Ronald Gross
| Ronald Gross | |
|---|---|
| Born | Long Island, New York, U.S. |
| 🏫 Education | Academy of Art University (BA); Nassau Community College (AA) |
| 💼 Occupation | Copywriter; content developer; UX writer; editorial writer; artist |
| Known for | Unlock Your Creativity: A Guide to Intuitive Drawing; Intuitive Drawing Workshops; Twelvesquared art practice |
| 🌐 Website | www |
Ronald Gross is an American copywriter and abstract expressionist artist based in Buda, Texas. He is the author of Unlock Your Creativity: A Guide to Intuitive Drawing, which has received regional media coverage including features in CultureMap Austin and Community Impact.[1][2] Gross has also contributed writing to publications such as Men’s Journal and Art UK.[3][4]
Early life and education
Gross was born on Long Island, New York, in the late 1960s. He studied advertising and design, earning a Bachelor of Arts in Advertising Design from the Academy of Art University in San Francisco and an Associate of Arts in Advertising from Nassau Community College in Garden City, New York.[5]
Career
Copywriting and content development
Gross has worked professionally as a writer for over two decades, producing advertising, UX, editorial, and branded content for a wide range of industries. Through his freelance practice RG Creative, he has collaborated with agencies and companies including WebMD, Digitas Health, and Foundry512.[6]
In addition to client work, Gross has contributed lifestyle and editorial pieces with bylines in Men’s Journal[3] and arts platforms such as Art UK.[4] He has also written long-form music and cultural commentary, including the essay "Fish Heads and Dead Puppies: In Search of Demented Vinyl" for I Have That on Vinyl.[7]
Independent projects
Gross has launched several independent creative projects, including:
- Copy That! – a blog and podcast on the craft of copywriting.
- Proof Positive – a Substack publication focused on whiskey culture and brewing.
Artistic work
Twelvesquared
Under the creative name Twelvesquared, Gross produces abstract expressionist art and mixed-media projects. His work focuses on intuitive and process-driven approaches to drawing and creativity.
Workshops
Gross leads Intuitive Drawing Workshops, which encourage creative self-expression through mindfulness-based drawing. These workshops have been hosted at the Buda Public Library in Texas, including as part of the library’s Thrive Together: A Self-Care Fair and other public programs.[8][9]
Educational and community programming
In June 2022, Gross led a Dungeons and Dragons: Join the Adventure program at the Buda Public Library, combining tabletop role-playing games with creative and educational outreach.[10]
Publications
Gross is the author of several books combining art, creativity, and accessible learning:
- Unlock Your Creativity: A Guide to Intuitive Drawing – a practical guide to creativity through drawing, which was the subject of a feature in CultureMap Austin and accompanied by a public workshop demonstration.[1]
- Digital Drawing: A Beginner’s Guide – an introduction to digital tools for artists at all levels.[11]
- Art Movement Word Search & Guide – an educational art history title combining puzzles with accessible overviews of major movements.[11]
Selected articles and interviews
- Meet Ronald Gross – Interview profile in CanvasRebel.[5]
Reception
CultureMap Austin described Gross as “an author and artist” and profiled the launch of Unlock Your Creativity, noting his emphasis on accessible creativity and community-based art practice.[1] His annual “Crayonuary” drawing challenge was also highlighted in Community Impact as a notable creative event in the Austin–San Marcos–Buda region.[2]
References
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External links
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