Pressrelations
| Privately held company | |
| ISIN | 🆔 |
| Founded 📆 | 2001, Düsseldorf, Germany |
| Founder 👔 | |
| Headquarters 🏙️ | , Düsseldorf , Germany |
Area served 🗺️ | Worldwide |
| Members | |
Number of employees | approx. 200 |
| 🌐 Website | pressrelations.com |
| 📇 Address | |
| 📞 telephone | |
Pressrelations is a software company that develops and markets media monitoring and business intelligence software. The company was founded in Düsseldorf, Germany in 2001 and has since opened additional branches in Berlin, Hamburg, Austin, Dublin, Moscow and Sofia. The company employs 200 people and has over 500 customers internationally.
History
The company was founded in 2001 as an online press service. The focus later shifted to online media monitoring and analysis.[1] Monitoring of print articles, TV, radio broadcasts and social media[2] posts was later added to the company's portfolio.
In 2011, Pressrelations received the German Prize for Online Communication in the category "Digital Monitoring, Evaluation and Reputation Management" for NewsRadar together with the company Boehringer Ingelheim. The same year, Pressrelations acquired X-RAY Media GmbH, a media monitoring and analysis service provider based in Düsseldorf.
In 2014, the company took over Goldmedia Analytics, a media content firm which was a part of Goldmedia Holding.[3]
Since 2015, Pressrelations has been analyzing the importance of the central German media within the national media landscape. The company focuses on 25 important regional titles and formats.[4][5][6]
In 2018, Pressrelations entered the US market by acquiring Media Tracking, a Texas-based media monitoring provider. Later that year, an office in Singapore was opened, due to a partnership with print content tech company Media Track Pte Ltd.[7]
In 2019, Pressrelations entered into a partnership with the French social media software company Linkfluence[8]. They also won the "Early Topic Recognition Strategic Trend Analysis" award at the 2019 German Prize for Online Communication event for their product FirstSignals. [9][10]
Pressrelations was sued by competitors Management Tools Media AG and their parent company Argus Group in 2019 over an extraordinary termination of a contract between the two companies.[11] The Düsseldorf Higher Regional Court ruled that the termination by Pressrelations was lawful.[12]
References
- ↑ Honnef, Thomas Dillmann, Bad. "PR-Journal - Projekt „Matterhorn": Bieterverfahren um Medienbeobachter Unicepta läuft". https://pr-journal.de/. External link in
|website=(help) - ↑ ""Eine Herausforderung ist die schiere Menge an Daten, in denen die gewünschten Insights versteckt sind" | marktforschung.de". www.marktforschung.de.
- ↑ Honnef, Thomas Dillmann, Bad. "PR-Journal - Pressrelations übernimmt Goldmedia Analytics". https://pr-journal.de/. External link in
|website=(help) - ↑ https://meedia.de/2018/02/07/zitate-studie-von-pressrelations-bild-und-sueddeutsche-werden-von-anderen-medien-am-meisten-zitiert-regionale-zeitungen-im-aufwind/
- ↑ "Ranglisten: Wie Zitate-Rankings den Journalismus beeinflussen". https://www.horizont.net. External link in
|website=(help) - ↑ Ritzer, Katharina. "Neue Zahlen von Pressrelations: NOZ weiter eine der meistzitierten Zeitungen in Deutschland". www.noz.de.
- ↑ "pressrelations.de/pressrelations and Media Track announce strategic partnership". FinanzNachrichten.de.
- ↑ "Pressrelations und Linkfluence werden Partner". www.prreport.de.
- ↑ "Gewinnerliste 2019 | Onlinekommunikationspreis".
- ↑ "Das sind die DPOK-Gewinner 2019". Magazin pressesprecher. May 24, 2019.
- ↑ Waldvogel, Raphael. "NewsRadar: Millionen-Streit unter Schweizer Medienbeobachtern". Klein Report.
- ↑ Heer, Thomas. "Hergiswiler Firma blitzt vor deutschem Gericht ab". Luzerner Zeitung.
External links
This article "Pressrelations" is from Wikipedia. The list of its authors can be seen in its historical and/or the page Edithistory:Pressrelations. Articles copied from Draft Namespace on Wikipedia could be seen on the Draft Namespace of Wikipedia and not main one.
