Monitor Backlinks Ltd
| Private | |
| ISIN | 🆔 |
| Founded 📆 | |
| Founder 👔 | Razvan Girmacea |
| Headquarters 🏙️ | , , |
Area served 🗺️ | |
| Members | |
Number of employees | |
| Divisions | Software |
| 🌐 Website | MonitorBacklinks.com |
| 📇 Address | |
| 📞 telephone | |
Monitor Backlinks was established in November 2011 by Razvan Girmacea as a software as a service (SaaS) company based in Dublin, Ireland. It focuses on developing its own SEO tool for business owners, marketers, SEO professionals and agencies.
History
Monitor Backlinks beta version was launched on November 22, 2011, at NetCamp Net Start-Up, and it was called Bcklinks. It was founded and developed by Razvan Girmacea.
The initial version was designed only for monitoring backlinks on a daily basis. It was searching for link statuses (nofollow, dofollow, 404, server down, robots.txt blocked, etc.), added by the user manually into the platform. The tool also alerted the user when a link status changed.
In April 2013, the SEO Autodiscover feature was added that connected with Google Analytics and used other 3rd party APIs to discover links to the user domain on a daily basis.
In October 2013, discovering and monitoring competitors' backlinks and keyword rankings features were added.
The product has grown since then, and after an investment [1], it has become more complex and offers more useful SEO features (e.g., Reports, Disavow Module, Backlinks filtering).
Products & Services
Backlink discovery
Monitor Backlinks discovers all user’s links and shows metrics like:
- Status (nofollow, dofollow, robots.txt blocked, redirects, etc.)
- PageRank
- MozRank
- External Links
- Hosting IP
- Hosted Country
- Anchor Text.
Backlink status monitoring
The backlinks are checked every day, and the user is alerted via email if the link status changes (ok => nofollow). Other metrics are updated weekly or monthly.
Email alerts
Various email alerts are available for different scenarios:
- user gets new links
- competitors get new links
- weekly domain changes reports (including keywords, traffic, social media and backlinks changes)
SEO reports & Filters
A unique feature allows users to generate SEO reports only with the backlinks they choose, by applying desired filters.
Following reports are available:
- TLD (Top Level Domain) distribution report
- Hosting IP location distribution
- Top Anchor Text
- Backlinks Statuses
- Top Linked Pages
Backlink Reports
The backlinks reports are designed to help users understand when their websites are earning or losing backlinks.
Competitors Backlinks
Monitor Backlinks discovers the competitors' backlinks and monitors for new backlinks. It also shows the Status, Ahrefs Rank and Ahrefs Domain Rank, External Links, Anchor Text, MozRank.
Keywords rankings
The tool suggests keywords when a domain is added, but the user can add his keywords. Monitor Backlinks tracks their rankings weekly and also calculates the average keyword position variation to track progress.
Awards & Fundings
In September 2012, following participation at Startup Spotlight organized by How To Web Conference [2], in Bucharest, Monitor Backlinks received a $65,000 investment from SOSventures Ireland.
In July 2013, Monitor Backlinks joined Lisbon Challenge accelerator and won $10,000 [3] and tickets to New York, Sao Paolo and London to present to investors at dedicated startups event.
In October 2014, Monitor Backlinks participated [4] and won 2nd place at Webit Congress, in Turkey. Startups from 110 countries, 400 investors and 300 journalists were present.
References
- ↑ Founding history
- ↑ Monitor Backlinks raises 50k euro investment from SOSventures
- ↑ Monitor Backlinks at Lisbon Acceleration program
- ↑ Webit Congress in Turkey, archived from the original on 2016-09-19, retrieved 2015-04-07
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