Safa Ghaffar

The Glamistress whose name is Safa Ghaffar, daughter of Mahmood A Ghaffar was born on 25th June 1997 in Karachi. She is a self-motivated person who works independently. Education: She have done matric in computer sciences from St. Joseph’s Convent School and later completed her intermediate from D.A College for Women Phase VIII and now she is recently graduated from Iqra University in Media Sciences. Her hobbies are Painting, Doodling & Sketching Still Life, and Arts & Craft, more over she is interested in Beauty, Skincare, Hair care & Makeup, Graphic Design and Branding, Travelling & Exploring.

Background: She belongs to a super conservative memon family where women are married off in their late teens or early twenties and a career oriented single woman is a taboo in the society. Having the back of his dad she stepped into a co Ed university in 2016 to achieve her dreams & going against what her mom wanted. She studied hard and now graduated with a 3.6 cgpa. And this is a huge achievement for her in life. Apart from that her visit to Turkey was also another difficult step to independence and personal empowerment but she managed to convince her dad and stayed there alone for 6 weeks. Standing up for yourself and living your life on own terms require a person to be super strong emotionally.

Experience: she was Assistant to the Creative Head at Chase Value Centre (Internship 6 months) and Digital Media Intern at Manhattan Communications for 2 months. She is currently working at Abaya.pk as the Creative Manager and Social Media Executive. She has also done international projects with AIESEC Exchange Program as Global Volunteer to Gaziantep, Turkey. Soul of Discover II. It was a 6 weeks internship. It focused on the economic growth of the country as were writing articles, photographing important tourist places and promoting tourism in the South East Turkey as its pretty under rated. She is also a blogger. It’s more of a hobby than a full time job for her. She posts on her blog for the sake of helping people and giving out genuine reviews rather than asking for PRs and working for money. Her nature is very kind and helping so that’s why she likes to put her thoughts on her Instagram blog. She wants to expand it to you tube as soon she will hit a 1000 followers on Instagram.

Journey of Choosing this Career: She was never into makeup as a teenager as she has eczema prone sensitive and dry skin. She never had the access to the right products to her so she always skipped makeup. She loved good eyeliner though but was too bad at wings initially. So all she had were lipsticks and a ton of nail paints. As she was a creative person since childhood she loved nail art as that was the only thing she could do nicely when it came to self-grooming and beauty. It was in 2016 that she started exploring makeup during her best friend’s wedding. She wanted to look amazing so she asked her sister who used high end products on her and her skin did not react to anything. Also she loved how her skin looked in every function. So she started buying makeup products and the journey began. All she had was a foundation from The Body Shop, compact, a blush, a liner and mascara. Her sister had gifted her Claire’s makeup kit that she started using in 2016 when she learnt how to blend two colors in circular motions on paper in Advanced Drawing. That technique somehow worked for her on her eyes and face and slowly stepped into the world of makeup. Then over a span of a few months she joined Facebook groups related to beauty and she fell in love with makeup, skincare and hair care and nails were forgotten then. she do love nail polish and she owns a huge collection but now as an adult she is not into those crazy nail art stuff. She always loved everything about YouTube and Instagram and the entire mini and in depth tutorials and the help they could offer anyone but never had the confidence to start her own channel. Glamistress started in March 2019 as it was her final exam of social media and internet marketing. Then after the completion of the report, she stopped posting regularly as she got busy with many things in life. Now she has planned to keep the blog updated and finally start her YouTube channel. Her blog grew pretty quickly and in a month she had 700 followers which she felt was a huge thing. Now she has 952 Followers, Her goal as a blogger is to help people as that’s what she loves. The satisfaction she gets in spreading the knowledge that she has and helping others is beyond PR packages, fame and money.

Future Plans: She wanted to start her own makeup brand as her interest lies in the beauty industry and only her father was supportive of her being an entrepreneur as he was an established businessman himself. 8 months ago he lost his battle to lung cancer and passed away in June. She has no one rely upon so the idea of a makeup brand has been postponed for now. She will pursue it but once she will able to run a business and all the succession legalities are finished. She also plans to do her masters in a relevant field like brand management or entrepreneurship that will help her closer to her dream. Her future goals include masters and a makeup brand startup expanding it into skincare and hair care as she decided with her father.

References

https://www.wix.com/website/builder?storyId=ce107d81-c00a-4195-b1b1-a86e6f16da37&editorSessionId=4f9bce7c-d4f7-4886-8a97-916dc1bb6bfa&referralInfo=my-account#!/builder/story/ce107d81-c00a-4195-b1b1-a86e6f16da37:0f9e3f3c-36b0-4e1f-93e7-f2768b423b8f/page/page1002 https://hamariweb.com/articles/articleconfirm.aspx

Biography of Glamistress by safa

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