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Tiangus Turístico

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Tiangus Turístico
Statusactive
CountryMexico
Years active51
Established1975
Organised byMinistry of Tourism
Websitehttps://tianguisturistico.com

Tianguis Turistico

Tianguis Turístico (known successively as the Acapulco International Hotel and Travel Agency Fair, the Acapulco Tourism Market, and its current name) is an annual tourism trade show in Mexico.[1] Established in 1975, the event is designed to engage tour operators, travel agencies, and tourism industry representatives to promote Mexican tourist destinations.[2]

History

The Tianguis Turístico was held in Acapulco from 1975 to 2011. The first edition was held under the name Acapulco International Hotel and Travel Agency Fair (IHATA); from 1976 to 2011 it operated as the Acapulco Tourism Market..[3]

In [20XX], Eduardo Chaillo, Executive Director of the Tianguis Turístico from 1998 to 2004, introduced a data-driven approach to the event, establishing tracking of metrics such as attendance and participation.[4][5]

In 2012, Secretary of Tourism Gloria Guevara initiated a rotating host-city model, moving the event among different Mexican cities and renaming it Tianguis Turístico.[6][7] The change followed a debate within the industry: proponents of retaining Acapulco as the permanent host cited the event's economic benefit to the city, while other stakeholders advocated for distributing the destination-marketing benefits of the event to additional locations. In 2015, the Secretary of Tourism announced that Tianguis Turístico would return to Acapulco on a biennial basis to support the local economy.[6] In 2025, under Secretary of Tourism Josefina Rodríguez Zamora,, the event expanded to a bi-national format, incorporating border locations including Baja California, Mexico and San Diego, California, U.S.[8]

Organization

The Tianguis Turístico is organized by the Secretariat of Tourism (Spanish: Secretaría de Turismo, SECTUR) and the Mexico Tourism Board..[2] It draws primarily Mexican tourism sector representatives, along with international participants..[9] Participants include Mexican tourism service providers, state and municipal governments, inbound and outbound tour operators, international travel agencies, and national and international journalists.[8]

Reception

Since rotating among different host cities beginning in 2012, the event has grown in both business meetings and total attendance.[10][11] Among the editions with the highest recorded participation were the 2017 edition in Acapulco, which drew representatives from 88 countries, and the 2023 edition in Mexico City, which drew representatives from 90 countries.[12]

In response to restrictions imposed by the COVID-19 pandemic, the event was held as a digital marketplace in 2020, featuring service providers and tourism agents from Mexican states and international agencies..[13][14] The 45th edition returned to an in-person format in late 2021, with participation from 45 countries.[15][16][17] The 50th edition is scheduled to return to Acapulco in 2026 Acapulco.[18]

Tianguis Turístico México Events

Year Event # Host City Location # Countries
1978-2011 I–XXXVI Acapulco Acapulco International Center —
2012 XXXVII Puerto Vallarta International Convention Center —
2013 XXXVIII Puebla Puebla Exhibition Center 42
2014 XXXIX Cancun Lakám Center 61
2015 XL Acapulco Imperial World Expo 65
2016 XLI Guadalajara Expo Guadalajara 75
2017 XLII Acapulco Imperial World Expo 88
2018 XLIII Mazatlán Mazatlán International Center 64
2019 XLIV Acapulco Imperial World Expo 45
2020 — Mérida Digital Marketplace —
2021 XLV Mérida Yucatán Siglo XXI 45
2022 XLVI Acapulco Imperial World Expo 65
2023 XLVII Mexico City Citibanamex Center 90
2024 XLVIII Acapulco Imperial World Expo 43
2025 XLVIX Rosarito - Tijuana - San Diego Bi-national 44
2026 L Acapulco Imperial World Expo TBD

In 2020, the event was a digital marketplace in response to COVID shutdowns worldwide.

References

  1. ↑ Pastrana Román, Ivette Jocelyn; Vélez Núñez, Víctor Alfonso (16 May 2011). "Acapulco Tourist Market". Periplos en Rred. Retrieved 22 January 2026.
  2. ↑ 2.0 2.1 Notimex (26 March 2017). "Buyers from 86 countries are expected to attend the Tianguis Turístico (Tourism Fair)". Excelsior. Retrieved 15 January 2026.
  3. ↑ "Tourist Market in Mexico". Wayback Machine. 11 February 2008. Archived from the original on 18 August 2013. Retrieved 15 January 2026. Unknown parameter |url-status= ignored (help)
  4. ↑ Lytle, David (15 December 2025). "CMP Fellow Spotlight: Get to Know Eduardo Chaillo". Smart Meetings. Retrieved 23 January 2026. Unknown parameter |url-status= ignored (help)
  5. ↑ Cesar (11 June 2013). "Global Meetings and Tourism Specialists, a company backed by the name Eduardo Chaillo". LATAM Meetings. Retrieved Retrieved 1 January 2026.. Unknown parameter |url-status= ignored (help); Check date values in: |access-date= (help)
  6. ↑ Reséndiz, Francisco; Covarrubias, Adriana (19 December 2012). "Tianguis Turístico returns to Acapulco in 2015". El Universal. Archived from the original on 1 January 2013. Retrieved 22 January 2026. Unknown parameter |url-status= ignored (help)
  7. ↑ "Mexico Says It's a Place You Thought You Knew". Pax News. 8 July 2010. Retrieved 22 January 2026.
  8. ↑ 8.0 8.1 Chesnut, Mark (21 May 2025). "Tianguis 2025 Showcases Mexico's Tourism Growth". Travel Age West. Retrieved 22 January 2026.
  9. ↑ Drillinger, Meagan (1 December 2021). "Tianguis Turistico highlights Mexico's rebirth of tourism". Travel Weekly. Retrieved 23 January 2026. Unknown parameter |url-status= ignored (help)
  10. ↑ Wilkening, David (26 July 2007). "Mexico Opens DC Office to Attract More Conventions". Travel Mole. Retrieved 14 January 2026.
  11. ↑ Ministry of Tourism (2 March 2023). "Together we will create the best Tourism Fair in history in Mexico City: Miguel Torruco". Gobierno de Mexico. Retrieved 15 January 2026.
  12. ↑ "The Tianguis Turístico México closed its doors exceeding all expectations". Travel 2 LATAM. 30 March 2023. Retrieved 22 January 2026.
  13. ↑ Christoff, Janeen (12 March 2020). "Tianguis 2020 Rescheduled for the Fall". Travel Pulse. Retrieved 22 January 2026.
  14. ↑ Ministry of Tourism (24 September 2020). "The First Digital Tourism Fair concludes with preliminary sales of one hundred million dollars". Gobierno de Mexico (GOB). Retrieved 22 January 2026.
  15. ↑ Servín, Alba (23 April 2025). "Tianguis Turístico 2025: Find out what activities will be available starting April 28". El Economista. Retrieved 22 January 2026.
  16. ↑ Cecchetto, Carlo (27 April 2025). "Tianguis Turístico promoting Mexican tourism". CBS 8 News San Diego. Retrieved 22 January 2026.
  17. ↑ Mendoza, Alexandra (23 April 2025). "Mexico's largest tourism event goes binational for the first time in San Diego". The San Diego Tribune. Retrieved 23 January 2026. Unknown parameter |url-status= ignored (help)
  18. ↑ Francisco, Juan (1 May 2025). "Tianguis Turistico Mexico: Everything You Need to Know". La Agencia de Viajes. Retrieved 23 January 2026. Unknown parameter |url-status= ignored (help)


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