[11]
  • 2020: Poetry No More (Film Poem)[12]
  • 2022-2023: Was ist denn los? / What's happening: Art in the life of Gertie Fröhlich[13]. (Documentary)
Acting

Scripts[edit]

  • 2019: M wie Mädchen[14]
  • 2021: Gestern Heute Übermorgen[15]
  • 2022: Have You Seen Gertie
  • Angela Heide: Kalt erwischt, Interview mit Marieli Fröhlich, in: Wina – Das jüdische Stadtmagazin[16]
  • Julia Jarrett: The Cultural Work of Artist Gertie Fröhlich: (In)visibility in Viennese Post-war Histories. Österreichische Zeitschrift für Geschichtswissenschaften. 33, 3 (März 2023), 167–192. DOI:https://doi.org/10.25365/oezg-2022-33-3-9.
  1. 1.0 1.1 "Marieli Fröhlich". Austria Forum.
  2. 2.0 2.1 "Marieli Fröhlich - RegisseurIn". www.ada-directors.com. Retrieved 2023-11-06.
  3. "Exhibition - MAK Museum Vienna". www.mak.at. Retrieved 2023-10-19.
  4. "Endlich eine Retrospektive der Künstlerin und Netzwerkerin Gertie Fröhlich". DER STANDARD (in Deutsch). Retrieved 2023-11-06.
  5. "Where There's Smoke there is… Fire (Part 2)". Whitehot Magazine of Contemporary Art. Retrieved 2023-11-06.
  6. "The Estate of Gertie Fröhlich". Retrieved 2023-10-17.
  7. "The Dream of the Fisherman's Wife". Ruttkowski;68. Retrieved 2023-10-19.
  8. Robert Heidemann (2022-11-29). "Pop-up Gallery Berlin: Rosa sehen statt untergehen Ausstellung". Arttrado.de (in Deutsch). Retrieved 2023-01-24.
  9. ""ROSA SEHEN STATT UNTERGEHEN" Ausstellung - ziererCOMMUNICATIONS GmbH" (in Deutsch). Retrieved 2023-01-24.
  10. "Marieli Fröhlich crew united".
  11. Froehlich, Marieli, Stop (Short), Lea Mautner-Markhof, Little Sphinx, retrieved 2023-11-06
  12. Marieli Froehlich (2020-10-13). "POETRY NO MORE TRAILER". vimeo.com. Retrieved 2021-11-03.
  13. Marieli Froehlich (2023-10-12). "Was ist denn los? Trailer 2:13". Retrieved 2023-10-17.
  14. "Tätigkeitsbericht 2019 des Österreichischen Filminstitutes" (PDF). filminstitut.at. Österreichisches Filminstitut. 2019. p. 17. Retrieved 2022-10-21.
  15. "Förderungszusagen 2021" (PDF). filminstitut.at. Österreichisches Filminstitut. March 2021. p. 2. Retrieved 2022-10-21.
  16. Angela Heide (2020-06-11). "Kalt erwischt". Wina - Das jüdische Stadtmagazin (in Deutsch). Retrieved 2023-01-24.


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