📜 Post with us on Reddit
📝 Create a new article
🏭 Create a company page
🇬🇧 - in English
🇫🇷 - en Français (FR)
🇵🇹 - em Português (PT)
🇩🇪 - auf Deutsch (DE)
🇯🇵 - 日本語で (JA)
Sponsored articles

You can edit almost every page by Creating an account and confirming your email.

Near.co

From EverybodyWiki Bios & Wiki



Near.co
File:Neardotco.png
Private
ISIN🆔
IndustryTechnology
Founded 📆2012
Founder 👔Anil Mathews
Headquarters 🏙️Singapore
Area served 🗺️
Global
Members
Number of employees
100
🌐 Websitehttps://near.co/
📇 Address
📞 telephone

Near is a privately held company that provides actionable intelligence on people and places through its data platform. The platform has data from 1.6 billion monthly users from 44 countries.[1] The users of the platform can leverage audience, spatial and retail data in a privacy-led environment for marketing and enrichment.

Near is headquartered in Singapore with offices in San Francisco, New York, London, Bangalore, Tokyo and Sydney.[2][3]

History

Near was founded as AdNear in Bangalore in 2012[2] by Anil Mathews[4], who continues to serve as the CEO of the company.[5][6][7] In 2013, the company moved its headquarters from Bangalore to Singapore.[8] The company has received funding from investors including Sequoia Capital, JP Morgan Private Equity Group, Telstra Ventures, Cisco Investments and Greater Pacific Capital. It raised $6.5 million in Series A funding[9][10][11], and $19 million in Series B in 2014.[12][13] In Fall 2015, the company changed its name from 'AdNear' to 'Near'.[14][15] In July 2017, Near expanded its operations to the US with the opening of the New York office.[16][2] The company announced its Series D funding of $100 million from Greater Pacific Capital in July 2019.[17][18]

Operations

Near has two products – Allspark[18][2], a SaaS product for end-to-end marketing automation, specializing in audience curation using real-world data-sets, and CARBON[18], a software platform to enrich first-party data with real-world attributes.

Recognition

  • 2014 Top Mobile Startup Award at TiE50, Silicon Valley[19]
  • 2015 Cool Vendor in Consumer Dynamics by Gartner[20]
  • 2016 Top 4 players in the location-enabled platform market by Technavio[21]
  • 2016 Top 5 players in the global location-based search and advertising market by Technavio[22]
  • 2016 location intelligence provider with spatial capabilities in the Vendor Landscape report by Forrester[23]
  • 2016 Niche vendor in the BI platforms and Analytics Software space by Gartner[24]
  • Allspark won the IAB Digital Product of the Year Award 2017[25][26]
  • The Forrester Wave Location Intelligence Platforms, Q4 2018[27]
  • Forrester’s Now Tech study on Location Intelligence Technologies in 2019[28]

References

  1. ↑ "Singapore startup raises $143 million, and becomes second in a week to set sights on Aussie market". SmartCompany. 2019-07-17. Retrieved 2019-07-26.
  2. ↑ 2.0 2.1 2.2 2.3 "Near expands operations in the United States, Andries de Villiers joins as General Manager". Mobile Marketing Association. Retrieved 2019-07-26.
  3. ↑ "Daily Research News Online no. 28334 - Funds for 'Real World' Data Analyst Near". www.mrweb.com. Retrieved 2019-07-26.
  4. ↑ Mathews, Anil. "Turning Data Into Profits: What Does It Take?". Forbes. Retrieved 2019-07-26.
  5. ↑ "Tech in Asia - Connecting Asia's startup ecosystem". www.techinasia.com. Retrieved 2019-07-26.
  6. ↑ Week, Advertising; ContributorEditor (2017-07-19). "What It Really Means To Think Global". HuffPost. Retrieved 2019-07-26.
  7. ↑ "How can Brands Turn Smart Tech Data into Usable Intelligence?". www.martechadvisor.com. Retrieved 2019-07-26.
  8. ↑ "Tech in Asia - Connecting Asia's startup ecosystem". www.techinasia.com. Retrieved 2019-07-26.
  9. ↑ "Location-based mobile advertising platform AdNear raises $6.3M from Sequoia & Canaan Partners". Techcircle. 2012-11-28. Retrieved 2019-07-26.
  10. ↑ "Location-based mobile ad platform AdNear raises $6.3M from Sequoia..." Reuters. 2012-11-29. Retrieved 2019-07-26.
  11. ↑ "Location-based mobile advertising startup AdNear raises $6.5 million for Asia expansion". Campaign Asia. Retrieved 2019-07-26.
  12. ↑ Cheok, Jacquelyn (2014-10-16). "S'pore mobile ad startup raises record Series B". The Business Times. Retrieved 2019-07-26.
  13. ↑ "AdNear Raises $19m To Boost APAC Programmatic Sector | ExchangeWire.com". www.exchangewire.com. Retrieved 2019-07-26.
  14. ↑ "Effective Ad Metrics Sorely Lacking in Singapore; Zeotap Raises Series A for Indian Centre | ExchangeWire.com". www.exchangewire.com. Retrieved 2019-07-26.
  15. ↑ "Adnear Rebrands to Near As Company Moves Beyond Just Mobile". B&T. 2015-08-03. Retrieved 2019-07-26.
  16. ↑ "Near expands operations in the US, Andries de Villiers joins as General Manager". MarTechSeries. 2017-07-18. Retrieved 2019-07-26.
  17. ↑ "Near nabs $100 million for big data insights into people and places". VentureBeat. 2019-07-16. Retrieved 2019-07-26.
  18. ↑ 18.0 18.1 18.2 "Near raises $100M for an AI that merges online and offline behavior to build consumer profiles". TechCrunch. Retrieved 2019-07-26.
  19. ↑ "Welcome to TiE50 Awards". www.tie50.net. Retrieved 2019-07-26.
  20. ↑ "Gartner names AdNear as a 2015 Cool Vendor in Consumer Dynamics - Media Releases". Computerworld. Retrieved 2019-07-26.
  21. ↑ "Location-enabled Platform Market in Southeast Asia 2016-2020". Technavio. Retrieved 2019-07-26.
  22. ↑ "Global Location-based Search and Advertising Market 2016-2020". Technavio. Retrieved 2019-07-26.
  23. ↑ "Vendor Landscape: Spatial Analysis And Location Intelligence, Q2 2016". www.forrester.com. Retrieved 2019-07-26.
  24. ↑ "Competitive Landscape: BI Platforms and Analytics Software, Asia/Pacific". Gartner. Retrieved 2019-07-26.
  25. ↑ "Last Year's Winners • IABNZ Digital Advertising Awards". IABNZ Digital Advertising Awards. Retrieved 2019-07-26.
  26. ↑ "Zane Furtado won IAB in a walk". M+AD!. 2017-05-26. Retrieved 2019-07-26.
  27. ↑ "The Forrester Wave™: Location Intelligence Platforms, Q4 2018 — Eight Key Players To Help Understand Customers In The Real World". Forrester. 2018-12-14. Retrieved 2019-07-26.
  28. ↑ "Now Tech: Location Intelligence Technologies, Q3 2019". www.forrester.com. Retrieved 2019-07-26.


This article "Near (company)" is from Wikipedia. The list of its authors can be seen in its historical and/or the page Edithistory:Near (company). Articles copied from Draft Namespace on Wikipedia could be seen on the Draft Namespace of Wikipedia and not main one.


Retrieved from "https://en.everybodywiki.com/index.php?title=Near_(company)&oldid=6459299"
License CC BY-SA 3.0
Powered by MediaWiki