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Medical Advantage Company

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Medical Advantage is a provider of healthcare consulting, telehealth, and electronic health record (EHR) services to healthcare providers in the United States, including proprietary EHR software that enables a healthcare organization to follow all U.S. Government legal standards. The company also assesses the financial and administrative efficiency of healthcare practices, and provides guidance for how a practice can improve its revenue and streamline its internal procedures.[1]

Medical Advantage helps healthcare providers[2] maintain and update the EHR[3] for each patient securely and accurately; otherwise, errors in EHR codes can result in significant fines and other penalties.[4] The company also ensures that healthcare providers have the most up-to-date list of medical codes for proper billing and reporting.[5]

Medical Advantage (previously called Michigan Medical Advantage Group before it expanded nationally) also provides technical services[6][7] and data to healthcare providers[8] and government entities.[9][10] Its iHealthSpot subsidiary creates and manages websites, online reputation, and social media for healthcare providers.[11]

The company is a subsidiary of the TDC Group, which is the umbrella company of The Doctors Company.[12] Medical Advantage is headquartered in Novi, Michigan.

History

  • In 1996, 250 physicians of the Michigan State Medical Society[13] established Medical Advantage in Lansing, Michigan.
  • In 2006, the company formed the Medical Advantage Consortium of Independent Physician Associations (CIPA).[14]
  • In 2014, The Doctors Company acquired Medical Advantage Group.[15]
  • In 2021, Medical Advantage acquired iHealthSpot,[11] a digital medical marketing agency based in Greenacres, Florida.
  • In 2022, Medical Advantage launched NP Advantage, which is a subsidiary to help nurse practitioners start and maintain their own healthcare practices.[16]

References

  1. ↑ Greene, Jay. "Medical Advantage Group begins lean program to improve efficiency in physician offices". Crain's Detroit Business. Retrieved 19 July 2022.
  2. ↑ "Weekly Family Medicine Update". Ohio Academy of Family Physicians. Ohio State Medical Association. Retrieved 22 July 2022.
  3. ↑ "Benefits of Working with Medical Advantage". Professional Medical Corporation. PMC. Retrieved 22 July 2022.
  4. ↑ "HealthIT.gov Frequently Asked Questions". The Office of the National Coordinator for Health Information Technology (ONC). U.S. Department of Health & Human Services. Retrieved 22 July 2022.
  5. ↑ Tyner, Troy. "PHA (Physician Hospital Alliance) Helps Practices Get MACRA-Ready" (PDF). Physician Quarterly. Kettering Health Network. Retrieved 22 July 2022.
  6. ↑ "CIPA Announces New ACO Option". Michigan Academy of Family Physicians. Retrieved 2022-07-12.
  7. ↑ "Augmedix Announces Partnership with Medical Advantage". Augmedix.com. Augmedix. Retrieved 22 July 2022.
  8. ↑ "Care Team Connect and Medical Advantage Group Power Care Across Michigan". Fierce Healthcare. Retrieved 20 July 2022.
  9. ↑ Lyon-Callo, Sarah. "COVID-19 Data Update" (PDF). Michigan.gov. State of Michigan. Retrieved 22 July 2022.
  10. ↑ "Michigan Health Officials Say 67,778 Patients Have Recovered from COVID-19". Fox 47 News. 2020-02-27. Retrieved 2022-07-12.
  11. ↑ 11.0 11.1 "How to create a digital marketing strategy in healthcare with iHealthSpot/Medical Advantage". Website Planet. Retrieved 2022-07-04.
  12. ↑ "TDC Group". About TDC Group: Our Companies. The Doctors Company. Retrieved 22 July 2022.
  13. ↑ "Michigan State Medical Society". Retrieved 2022-07-12.
  14. ↑ "Consortium of Independent Physician Association forms ACO in Michigan and Ohio". Healthcare Finance News. Retrieved 2022-07-04.
  15. ↑ "The Doctors Company Acquires Medical Advantage Group". www.businesswire.com. 2014-06-17. Retrieved 2022-07-04.
  16. ↑ "NP Advantage". Medical Advantage Launches NP Advantage. Retrieved 19 July 2022.



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