Toob

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toob (too-b) is an internet service provider (ISP) with headquarters in Portsmouth on the South Coast of England. toob operates across a combination of its own network build, and through a strategic partnership with CityFibre, to deliver full-fibre broadband to towns and cities across England.. As of July 2025, they have over 90,000 connected customers.

History

toob was founded in November 2017 by CEO, Nick Parbutt, who has worked within the telecommunications industry for over 20 years. Nick was joined by directors: Mike Banwell, Andy Luckham, Di Godsave and Sean Teggart.

In March 2018, toob secured its first round of investment from Amber Infrastructure Group, who invested £50 million into Southampton’s digital infrastructure, which fast became its flagship city. This funding enabled the launch of the toob network, with the first customer connected in December 2019 to its 900 Mbps broadband service.

In 2020, toob announced plans to expand its full-fibre network across Hampshire and into Surrey, including Camberley, Farnborough and Guildford, with build activity starting in Spring 2021.

toob secured a further £87.5 million of additional funding from Sequoia in December 2021 to continue developing its full-fibre network across the South of England.

The following year, in 2022, toob partnered with CityFibre to expand its full-fibre 900 Mbps broadband services further across the UK to include Bournemouth, Brighton & Hove, Portsmouth & Southsea, Reading and more. In the October of 2022, toob celebrated their 10,000th customer.

In May 2023, toob secured £160 million of additional funding to support their continued expansion from Ares Management. That October, toob opened a new office for sales and customer services in Stockton-on-Tees.

toob then went on to connect its 50,000th customer in June 2024, and later that year announced they had connected 70,000 customers.

Throughout 2025, toob launched in more towns and cities across the CityFibre network, with the latest being in Yorkshire, as well as continuing to invest in their own infrastructure in areas such as Portchester in Hampshire.

toob continues to grow, with the provider now serving 72 locations on the CityFibre network and 13 locations on the toob network, totalling over 90,000 customers.

Community

Community is a large focus for toob, regularly taking part in charity events and organising activities that support their local communities.

In 2020, Southampton submitted a bid to become UK City of Culture for 2025, supported by toob who were their first Premier Partner, thanks to their previous £50 million investment of full-fibre infrastructure across the city.

Throughout 2021, toob worked closely with local charity, City Catering, to donate £25 for every order placed in February & March. The charity, based in toob’s flagship city of Southampton, provides school children and vulnerable adults with free hot meals. In December 2021, toob volunteered with City Catering to deliver a hot Christmas dinner to pupils in over 20 schools across Southampton, as well as donate a further £1,000 to the cause.

Early 2022 saw toob back Hampshire-based firefighters, Adam Bundle and Stuart Vince, as they took on the Talisker Whiskey Atlantic Challenge of rowing 3,000 nautical miles across the Atlantic Ocean. The campaign was in support of raising funds for Solent Mind and The Firefighters Charity, as well as mental health awareness.

Later that same year, toob joined forces with Southampton City Council to bring its full-fibre broadband to over 18,000 council housing residents.

In November 2022, toob broadband became the official sponsor of Camberley Cricket Club.

toob CEO, Nick Parbutt, and CFO, Mike Banwell, raised over £7,000 for local charities in June 2023 by walking the Jurassic Coast Walk Challenge and abseiling the Spinnaker Tower in Portsmouth. That October also saw ten toob employees take on the Great South Run to further support fundraising for local mental health charities, including Solent Mind.

Southampton-based Asian and ethnic community radio station, Unity 101, has had close ties with toob since its initial network roll out in 2019, and in 2024 celebrated five years of partnership with the altnet. Since then, toob has donated its broadband services to the radio station as well as support local events in partnership with Unity 101.

In the September of 2024, toob employees braved an open water swim to raise money for local charities, Solent Mind and The Rose Road Association.

In January 2025, toob launched its community engagement programme, donating its 900 Mbps full-fibre service to local community centres across its network. Install locations include 1st Eastleigh Scouts group and the Community Grub Hub in Aldershot.

The broadband provider also launched its ‘toob in the community’ volunteering scheme in early 2025, with both employees and Directors taking part in activities to give back to the areas in which toob operates, including maintaining The Arch Community Garden in Woking as part of National Volunteers Week.

In August 2025, toob broadband became the headline sponsor of Hampshire FA’s Walking Football programme for the 2025/26 season.

Products

toob provides full-fibre broadband services to home users and businesses.

The company offers broadband only, with all products being fibre to the premises (FTTP). toob offers a simple product structure: their 900 Mbps service is available on 18 month, rolling monthly and 24 month contracts. Their 150 Mbps service – called home150 – is only available on the toob network for 18 months.

In July 2024, toob launched toob essentials, their social tariff which offers 50 Mbps full-fibre for a lower monthly cost for those on a range of government-backed financial support services.

toob also offer add-ons to their service including ‘static IP’ and ‘complete wi-fi', a mesh network system.

As landlines are due to be switched off in the UK, toob have partnered with Vonage as their VOIP provider.

In August 2024, toob launched its Refer a Friend scheme.

Awards

In August 2022, ISPreview found toob to be the fastest broadband provider in the UK as part of their bi-annual review into the UK’s average broadband download and upload speeds.

In June 2023, toob received two awards at the UK Fibre Awards:

• Best Urban Fibre Provider – winner
• UK Fibre Provider of the Year – highly commended

In July 2023, toob won ‘SME of the Year’ at the Central South Business Awards.

In March 2024, toob were awarded ‘Best Value for Money’ by Broadband Genie. As well as being awarded runners-up for Best Altnet, Speed Satisfaction and Best Provider.

In January 2025, toob were ranked 4th in The Sunday Times 100 Tech - Britain’s fastest growing private tech companies

In May 2025, toob was shortlisted for ‘Best Urban Fibre Provider’ at the UK Fibre Awards and for the ‘Business Growth Award’ at the Central South Business Awards.

In August 2025, toob won 3 regional awards at the 2025 Broadband Genie Awards, being named ‘Best Provider’ in the Midlands, East and South East of England.

References

This article "Toob" is from Wikipedia. The list of its authors can be seen in its historical and/or the page Edithistory:Toob. Articles copied from Draft Namespace on Wikipedia could be seen on the Draft Namespace of Wikipedia and not main one.

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