Official League
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Official League is a lifestyle brand founded in 2022 that specializes in bespoke headwear and outerwear.[1]
The company collaborates with professional sports teams and leagues to create premium merchandise that tells a story. With every stitch and design, Official League crafts wearable art that sparks conversations, celebrates individuality, and unites fans and community.
One of the keystones of the company is its limited edition drops. Each month, Official League partners with teams from different sports leagues to create a global moment with only 100 units of each team’s uniquely designed hats made available to the public for purchase. [2]
One of the first partnerships in the global space was with Germany soccer club Borussia Dortmund. [3]
They have also partnered with Minor League Baseball's historic Appy League for a first of its kind innovative collection of specialized jackets and hats.[4]
Official League has begun releasing limited edition caps with bands and musicians, with the first collection dropping in the fall of 2023,[5] followed by a collaboration with the legendary Bootsy Collins.[6]
References[edit]
- ↑ https://wwd.com/fashion-news/sportswear/official-league-brand-to-offer-alternative-sports-products-1235055544/
- ↑ https://www.forbes.com/sites/maurybrown/2022/02/02/looking-to-fill-unique-sports-merchandise-void-official-league-launches-lifestyle-brand/?sh=228cdc867fce
- ↑ https://www.sportsbusinessjournal.com/Daily/Global/2023/02/15/borussia-dortmund-official-league.aspx
- ↑ https://www.mlb.com/news/appy-league-hats-jackets-from-official-league
- ↑ https://officialleague.co/collections/music-issue-23-1
- ↑ https://officialleague.co/products/bootsy-funk-not-fight
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