SharpSpring, Inc.
| Public company | |
| Traded as | NASDAQ: SHSP |
| ISIN | 🆔 |
| Industry | Marketing Automation |
| Founded 📆 | 2012 (predecessor company founded in 1998) |
| Founder 👔 | |
| Headquarters 🏙️ | , , USA |
Area served 🗺️ | |
Key people | Rick Carlson (CEO) |
| Members | |
Number of employees | 140 (2017) |
| 🌐 Website | sharpspring |
| 📇 Address | |
| 📞 telephone | |
SharpSpring, Inc. (NASDAQ:SHSP) is a provider of cloud-based marketing automation software based in Gainesville, Florida.
History[edit]
SharpSpring, LLC was founded in January 2012 in Gainesville, Florida, by Rick Carlson and Travis Whitton.[1]
In August 2014, SharpSpring was acquired by SMTP, a global email delivery service provider based in Cambridge, Massachusetts.[2][3]
On December 1, 2015, SMTP changed its name to SharpSpring, Inc. and its stock ticker from ‘SMTP’ to ‘SHSP,’ as a move to unify all of its products under one brand name. At the same time, Carlson was named CEO of the combined company.[4]
In April 2016, the GraphicMail product was discontinued and the GraphicMail customers were migrated to SharpSpring Mail+, a new product with select marketing automation features developed as part of the SharpSpring platform. In June 2016, SharpSpring sold the SMTP email delivery service product to j2 Global, a publicly-traded technology company specializing in business cloud services and digital media.[5] In September 2016, SharpSpring had approximately 100 employees in its Gainesville, FL headquarters and relocated to Nimbus office building.[6][7]
Software and services[edit]
- SharpSpring Marketing Automation - a SaaS marketing automation platform that includes tools for behavioral-based email automation, content management, landing page and blog creation, web analytics, anonymous visitor identification, call tracking, social media marketing, and search engine optimization.[8][9][10]
- SharpSpring Mail+ - a SaaS email marketing platform that offers features and functionalities for contact tracking, dynamic email content, advanced customer segmentation, social media integration and basic marketing automation.[11]
Recognition[edit]
- In February 2016, SharpSpring receives the ‘Business Impact Leader of the Year’ award by the Gainesville Chamber of Commerce.[12]
- In November 2016, SharpSpring ranked 391 on Deloitte’s 2016 Technology Fast 500.[13]
- Named top marketing automation platform by AllBusiness.com.[14]
References[edit]
- ↑ Anthony, Clark. "SharpSpring right at home amid all the startup buzz". Gainesville Sun. Retrieved 23 September 2017.
- ↑ "Gainesville-based SharpSpring being sold, will move into renovated Firestone building". Gainesville Sun. Retrieved 23 September 2017.
- ↑ "SMTP Acquires SharpSpring". FinSMEs. 25 August 2014. Retrieved 23 September 2017.
- ↑ Clark, Anthony. "SharpSpring's Carlson goes from startup boss to parent-company CEO". The Gainesville Sun. Retrieved 2016-10-14.
- ↑ Chandrasekaran, R. "SharpSpring Sells SMTP Relay Unit For $15 Million". Yahoo. Retrieved 23 September 2017.
- ↑ McKinley, Kaitlyn (13 February 2017). "Gator entrepreneurs return to Gainesville". University of Florida News. Retrieved 23 September 2017.
- ↑ Anthony, Clark. "Outgrowing space, SharpSpring moving into Nimbus". Gainesville Sun. Retrieved 23 September 2017.
- ↑ Cunha, Darlena. "The Changemakers: Rick Carlson". Gainesville Sun. Retrieved 23 September 2017.
- ↑ Shelina Begum (4 March 2016). "I-COM appoints new sales and marketing team". Manchester Evening News. Retrieved 23 September 2017.
- ↑ "Why SharpSpring?". The Drum. Retrieved 23 September 2017.
- ↑ Motley, Josiah (30 June 2017). "I tested out three different marketing platforms, here's what I thought". The Next Web. Retrieved 23 September 2017.
- ↑ "Chamber of Commerce focus on job income disparity". Gainesville Sun. Retrieved 23 September 2017.
- ↑ "Technology Fast 500" (PDF). Deloitte.com. Retrieved 23 September 2017.
- ↑ Johnson, Zac (31 January 2017). "Top Marketing Automation Platforms for Your Small Business". AllBusiness.com. Retrieved 23 September 2017.
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