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Platinum Pen Co. Ltd.<br>プラチナ万年筆

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Platinum Pen Co. Ltd.
プラチナ万年筆
Formerly
Nakaya Seisakusho (1924–1942)
Tokyo Weapons Co., Ltd. (1942)
Platinum Fountain Pen Co., Ltd. (1942–1947)
Platinum Industry Co, Ltd. (1947–1962)
Platinum Fountain Pen Co., Ltd. (1962–current)
ISIN🆔
IndustryWriting implements
Founded 📆1919; 105 years ago (1919) in Tokyo, Japan [1]
Founder 👔Shunichi Nakata
Headquarters 🏙️, ,
Area served 🗺️
Worldwide
Key people
Toshiya Nakata (CEO)..[2]
Products 📟 Fountain pens, ballpoint pens, dip pens, mechanical pencils, multipens, highlighters, fountain pen ink
Members
Number of employees
🌐 Websiteplatinum-pen.co.jp
📇 Address
📞 telephone

Platinum Pen Co. is a Japanese fountain pen company headquartered in Taitō, Tokyo, Japan. Along with Pilot and Sailor, Platinum is one of the big three Japanese fountain pen companies. While the company does manufacture some other stationery products, such as mechanical pencils and multipens, their main focus has always been fountain pens, which range from the inexpensive Preppy and Plaisir to prestige models President and 3776[3]. Platinum remains a family-run business, with current president Toshiya Nakata being the grandson of the founder. [4]

History[edit]

In 1919, Shunichi Nakata started a business selling fountain pens in Japan. Eventually, he decided to manufacture his own fountain pens, and founded "Nakaya Seisakusho" in 1924 in Ueno, Tokyo. During World War II, the company switched to manufacturing Zero fighter planes[1]. The company's name was changed to "Platinum Fountain Pen Co., Ltd." in 1942.

Platinum's first cartridge/converter fountain pen, the Honest 60 (named for the American missile, Honest John[1]), was released in 1957. The pen was advertised as having conquered Mount Everest [5]. The Pocket pen was introduced in 1964, to much success in Japan[6]

Nakata was succeeded as company president in 1968 by his son, Toshihiro Nakata. Throughout the 1970s and 1980s, Platinum established additional overseas factories in Mexico, Taiwan, and Shenzen, China, as well as a sales office in New York. During this time Platinum released the 3776 fountain pen (its name referencing the height of Mount Fuji) in 1978, the entry-level Preppy in 1979, and their flagship President line in 1994.

In 1997, Nakata's son, Toshiya Nakata, launched a separate, artisanal fountain pen company in Tokyo, named Nakaya after the original name of the Platinum company[7]

Upon Toshihiro Nakata's passing in 2009, Toshiya Nakata became the third company president. That year, Platinum introduced OLEeNU, a new mechanical pencil mechanism for resisting lead breakage. In 2010, classic 3776 was revamped as the 3776 Century, the luxury handcrafted Izumo line was launched, and the affordable Plaisir line was released with the new “Slip & Seal Mechanism”, which claims to prevent ink from evaporating in the pen for up to two years. To commemorate the 100th anniversary of the company in 2019, Platinum released a new version of the Platinum "Platinum"[8], which, when originally released in 1967, bore the world's first fountain pen nib made from platinum.

Since the 1970s, Platinum has also collaborated with brands like Playboy, Disney, Sanrio (Hello Kitty, etc.), CLAMP, and Kokuyo, to produce co-branded pens and other stationery.

References[edit]

  1. 1.0 1.1 1.2 "100 th Anniversary". www.platinum-pen.co.jp.
  2. [1], 24 Feb 2022
  3. "Platinum Fountain Pen Buying Guide For February 2022 | Unsharpen". unsharpen.com.
  4. Stylo gurus Long since obsolete, fountain pens are now fetishised as a symbol of luxury as today's craftsmen rediscover the lost art of creating the ultimate writing experience: [SURVEYS EDITION] Financial Times; London (UK) [London (UK)]. 07 May 2005: 24.
  5. "History — Platinum Pen USA".
  6. "Platinum's 100th Anniversary". Cultpens.
  7. https://www.bloomberg.com/news/features/2017-08-30/how-nakaya-pens-anticipated-the-writing-tool-renaissance
  8. "inkstable.com | Platinum – straight from the Land of the Rising Sun". inkstable.com. May 11, 2021.

External links[edit]


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