Teatre Victòria
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| Address | 67 Av. del Paral·lel, Sants-Montjuïc Barcelona Spain |
|---|---|
| Coordinates | 41°22′29″N 2°10′08″E / 41.3747756°N 2.1687885°ECoordinates: 41°22′29″N 2°10′08″E / 41.3747756°N 2.1687885°E ⧼validator-fatal-error⧽ |
| Designation | Theatre |
| Website | |
| teatrevictoria.com | |
The Teatre Victòria is a theatre in Barcelona, Spain.
History[edit]
Origins[edit]
The theatre's origins begin in 1900, when Ricardo and Manuel Soriano inaugurated a wooden fairground hut with a roof made of cardboard leather hardened with asphalt, where they organized a series of events. They held auctions of textile products and, to promote them offered circus and variety performances. Ricardo Soriano became friends with the leader of the newly established Republican Party, which gave him greater impact. They started presenting circus shows and varieties with Mr. Spasardy and his tigers, Bombay and Nero. They then acquired the anicent Trianon theatre, and in 1904, after demolishing it together with the old Soriano Hall, they commissioned the municipal architect Andreu Audet i Puig to build a new theatre. The new theatre, then named the Pabellón Soriano theatre, was constructed with a capacity for 2300 spectators and was inaugurated on 22 April 1905.
In 1910, growing tired of hiring shows, the theatre was transformed into a cinema projection room, taking advantage of the boom that cinema had taken. The audience to the place that were accustomed to the casual atmosphere of the artist's direct performances, gradually abandoned their attendance, they thus had no choice but to return the theatre to it's origins in 1914. In 1916, the theatre was sold to Joan Fradera, who renamed the theatre to "Teatro Victora". Fradera founded the company, La Barcelonesa de Mostáculos, S.A. At its inauguration, he presented vaudeville in Catalan The First Slip, which was directed by the artist Josep Sampere, a specialist in the genre.
At the theatre important works were released that were performed by famous artists of the time such as Margarita Xirgu, Emilio Vendrell, and Marcos Redondo.[1]
Balaguer era[edit]
The company changed shareholders until 1954, when the last owners, Bergada, Bosch and Tolosa, sold them all to the Barcelona industrialist, Jaime Balaguer whom they met on an advertising campaign.
In the first period, the theatre opted for a more popular genre, they were vaudeville and varieties. The best ones that passed through their stage vedettes from those times were La Bella Dorita, Gardenia Pulido, and Eugenia Roca. Actors who acted in magazines also created an indefinite genre such as Escamillo, as well as the most current singers of Spanish folklore, such as Lola Flores, Carmen Flores, Pepe Blanco, Carmen Morell, Antonio Amaya, Estrellita Castro, Rafeal Farina, and comedians like Aly ("the king of the Parallel").
In 1967, the theatre's owner, Jaime Balaguer built two blocks of flats at number 65 and 67 of Avinguda del Paral·lel, inserting in the center the new facade of the theatre with a modern style.
On 19 September, 1967, the inauguration took place, presenting the work There's a Girl in My Soup by Terence Frisby with Conchita Velasco, Guillermo Marin and Rafael Navarro presenting and José Luis Saenz Heredia directing.
In 1980, Jaime Balaguer retired and his sons, Jordi and Ricardo Balaguer took over the programming. Broadway shows were presented: I misbehavin, 1000 years of jazz, Hair, and Cabaret.
On 8 March 1984, 1000 Years of Jazz was released. It's premiere was attended by the President of the Generalitat Jordi Pujol and was received positively by critics. However, the show was a disaster and barely made a box office of 180,000 pesetas and had daily expenses of half a million. As a result, the theatre was to close and leave the 30 permanent employees unemployed.. In two articles from La Vanguardia, published on 14 September 1984 and 12 February 1985, the authors reflected on the lack of aid from the City Council and Generalitat for the theatre. It was struggling to be able to present quality shows.
A few days before the premiere of the Catalan-based company, Recuperacions Artístiques commented on the great investment they had to make to present Back to Yesterday, an anthology of the magazine starring Mary Santpere, Franz Joham, and the supervedette María José Nieto.
In 1986, with a 20-year rental agreement, the company Tres per Tres was founded, formed by Tricicle, Dagoll Dagom and Anexa. On 22 January 2002, Tres per Tres purchased the theatre and the Balaguer era ended.[1]
2002–2019[edit]
COVID-19 pandemic[edit]
In June 2019, the theatre was purchased by Antonio Díaz, an illusionist who goes by the alias "El Mago Pop" from Tres per 3 for , who managed the theatre from 1986.[2][3][4][5]
During the COVID-19 pandemic, the Teatre Victòria lost viewers. However El Mago Pop's show Nada es imposible (English: "Nothing is impossible"), airing in 2020, became the most watched show in the world during the pandemic.[6][5]
External links[edit]
References[edit]
- ↑ 1.0 1.1 Jesús Fraiz Ordóñez (14 October 2021). "Los orígenes del Teatre Victòria, cuando las ovejas pastoreaban por el Paralelo". La Vanguardia (in español). Retrieved 2 April 2024.
- ↑ "El Mago Pop gestionarà el Teatre Victòria de Barcelona a partir de juny". VilaWeb (in español). 1 March 2019. Retrieved 31 March 2024.
- ↑ "El Mago Pop compra el teatro Victoria de Barcelona". ABC Cataluña (in español). 1 March 2019. Retrieved 2 April 2024.
- ↑ Justo Barranco (27 February 2019). "El Mago Pop compra el teatro Victòria de Barcelona". La Vanguardia (in español). Retrieved 2 April 2024.
- ↑ 5.0 5.1 Jacinto Antón (1 March 2019). "El Mago Pop se saca el teatro Victòria de la chistera". El Pais (in español). Retrieved 2 April 2024.
- ↑ Justo Barranco (6 September 2021). "El Mago Pop logró el récord de público en el mundo durante la pandemia". La Vanguardia (in español). Retrieved 2 April 2024.
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