The GIST
| Private | |
| ISIN | 🆔 |
| Industry | News media |
| Founded 📆 | 2017 |
| Founder 👔 | |
| Headquarters 🏙️ | , |
Area served 🗺️ | United States, Canada |
Key people | Roslyn McLarty, Jacie deHoop, Ellen Hyslop |
| Products 📟 | 4x-weekly sports news newsletter 3x-weekly sports business newsletter 3x-weekly college sports newsletter The GIST of It podcast |
| Members | Over 700,000 |
Number of employees | 38 |
| 🌐 Website | www |
| 📇 Address | |
| 📞 telephone | |
The GIST is a Canadian sports media company, founded in 2017 by Roslyn McLarty, Jacie deHoop, and Ellen Hyslop. The company provides a subscription-based newsletters as as well as a podcast called The GIST of It. The GIST's content is written by women and provides coverage of both men's and women's sports, with a goal of connecting with people who felt left out of the sports community.[1]
History
The GIST was started in late 2017, when friends and graduates of Queen's University at Kingston McLarty, deHoop and Hyslop launched a weekly newsletter to an initial group of 500 subscribers.[2]
In 2018, The GIST raised their initial funding of $100,000 through Toronto's DMZ incubator program. The group subsequently were invited to the Toronto Metropolitan University Future of Sport Lab and the LIFT Labs Accelerator via NBCUniversal.[3]
In 2020, the group's founders were named to the Forbes 30 Under 30 list in the media category.[4]
References
- ↑ "These women are fighting to make sports news more accessible". CBC Sports. Retrieved 2022-12-20.
- ↑ "Toronto-based startup The Gist offers sports news by women, for women". Toronto Star. Retrieved 2022-12-20.
- ↑ "How three friends launched a sports newsletter geared to women". The Globe and Mail. Retrieved 2022-12-20.
- ↑ "The GIST". Forbes. Retrieved 2022-12-01.
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