Sergei Urban
| Sergei Urban | |
|---|---|
| Born | Riga, Latvia |
| 💼 Occupation | YouTuber, Content Creator, Author |
| 📆 Years active | 2015 – present |
| 👶 Children | Alex (oldest) Max (youngest) |
| Twitter= | |
Sergei Urban aka TheDadLab is an English YouTuber, internet personality, content creator and an author. He is best known to create simple but inspiring science experiments with his children.[1] He also shares crafts, educational activities and creative art projects. He got his popularity with parents speaking different languages around the world by creating simple videos without any voice instructions that are visual and easy to follow. He creates safe family content that was approved for YouTube Kids.[2]
Videos of his science experiments and his book are also used for educational purposes by teachers and students worldwide, including the Australian government for the State of Victoria.[3][4]
Sergei has appeared on various news channels and T.V. shows including ITV News, GMA Strahan & Sara.[5][6] He took part in a number of panel talks discussing parenting, creativity and educational topics including panels with Jane Goodall and Hank Green. He was invited to be a judge at awards numerous times. [7]
Sergei has collaborated or been sponsored by many brands & agencies in the world including LEGO. TheDadLab is the first long-term LEGO international partner on social media ever. The collaboration started when LEGO hosted an exclusive birthday party for Urban's children.[8] In 2018, Sergei was given an exclusive tour of the official LEGO factory in Billund, Denmark.[9]
History[edit]
In 2015, Urban’s wife inspired him to create an Instagram page and start sharing activities he was doing with children there.[10] He started posting content under the name ‘earlylearningtoys.’ Pretty soon the number of followers started to grow rapidly. Within 12 months of launching his Facebook page, Sergei had over 1 million followers.[11][12][13]
In 2016 he changed his username across all social media platforms to TheDadLab. TheDadLab is now a registered trademark in the USA, UK, and EU.[14][15][16] TheDadLab’s first viral video was an experiment that involved laying a ring of Skittles on a plate in a circle, then pouring water to create a beautiful multi-coloured pinwheel effect. It gained more than 40 million views on his Facebook page. His TheDadLab career started out as a hobby with his kids, but upon sharing it on the internet, he realized this is a career-changing opportunity and began to focus on TheDadLab full-time.[12][17] He holds a Master’s Degree in Economics.[18]
Bibliography[edit]
- TheDadLab: 40 Quick, Fun and Easy Activities to do at Home (British Edition) - 2018 (translated in Japanese, Polish, Traditional Chinese, German, Turkish, Korean, Italian)
- TheDadLab: 50 Awesome Science Projects for Parents and Kids (Edition Adapted to American markets) (2019)[19]
Awards & honours[edit]
Sergei Urban was a runner up for ‘Parenting Influencer of the Year’ award by Little London Magazine in 2018; Also, in the same year, he won the BiB – Brilliance in Blogging 2018 award in ‘Art, Craft & Design’.[20][21]
References[edit]
- ↑ "New Leaf Literary Profile". Kathleen Ortiz.
- ↑ "TheDadLab". Independent 360.
- ↑ "Sharjah Children's Reading Festival: All you need to know". gulfnews.com.
- ↑ "The Dad Lab - Science, Art & Wonder - FUSE - Department of Education & Training".
- ↑ America, Good Morning. "The author of 'The Dad Lab' teaches Keke and Michael about the properties of water" – via www.goodmorningamerica.com.
- ↑ News, A. B. C. "Video: Cool science projects you can do at home from 'The Dad Lab'". ABC News.
- ↑ "Junior Design Awards 2018 | Meet the Judging Panel - Junior Magazine".
- ↑ "Preschool Parents". David Moynihan.
- ↑ "LEGO Factory Tour in Billund Denmark with TheDadLab ! Inside the story of how LEGO is made".
- ↑ Quinton, Annie (October 9, 2017). "Insta Inspo: Sergei at @TheDadLab".
- ↑ "Kids science experiment with Skittles".
- ↑ 12.0 12.1 "Creative Lives Interview with Blogger & Author, Sergei Urban aka The Dad Lab – Honest Mum".
- ↑ "This cool Instagram dad cuts down screen time doing science experiments with his kid". Andy Hill. 21 December 2016.
- ↑ "Trademark Status & Document Retrieval". tsdr.uspto.gov.
- ↑ "Search for a trade mark - Intellectual Property Office". trademarks.ipo.gov.uk.
- ↑ "EU Trademark".
- ↑ "Cool Instagram dad cuts down screen time doing science experiments with his kids". December 21, 2016.
- ↑ "Sergei Urban | Penguin Random House". PenguinRandomhouse.com.
- ↑ "TheDadLab: 50 Awesome Science Projects for Parents and Kids". thedadlab.com.
- ↑ "The BiBs 2018 Winners #BiBs2018 - BritMums The BiBs 2018 Winners #BiBs2018". BritMums. October 12, 2018.
- ↑ "2018 Winners".
Resubmitting Sergei Urban[edit]
This article "TheDadLab" is from Wikipedia. The list of its authors can be seen in its historical and/or the page Edithistory:TheDadLab. Articles copied from Draft Namespace on Wikipedia could be seen on the Draft Namespace of Wikipedia and not main one.
