The Merchant - The merchant is the provides of the product or service which you are going to sell. It could be a single person or a giant business entity like Amazon. So, When you are choosing a product or service, make sure you get to know about it everything. So, when you are telling it on your website or whichever platform, you can answer the user's query.
The Affiliate - Whoever promotes those services and products is called the affiliate. If you are promoting a product or service, you are the affiliate: plain and simple.
The Users - It's simple; people who come to the website and bought the products or services are called the users. Your audience is the most critical pillar in this because unless they go and buy, you won't be able to earn a commission.
The affiliate Network - Now, it is a platform where you manage everything: the referrals, payout and many other things. You can either use the software or use one provided by the merchant.
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