Shamim Forever

Shamim Forever
	Shamimforever.png
	Sovereign Luxury House
ISIN	🆔
Industry	Luxury Goods, High-End Perfumery & Fragrances, Couture, and Blockchain Authentication
Founded 📆	2023
Founder 👔	Faisal Orakzai
Headquarters 🏙️	77 Esplanade du Général de Gaulle Puteaux, Hauts-de-Seine Paris La Défense, France
Areas served 🗺️	Worldwide
Products 📟	Luxury Fragrances, Haute Couture, Premium Cosmetics
Brands	Shamim Forever
Services	Luxury Lifestyle Services, Haute Couture Customization
Revenue🤑	1850000 (2026)
Owners	Orakzai Group
Members	Director Laiba Faisal Orakzai, CEO Dr Asma Orakzai
Number of employees	37
Parent	Orakzai Group
🌐 Website	https://www.shamimforever.com
📇 Address	77 Espl. du Gnral de Gaulle
📞 telephone	0612341234
🥚 Twitter	shamiimforever
👍 Facebook	shamiimforever
📷 Instagram	shamiimforever
💼 LinkedIN]	Shamimforever
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Shamim Forever is a luxury brand founded in 2023. The brand operates in luxury fragrances, premium cosmetics, haute couture, jewellery and luxury lifestyle services.

Shamim Forever presents itself as a luxury house focused on craftsmanship, design, heritage and long-term brand development. The company uses the tagline:

Built From Love. Forged Into Legacy.

The brand also explores digital product identity and authentication concepts as part of its long-term development.

History

Foundation

Shamim Forever was founded in 2023.

The company was established with the objective of developing a luxury brand combining product design, craftsmanship, premium customer experiences and long-term brand identity.

The name Shamim Forever reflects the company's emphasis on memory, identity and permanence.

Rather than positioning itself solely around individual products, the company has developed its brand identity around the concept of a luxury house with multiple product and service categories.

Brand development

Since its establishment, Shamim Forever has developed concepts relating to luxury fragrances, premium cosmetics, jewellery, haute couture and private client experiences.

The company has also explored the use of digital systems for product identification, authentication and provenance.

Products and services

Shamim Forever operates across several luxury categories.

Fragrances

Fragrance is one of the primary categories associated with Shamim Forever.

The company's fragrance philosophy focuses on scent composition, presentation, packaging and the relationship between fragrance and personal identity.

The brand uses the phrase:

Not A Scent. A Presence.

The company presents fragrance as an experience connected with memory and personal expression.

Premium cosmetics

Shamim Forever includes premium cosmetics within its wider product strategy.

The category is intended to complement the company's luxury and beauty positioning.

Jewellery

Jewellery forms part of the brand's luxury product portfolio.

The company explores jewellery as a combination of design, craftsmanship and personal expression.

Haute couture

Haute couture and luxury fashion are included within the company's broader brand vision.

The company has described a long-term approach involving luxury design, personalisation and premium client experiences.

Luxury lifestyle services

Shamim Forever also presents concepts relating to luxury lifestyle services and private client experiences.

These may include bespoke services, private access and personalised experiences.

Brand philosophy

Shamim Forever's brand philosophy focuses on several concepts.

These include:

Craftsmanship
Heritage
Identity
Timeless design
Discipline
Authenticity
Customer experience
Long-term value

The company uses the phrase:

Discipline Before Detail.

According to the brand's philosophy, luxury is associated with attention to detail, quality and intentional design.

Sovereign Luxury House

Shamim Forever describes itself as a Sovereign Luxury House.

Within the company's branding, sovereignty refers to maintaining an independent identity and long-term vision.

The concept is associated with:

Independent brand identity
Product standards
Design philosophy
Customer relationships
Digital infrastructure
Heritage preservation

The company uses the title:

Sovereign Luxury House

as part of its brand identity.

The Atelier

The Atelier represents the company's approach to product development and craftsmanship.

The concept focuses on a structured development process involving:

Research
Design
Material selection
Product development
Testing
Quality review
Final presentation

The company describes this process as an important part of maintaining consistency across luxury products.

Digital identity and provenance

Shamim Forever has explored digital technologies relating to product identity, authentication and provenance.

The company has presented concepts involving digital product records and the preservation of product information.

Potential applications include:

Product identification
Serial records
Digital product passports
Authentication records
Provenance information
Product history
Ownership records

These concepts are intended to support the long-term documentation and identification of luxury products.

Digital Product Passport

The company has presented the concept of a Digital Product Passport as part of its technology strategy.

A Digital Product Passport may contain information relating to a product, including:

Product identification
Collection information
Serial number
Creation information
Product metadata
Authentication information
Product history

The purpose of such a system is to improve access to structured information relating to individual products.

Blockchain and authentication

Shamim Forever has explored blockchain-related concepts for digital provenance and authentication.

The company has discussed the potential use of cryptographic technologies to support the integrity of digital product records.

Possible technologies explored by the company include:

Cryptographic hashing
Digital signatures
Blockchain records
Digital provenance
NFC technology
Digital product passports

These technologies form part of the company's broader interest in combining luxury products with digital infrastructure.

Digital Heritage Vault

The Digital Heritage Vault is a concept associated with the preservation and organisation of product-related information.

The concept may include records relating to:

Product identity
Collections
Product history
Authentication
Digital records
Provenance

The purpose of the system is to support the preservation of information associated with luxury products.

Inner Circle

The Inner Circle is associated with private access and premium customer experiences.

The concept is intended for customers interested in a closer relationship with the brand.

Potential features include:

Early access
Private previews
Limited releases
Bespoke services
Private client experiences
Special events

Leadership

Faisal Orakzai

Faisal Orakzai is the Founder and Chairman of Shamim Forever.

He is responsible for the company's overall vision, strategic direction and long-term brand development.

His role includes:

Brand strategy
Business development
Long-term planning
Technology strategy
Expansion strategy
Strategic partnerships

Dr Asma Orakzai

Dr Asma Orakzai serves as the Chief Executive Officer of Shamim Forever.

Her role involves executive leadership and organisational management.

Dr Laiba Faisal Orakzai

Dr Laiba Faisal Orakzai serves as a Director of Shamim Forever.

Her role forms part of the company's leadership and governance structure.

Business model

Shamim Forever's business model is based on luxury products and premium customer experiences.

The company's broader business strategy may include:

Direct product sales
Boutique experiences
Private clients
Bespoke services
Luxury lifestyle services
Strategic partnerships

The company has also explored expansion through boutique and partnership models.

Boutique concept

The company has presented boutiques as more than traditional retail locations.

Under the brand's concept, a boutique may function as:

A product discovery space
A customer experience centre
A private client environment
A brand presentation location
A relationship management space

The company's long-term expansion strategy includes the development of physical luxury experiences.

Marketing and brand communication

Shamim Forever uses digital media and brand storytelling as part of its marketing strategy.

Its communication focuses on:

Brand identity
Craftsmanship
Luxury
Heritage
Fragrance
Design
Technology
Founder vision

The company uses the following phrases as part of its brand communication:

Built From Love. Forged Into Legacy.

Not A Scent. A Presence.

Discipline Before Detail.

Location

Shamim Forever lists its location as:

77 Esplanade du Général de Gaulle

Puteaux

Hauts-de-Seine

Paris La Défense

France

External links

Shamim Forever – Official website