TemplateMonster
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| ISIN | 🆔 |
|---|---|
| Industry | Web Design, Internet |
| Founded 📆 | 2002 |
| Founder 👔 | |
| Headquarters 🏙️ | New York City |
Area served 🗺️ | |
| Members | |
Number of employees | 300+ |
| 🌐 Website | [Lua error in Module:WikidataIB at line 665: attempt to index field 'wikibase' (a nil value). ] |
| 📇 Address | |
| 📞 telephone | |
TemplateMonster is a digital marketplace of web design products and services, headquartered in the United States. The company was founded on May 24, 2002,[1]. As of 2019, the company has about 26,000 different products including web templates, themes, landing pages, graphics, presentations, plugins, and customizations.[2] According to Alexa, TemplateMonster is among the 3,500 most visited websites in the world.[3]
History
In 2002, TemplateMonster started with producing HTML, PSD and Flash website templates, as well as custom corporate style (for example, logo templates) that represented ready-made websites, allowing users to replace default content with text and graphics. [4]
In 2005, as E-Commerce websites gained popularity, TemplateMonster introduced custom online store templates built for Zen Cart and, later, for Magento, Prestashop, OpenCart and Virtuemart, allowing users to create a web store that includes product management, payment, shipping and other options.
Following the rapid evolution of content management systems (CMS), TemplateMonster added themes for WordPress, Joomla, and Drupal to its inventory starting in 2006.[5]
In 2008, TemplateMonster established a partnership with MotoCMS.com and started selling MotoCMS templates, based on a proprietary content management system. Founder of MotoCMS.com, Demetrio Fortmant, joined TemplateMonster as COO later.[6]
In 2013, Shopify themes and Wix templates, representing SaaS website solutions, were added to TemplateMonster’s inventory.
The TemplateMonster team released its first multipurpose WordPress theme, Monstroid, in 2016. Originally, the theme was based on the Cherry framework, a custom product from TemplateMonster’s production team. In early 2017, Monstroid 2 was released, and the original theme received a complete makeover. In 2018, Monstroid 2 was significantly updated, becoming compatible with the Elementor builder.[7]
In 2017, TemplateMonster changed its business model from a product company to a digital marketplace, inviting third-party authors to sell digital goods, not limited to web templates, but also including graphics, presentations and admin templates.[8]
In 2018, the TemplateMonster Loyalty Program was added, and according to it, a portion of a buyer’s payment was returned to the client account balance after the purchase.
In 2019, TemplateMonster introduced a subscription-based service, ONE, that allows downloading items under several subscription licenses.[9]
Criticism
Web templates produced by TemplateMonster are claimed to be easy to use for users with no coding skills; however, according to some reviews, extra programming skills may be required for making advanced modifications, while the complexity of a template also depends on the web platform it is based on.[10]
References
- ↑ https://www.crunchbase.com/organization/templatemonster#section-overview 2002
- ↑ "Template Monster Guest Interview: Our Quick Chat with David Braun" (Interview). November 16, 2016.
- ↑ "templatemonster.com Competitive Analysis, Marketing Mix and Traffic - Alexa". www.alexa.com. Archived from the original on 2019-07-02. Retrieved 2019-09-03.
- ↑ "TemplateMonster: David Braun's Marketing and Affiliate Success Story". Freemius (Interview). February 13, 2019.
- ↑ "WordPress themes available". April 13, 2006.
- ↑ "An Interview with Demetrio Fortman, the COO of TemplateMonster". Mouseflow: Easy Conversion Analytics (Interview). Interviewed by Evan Hill. January 10, 2017.
- ↑ "The Monstroid WordPress Themes Evolution [2016 to 2018]". hackernoon.com.
- ↑ "Now Official! TemplateMonster Has Become a Digital Marketplace". August 8, 2017.
- ↑ "What includes ONE by TemplateMonster? Full Review!". www.bootstrapzero.com.
- ↑ "TemplateMonster Review".
External links
This article "TemplateMonster" is from Wikipedia. The list of its authors can be seen in its historical and/or the page Edithistory:TemplateMonster. Articles copied from Draft Namespace on Wikipedia could be seen on the Draft Namespace of Wikipedia and not main one.
