From EverybodyWiki Bios & Wiki

Type of businessPrivate
Available inEnglish
Founded2009 (2009)
Area servedWorldwide
IndustryBusiness Productivity
Employees26 (2018)

SoapBox is a B2B cloud-based software for people managers. SoapBox is headquartered in Toronto, Ontario and with over 750,000 users worldwide.[1] including companies Intercom, Pepsi, Coca-Cola, BMO, and Walmart.


SoapBox was founded in 2010 by Brennan McEachran while he was an undergrad at Ryerson University [2]. At the time, Ryerson University was about to open the Digital Media Zone, Canada's first University incubator for Startup Ventures. [3] It was there that Brennan met Co-founder Graham McCarthy, who was working as faculty at the time, and they started building early prototypes of what would become SoapBox[4]; an app used to collect ideas from the entire student body, prioritize them based on votes from the community and enable University officials to act on them. [5]

In 2016, SoapBox made a shift from enterprise idea management software, to a freemium app providing a central place for one-on-ones, team meetings and employee feedback[6]

  • 2009, app is created as a student project by future CEO & Founder Brennan McEachran at Ryerson University
  • 2010, app is admitted into Ryerson's DMZ
  • 2010, SoapBox Innovations company is founded[7]
  • 2014, SoapBox is funded [7]
  • 2016, SoapBox is awarded top prize by Great Places to Work in Small Business Category[8]
  • 2017, SoapBox Teams launches as a free product[9]
  • 2018, SoapBox launches in Microsoft Teams[10]
  • 2018, SoapBox introduces their "Pro" paid feature set[11]
  • 2018, SoapBox releases Season 1 of their podcast: People Leading People
  • 2018, SoapBox is featured in Wired Different magazine as top startup to watch in 2019


SoapBox is a Software-as-a-Service (SaaS) product that enables its users to manage one-on-one meetings, team meetings and employee feedback in one place.[12] It also allows users to collaborate with one another. The primary goal of the software is to facilitate meaningful conversations and relationships between managers and direct reports.


SoapBox is a freemium app. Free features include: unlimited one-on-ones meeting agendas, unlimited team meeting agendas, commenting, note-taking and meeting summaries.

SoapBox paid features, in their Pro package[13] include: next steps action item tracker and discussion kits.


SoapBox is available as native Android and iOS apps.


SoapBox integrates with a number of other systems. These include:

  • Microsoft Teams[14]
  • Google
  • Google Calendar
  • Outlook Calendar
  • Slack[15]

This article "SoapBox" is from Wikipedia. The list of its authors can be seen in its historical and/or the page Edithistory:SoapBox. Articles copied from Draft Namespace on Wikipedia could be seen on the Draft Namespace of Wikipedia and not main one.

  1. "Bye-bye boxed-in workers". MaRS. Retrieved 2018-12-13.
  2. "Choosing start-ups over school -". 2013-10-07. Retrieved 2018-01-19.
  3. "Ryerson University Opens Digital Media Zone, Student Centre for Innovation and Entrepreneurship". Retrieved 2018-01-19. line feed character in |title= at position 75 (help)
  4. "Justin Trudeau visits Ryerson DMZ". IT Business. Retrieved 2018-01-19.
  5. "SoapBox Official Employee Handbook" (PDF).
  6. "Portfolio". Golden Ventures. Retrieved 2018-12-13.
  7. 7.0 7.1 "SoapBox | Crunchbase". Crunchbase. Retrieved 2018-01-16.
  8. "SoapBox Receives Top Honour From Great Place to Work®".
  9. Slack. "SoapBox". Slack App Directory. Retrieved 2018-11-05.
  10. "New apps in Microsoft Teams - May update". TECHCOMMUNITY.MICROSOFT.COM. 2018-05-31. Retrieved 2018-07-24.
  11. Hayes, Chris. "SoapBox Pro - An all in one app for managers 🚀". Product Hunt. Retrieved 2018-12-13.
  12. Martinez, Juan; Duffy, Jill (July 17, 2017). "Wrike". PC Magazine.
  13. "SoapBox Pro Makes Being a Manager Easier - Press Release - Digital Journal". Retrieved 2018-12-13.
  14. "What's new in Microsoft Teams - June Roundup". Betach Solutions. Retrieved 2018-12-13.
  15. "5 new apps to streamline communication". Several People Are Typing. 2018-10-30. Retrieved 2018-12-13.