Psyop, Inc.
 | This article reads like a press release or a news article or is largely based on routine coverage or sensationalism. (December 2015) |
| File:Psyop250.gif | |
| Private corporation | |
| ISIN | 🆔 |
| Industry |
|
| Founded 📆 | 2000 in New York City, United States |
| Founders 👔 |
|
| Headquarters 🏙️ | , , United States |
Area served 🗺️ | |
Key people | Hunt Ramsbottom |
| Members | |
Number of employees | |
| 🌐 Website | psyop |
| 📇 Address | |
| 📞 telephone | |
Psyop is a commercial production company with offices in New York City and Los Angeles. Psyop specializes in the integration of animation, visual effects, and live-action production for advertising, entertainment, video gaming, and virtual reality.
History[edit]
Psyop was founded in 2000 by Marco Spier, Marie Hyon, Todd Mueller, Kylie Matulick and Eben Mears in New York City.[1] In 2013, Psyop opened Psyop Games, a video game publishing division run by Muse Games co-founder Brian Kehrer.[2]
Original Productions[edit]
In 2015, Psyop released its first ongoing animated series, "Grandma's Cats Are Trying To Kill Her!," in collaboration with DreamWorks Animation.[3]
In 2016, Psyop launched its first original interactive VR experience, "Kismet," a virtual fortune telling machine for HTC Vive, Oculus Rift, and PlayStation VR headsets.[4]
In, 2019, Psyop released its first Visual Novel Dating Sim, "I Love You, Colonel Sanders! A Finger Lickin’ Good Dating Simulator," in collaboration with KFC.[5]
Awards[edit]
| Year | Award Ceremony | Category | Title | Client | Result |
|---|---|---|---|---|---|
| 2011 | London International Awards | Animation | "Something's Lurking" | LG | Gold |
| Animation | "Revolution" | Xbox | Silver | ||
| Cannes Lions International Advertising Festival | Film Craft Animation | "Revolution" | Xbox | Shortlisted | |
| Film Craft Direction & VFX | "Something's Lurking" | LG | |||
| AICP Awards | Animation | "Something's Lurking" | LG | Honored | |
| "A Whole New World" | AT&T | ||||
| Design | "Revolution" | Xbox | |||
| Visual Effects | "Something's Lurking" | LG | |||
| D&AD Awards | - | "Revolution" | Xbox | In Book | |
| Ciclope International Advertising Craft Festival | Animation/Best Character Design | "The Great Happyfication" | Coca-Cola | Gold | |
| Animation/Best 3D Animation | |||||
| "Revolution" | Xbox | Silver | |||
| Live Action/Best Direction | "Something's Lurking" | LG | |||
| Clio Awards | Direction | "Something's Lurking" | LG | Gold | |
| VFX | Shortlisted | ||||
| Animation | "Revolution" | Xbox | |||
| 2010 | AICP Awards | Animation | "Medusa" | California Milk Processor Board | Shortlisted |
| "Sad Princess" | |||||
| "Evil Gas Pump" | Michelin | ||||
| "Gladiator" | UPS | ||||
| Graphic Design | "Dante's Inferno" | Electronic Arts | Shortlisted | ||
| "Core" | Nurofen | ||||
| Sound Design | "Gladiator" | UPS | |||
| Emmys | Outstanding Achievement in Main Title and Graphic Design | Main Titles for "Avec Eric" | Anomaly | Won | |
| London International Awards | Animation | "A Whole New World" | AT&T | Silver | |
| 2009 | Cannes Lions International Advertising Festival | Titanium & Integrated Lions | "Help the Honey Bees" | Häagen-Dazs | Silver Lion |
| Emmys | Outstanding Commercial | "Heist" | Coca-Cola | Won | |
| AICP Awards | Visual Effects | "Heist" | Coca-Cola | Honored | |
| Animation | "My Drive Thru" | Converse | |||
| Next Integrated Campaign | "Help the Honey Bees" | Häagen-Dazs | |||
| Graphic Design | "Maestro" | HP | |||
| Broadcast Design Awards | On Air Commercial | "Hu Jia" | Adidas | Gold | |
| "Maestro" | HP | ||||
| "My Drive Thru" | Converse | Silver | |||
| Music Video | "My Drive Thru" | Converse | |||
| The One Show | Innovation in Advertising & Marketing/Single | "Help the Honey Bees" | Häagen-Dazs | Gold Pencil | |
| Integrated Branding/Integrated Branding Campaign | |||||
| 2008 | AICP Awards | Graphic Design | "Dot" | Guinness | Honored |
| Broadcast Design Awards | Lifetime Achievement Award: Music Video or Short | "Happiness Factory, The Movie" | Coca-Cola | Silver | |
| PopVox Awards | People's Choice Award: Best Animated Short | Won | |||
| The One Show | Microsites/Corporate Image | "Happiness Factory 3" | Coca-Cola | Interactive Bronze Pencil | |
| Non-Broadcast/Single | Silver Pencil | ||||
| "Inside the Happiness Factory - A Documentary" | Merit Award | ||||
| 2007 | Cannes Lions International Advertising Festival | Film Lions | "Happiness Factory" | Coca-Cola | Silver |
| AICP Awards | Visual Style | "Happiness Factory" | Coca-Cola | Honored | |
| Animation | |||||
| Graphic Design | "Crow" | MTV | |||
| Emmys | Outstanding Commercial | "Happiness Factory" | Coca-Cola | Nominated | |
| D&AD Awards | - | "Happiness Factory" | Coca-Cola | In Book | |
| - | "Crow" | MTV | |||
| Broadcast Design Awards | Total Package Design Image On-Air | "Crow" | MTV | BDA World Gold | |
| General Entertainment Art Direction and Design | |||||
| Other Design Applications | "Happiness Factory" | Coca-Cola | |||
| Clio Awards | Television/Cinema/Digital | "Happiness Factory: 90" | Coca-Cola | Gold | |
| "Happiness Factory: 60" | Silver | ||||
| "Crow" | MTV | Bronze | |||
| The One Show | Cinema or Non-Broadcast/Single | "Happiness Factory" | Coca-Cola | Bronze Pencil | |
| Consumer TV/Over :30 - Single - max. :90 | Merit Award | ||||
| Broadcast Design/Single | "Crow" | MTV | Design Bronze Pencil |
References[edit]
- ↑ Price, Erik. "Psyop Makes Ads You Actually Want to Watch". Esquire Magazine. Archived from the original on November 1, 2013. Retrieved September 26, 2012. Unknown parameter
|url-status=ignored (help) - ↑ Fera, Rae Ann (December 13, 2013). "Fighting Malaria With A Video And Game That Show The Nightmare Of The Disease". Fast Company. Archived from the original on October 24, 2019. Retrieved October 24, 2019. Unknown parameter
|url-status=ignored (help) - ↑ Wolfe, Jennifer. "Psyop's 'Grandma's Cats' Launches on DreamWorksTV". Animation World Network. Archived from the original on January 5, 2017. Retrieved October 24, 2019. Unknown parameter
|url-status=ignored (help) - ↑ Jagneaux, David (May 2, 2016). "Visit 'Kismet' in VR for Daily Fortune Telling, Tarot Cards, and Horoscopes". UploadVR. Archived from the original on May 16, 2017. Retrieved October 24, 2019. Unknown parameter
|url-status=ignored (help) - ↑ Carpenter, Nicole (September 10, 2019). "KFC". Archived from the original on September 27, 2019. Retrieved October 24, 2019. Unknown parameter
|url-status=ignored (help)
External links[edit]
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