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Propel Software

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Propel Software
Private company
ISIN🆔
IndustrySoftware, Product lifecycle management
Founded 📆
Founders 👔
  • Ray Hein
  • Ron Hess
  • Brian Sohmers
Headquarters 🏙️, ,
United States
Area served 🗺️
Worldwide
Products 📟 Product Value Management Platform
Product Lifecycle Management
Product Information Management
Quality Management System
Propel One
Members
Number of employees
🌐 Websitepropelsoftware.com
📇 Address
📞 telephone

Propel Software is a cloud-based software company founded in 2015 that creates product lifecycle management (PLM), product information management (PIM) and quality management system (QMS) software. Headquartered in Redwood City, California, the company is built natively on the Salesforce platform and provides an AI tool, Propel One.[1][2]

History

Propel Software was established in 2015 by Ray Hein, Ron Hess, and Brian Sohmers.[3] Hein had previously held the position of vice president of product strategy at Agile Software Corporation, which was acquired by Oracle Corporation in 2007.[4]

The start-up secured a US$4.2 million Series A round led by Cloud Apps Capital Partners in March 2016.[5]

In 2018, the company raised $18 million in a Series B funding round led by Norwest Venture Partners, with participation from previous investors including Cloud Apps Capital Partners, Salesforce Ventures, and Signalfire.[6]

By 2021, Propel had raised an additional $20 million in a Series C round led by Salesforce Ventures, bringing total funding to $48 million.[7] Customers at that time included companies like Inari Medical, Imperative Care, and Samsara.[7]

In late 2022, founder Ray Hein transitioned from his role as chief executive officer to a chief strategy officer, while Ross Meyercord, a former Salesforce CIO, assumed the CEO role.[4][8]

The company appeared in the Deloitte Technology Fast 500 ranking in 2021,[1] 2022,[9] 2023,[10] and 2024.[11]

In April 2023, Fortune placed Propel at No. 108 on its inaugural list of “America’s Most Innovative Companies.[12]

The company also organizes an annual conference, Propulsion.[13] The fifth conference, Propulsion 2024, took place in Chicago.[14]

Products and services

Propel Software's provides a product value management platform that combines PLM, PIM, and QMS.[7][15]

In September 2023, Propel released Component Insights, a native PIM module and a supplier-community portal.[16]

Propel launched Product Spotlight in January 2025 - a Salesforce widget that provides real-time product data for sales, service and field-service teams.[17]

In March 2025, the company introduced Propel One, an AI-agent tool built with Salesforce Agentforce.[18] Tech-Clarity's Jim Brown characterized the strategy as extending product and customer data into a "Product Graph".[19]

The platform supports packaged integrations and partner-led implementations. At the Propulsion 2023 event, Technology Evaluation Centers reported recent enhancements including integrated supply-chain risk capabilities, 2D/3D rendering and markup, extensions to the low-code architecture, and a "Built for NetSuite" ERP connector.[20]

In July 2025, the company partnered with Razorleaf Corporation, integrating the platform with the company's CLOVER.[21]

References

  1. 1.0 1.1 Schuk, Carolyn (2022-01-31). "Santa Clara Startup Helps Change Cumbersome COVID Testing". The Silicon Valley Voice. Retrieved 2025-08-27.
  2. "Propel Software Launches Propel One". martechvibe.com. 2025-03-06. Retrieved 2025-08-27.
  3. Meyercord, Ross (2024-04-24). "A Leap of Faith: Celebrating 9 Years of Propel Software". converged.propelsoftware.com. Retrieved 2025-08-27.
  4. 4.0 4.1 "Ray Hein, Co-Founder of Propel, Retires (Highlight)". CIMdata. 2023-10-16. Retrieved 2025-08-27.
  5. Nanclares, Sindy (2016-03-10). "Propel raises $4.2 million for product lifecycle management built on Salesforce". VentureBeat. Retrieved 2025-08-27.
  6. Ron Miller (2018-11-15). "Propel accelerates with $18M Series B to manage product lifecycle". TechCrunch. Retrieved 2025-08-27.
  7. 7.0 7.1 7.2 Paul Gillin (2021-09-21). "Propel raises $20M funding for its product lifecycle management platform". SiliconANGLE. Retrieved 2025-08-27.
  8. Meyercord, Ross (2023-05-17). "Strategies For CEOs To Amplify The User Experience". Forbes. Retrieved 2025-08-27.
  9. 2022 Technology Fast 500 — Interactive Brochure (PDF) (Report). Deloitte LLP. 2022. Retrieved 2025-08-27.
  10. 2023 Technology Fast 500 Winners List (Report). Deloitte LLP. 2023. Retrieved 2025-08-27.
  11. "2024 Technology Fast 500™ Rankings The fastest-growing technology and life sciences companies in North America" (PDF). Deloitte.com. November 2024. Retrieved 2025-08-27.
  12. "Propel Software". Fortune. Retrieved 2025-08-27.
  13. "PLM, QMS and PIM Connects Product Development and Commercialization". Engineering.com. 2023-07-27. Retrieved 2025-08-27.
  14. "Propel Software's Propulsion Conference Identifies Key Market Trends". DC Velocity. 2024-06-20. Retrieved 2025-08-27.
  15. Propel Launches Product Value Management Platform to Help Product Companies Win Customers for Life (PDF). CIMdata PLM Industry Summary (Report). CIMdata. 2022-05-27. pp. 56–57. Retrieved 2025-08-27.
  16. "Propel Software Expands Offerings on Salesforce AppExchange, the World's Leading Enterprise Cloud Marketplace". MarTech360. 2023-09-07. Retrieved 2025-08-27.
  17. Blanchard, Sydney (2025-01-08). "Easy access to product information via Product Spotlight improves sales, customer service, and field service". KMWorld. Retrieved 2025-08-27.
  18. "Propel Software Announces Launch of Propel One: An Agentic AI Suite Powered by Agentforce". CustomerThink. March 7, 2025. Retrieved 2025-08-27.
  19. Brown, Jim (2025-06-25). "Propel Furthers Unique PVM Solution with Agentic AI". Tech-Clarity. Retrieved 2025-08-27.
  20. "Propulsion 2023 — Cohesive Product Lifecycle Management". Technology Evaluation Centers. Retrieved 2025-08-27.
  21. "Propel Software Partners with Razorleaf to Deliver PLM Integration to PDM, ERP". Manufacturing Business Technology. 2025-07-23. Retrieved 2025-08-27.



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